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Head Shavers for Men

Pass

Head Shavers for Men scores 65 out of 100, a Pass. Shoppers spend $3.4M a year here, search demand grew +7.9% this quarter, and returns run at 1.9% of orders.

Flapen Score
65
65 / 100
Top 3% of 2,035 Health & Personal Care niches · +17 vs the category median of 48
Market size
£3.4M/yr1.5M searches / yr
90-day growth
+7.9%search demand this quarter
Competition
52%top-5 click share · 15 brands · 87 sellers

Flapen Score

Head Shavers for Men against its category

The dotted line is the Health & Personal Care average. Past it, Head Shavers for Men is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Head Shavers for Men market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Head Shavers for Men 1.5M times last year and spent an estimated £3.4M. The top 5 brands take 70% of clicks. Demand peaks in Nov–Dec. Flapen scores it 65 out of 100, a Pass.

01 · Demand

5.3% of searches ended in a purchase last week.

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +7.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £3.4M a year.

Searches, last 12 months
1.5M
Growth, 90 days vs prior 90
+7.9%
Conversion, latest week
5.3%
Market size, estimated
£3.4Ma year
Peak month
December2.0× the quietest month
Top search term
head shavers for men494K searches a year

02 · Price

A sale here is worth £42.61.

Listings sell for £42.61 on average, from £17.20 to £118.44. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,000 to 2,500 of them. At £42.61 that is £85K to £107K a year per listing.

Average price
£42.61inside the $15 to $100 sweet spot
Price range
£17.20–£118.44
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
60K–80K
Units per listing a year
2,000–2,500
Revenue per listing a year
£85K–£107K
Returns
1.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.0% of listings are out of stock. The average listing ranks #35 within Shaving & Hair Removal. It carries 2,159 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
17.0%
Average rank
#35in Shaving & Hair Removal
Average rating
4.38 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,159per listing
Listings tracked
23

04 · Newcomers

Amazon counts 9 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 9 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
9Amazon's first-year sales bar
Average brand age
27 months

Products

Top Head Shavers for Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

£0£169K£339K£508K£678K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

87

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

52%

Top 20: 96%

Open market

21%

  • DOAO20%
  • PHILIPS16%
  • SKULL SHAVER16%
  • Vonktar10%
  • MAXGROOM9%
  • Remington8%

Demand

Head Shavers for Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.0×

Search terms

Top Head Shavers for Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • head shavers for men494K/yr
  • skull shaver275K/yr
  • head shaver251K/yr
  • head shavers for bald men91K/yr
  • mens head shaver74K/yr
  • remington head shaver58K/yr
  • bald head shaver29K/yr
  • head shavers31K/yr
  • mens head shaver bald25K/yr
  • philips head shaver18K/yr

Reviews and returns

What reviews say buyers love and hate about Head Shavers for Men

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability23%−0.36

Doesnt last

Broke after 6 months

broke after a couple of uses

Quality-Overall13%+0.31

Poor Quality

Cheap an nasty build quality

Low Quality Control

Value For Money10%+0.93

Not worth it

Pricey

Waste of money

Charging9%−0.08

Does not charge

Wont charge

no longer holds its charge

Battery Life8%

Poor battery life

Battery doesnt last

However, after turning it on, it showed a low battery

Love

Quality-Overall17%+0.31

in this case its pure quality

Amazing quality

The build quality feels solid

Value For Money17%+0.93

Great value

AMAZING VALUE

Money well spent

Ease Of Use16%+1.69

easy to control

easy to handle

Ease of use

Battery Life8%

Battery is amazing

battery lasts ages

Battery life is exceptional

Advertised Vs Actual Product7%+0.58

As Advertised

Better than expected

As described

Return

1.9% Return rate 4% Fixable by listing

Functionality-Overall26%▆▇█▇██

its stopped working

It does not work properly

Dosnt work

Charging17%█▆▆▆▆▅

Does not charge

Wont charge

no longer holds its charge

Defective Material/Parts10%█▇▆▇▆▅

This item is faulty

Faulty item

Too many small parts come loose when cleaning the shaver

Quality-Overall8%▆██▇▆█

Poor Quality

Cheap an nasty build quality

Low Quality Control

Durability7%██▄▆▅▅

Doesnt last

Broke after 6 months

broke after a couple of uses

FAQ

Common Head Shavers for Men questions

Answered from the same tracked data.