Head Massager Electric
FailDemand is soft, at -24.6% this quarter, so Head Massager Electric is a Fail.
- Flapen Score
- 46 / 100Ranks 1,173 of 2,035 Health & Personal Care niches · −2 vs the category median of 4846
- Market size
- £57K/yr111K searches / yr
- 90-day growth
- -24.6%search demand this quarter
- Competition
- 57%top-5 click share · 17 brands · 23 sellers
Flapen Score
Head Massager Electric against its category
The dotted line is the Health & Personal Care average. Past it, Head Massager Electric is stronger. Inside it, weaker.
Market
The Head Massager Electric market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Head Massager Electric 111K times last year and spent an estimated £57K. The top 5 brands take 71% of clicks. Demand peaks in Jan–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 2.3% of those searches ended in a purchase.
Shoppers searched for this 111K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -24.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £57K a year.
- Searches, last 12 months
- 111K
- Growth, 90 days vs prior 90
- -24.6%
- Conversion, latest week
- 2.3%
- Market size, estimated
- £57Ka year
- Peak month
- December2.6× the quietest month
- Top search term
- head massager electric15K searches a year
02 · Price
A sale here is worth £22.17.
Listings sell for £22.17 on average, from £10.64 to £48.22. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £22.17 that is £0 to £2K a year per listing.
- Average price
- £22.17inside the $15 to $100 sweet spot
- Price range
- £10.64–£48.22
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 3.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 24.4% of listings are out of stock. The average listing ranks #111 within Wellness. It carries 618 reviews at 4.00 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 24.4%
- Average rank
- #111in Wellness
- Average rating
- 4.00 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 618per listing
- Listings tracked
- 22
04 · Newcomers
0 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 8
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 22 months
Products
Top Head Massager Electric products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
arboleaf Head Massager Scalp Electric Scalp Massagers IPX7 Waterproof Hair Massager with 8 Removable Claws and 3 Modes Portable Handheld Massager for Relaxation Deep Cleaning Gift for Women Men
- Price
- £25.14
- Rating
- 4.3/5
- Reviews
- 2,798
- Age
- 2y ago

arboleaf Electric Scalp Massager Waterproof Head Massager with Replacement Silicone Heads for Hair Growth Handheld Massager for Head Body Relaxation Stress Relief and Hair Care Gifts for Women Men
- Price
- £24.77
- Rating
- 4.3/5
- Reviews
- 2,798
- Age
- 2y ago

Electric Head Massager with 4 Removable Heads Attachments 84 Nodes Hair Scalp Massager for Hair Growth Hair Care & Stress Relief Waterproof Portable Head Scratcher Massager Gifts for Women Men
- Price
- £20.61
- Rating
- 4.3/5
- Reviews
- 1,779
- Age
- 7y ago

COMFIER Electric Scalp Massager Waterproof Head Massage with Mutlti-Modes Vibration Handheld Portable Head Scratcher for Hair Growth Dog Cat Massager for Deep Clean and Stress Relax Gifts
- Price
- £24.59
- Rating
- 4.3/5
- Reviews
- 2,566
- Age
- 2y ago

Electric Scalp Massager with 3 Modes 360 Degree Head Massager Cordless Portable Head Scratcher for Stress Relax
- Price
- £18.67
- Rating
- 3.8/5
- Reviews
- 483
- Age
- 4y ago
Trending
estimated 90-day click momentum
Electric Scalp Massager Hair Growth Serum Applicator
- Price
- £44.41
- Rating
- 3.7/5
- Reviews
- 9
- Age
- 4mo ago

Scalp Massager Electric Waterproof Head Massager Scalp Handheld Scalp and Full Body Massager with 8 Silicone Massage Heads for Home Hair Care Work Relaxation Shower Gift for Dad Mum and Friend
- Price
- £24.42
- Rating
- 4.6/5
- Reviews
- 12
- Age
- 3mo ago

Electric Head Massager Eye Massager with 6-Level Heat 6-Zone Kneading Head and Eye Massage for Stress Relax Migraine Relief Fatigue Ideal for Rest & Relaxation Best Gift Beige
- Price
- £48.22
- Rating
- 4.8/5
- Reviews
- 12
- Age
- 4mo ago

Scalp Massager Electric Head Massager for Hair Growth Gold Rose
- Price
- £27.44
- Rating
- 4.3/5
- Reviews
- 59
- Age
- 4mo ago

WingFly Electric Scalp Massager with Red Light Therapy Hair Scalp Massaging Brush and Hair Oil Applicator Cordless Head Massage Comb IPX7 Waterproof 3 Massage Modes & 6ML Oil Dispenser
- Price
- £31.60
- Rating
- 3.8/5
- Reviews
- 11
- Age
- 8mo ago
Newest
by launch date
Scalp Massager Electric Waterproof Head Massager Scalp Handheld Scalp and Full Body Massager with 8 Silicone Massage Heads for Home Hair Care Work Relaxation Shower Gift for Dad Mum and Friend
- Price
- £24.42
- Rating
- 4.6/5
- Reviews
- 12
- Age
- 3mo ago

Electric Head Massager Eye Massager with 6-Level Heat 6-Zone Kneading Head and Eye Massage for Stress Relax Migraine Relief Fatigue Ideal for Rest & Relaxation Best Gift Beige
- Price
- £48.22
- Rating
- 4.8/5
- Reviews
- 12
- Age
- 4mo ago

Electric Scalp Massager Hair Growth Serum Applicator
- Price
- £44.41
- Rating
- 3.7/5
- Reviews
- 9
- Age
- 4mo ago

Scalp Massager Electric Head Massager for Hair Growth Gold Rose
- Price
- £27.44
- Rating
- 4.3/5
- Reviews
- 59
- Age
- 4mo ago

Intelligent Octopus Head Massager SGZIOO Electric Scalp Massager with 5 Modes 20 Massage Heads 360 All-Round Head Massager Scalp Electric Rechargeable Cordless Hair Massager Scalp For Stress Relax
- Price
- £10.90
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 falling
Sellers
23
Est. top-5 brand share
71%
Top 20: 100%
Est. top-5 click share
57%
Top 20: 98%
Open market
25%
- arboleaf36%
- COMFIER13%
- cotsoco11%
- ONIYEA6%
- xinrongda5%
- HaoToning4%
Demand
Head Massager Electric search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 2.6×
Search terms
Top Head Massager Electric search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- head massager electric15K/yr
- electric scalp massager28K/yr
- scalp massager electric15K/yr
- electric head massager16K/yr
- electric scalp massager for hair growth5K/yr
- head massager scalp electric12K/yr
- red light scalp massager5K/yr
- scalp massager with red light therapy4K/yr
- scalp massager waterproof3K/yr
- electric head massager scalp for hair growth4K/yr
Reviews and returns
What reviews say buyers love and hate about Head Massager Electric
We read the reviews and the return reasons for every product selling here.
“Good head massager crap battery live I havent even had it for a week”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Head Massager Electric questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









