Head Massager

Shoppers searched for this 617K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -24.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £548K a year.

Searches, last 12 months

617K

Growth, 90 days vs prior 90

-24.0%

Conversion, latest week

6.2%

Market size, estimated

£548Ka year

Peak month

December3.0× the quietest month

Top search term

head massager300K searches a year

Listings sell for £14.44 on average, from £4.28 to £48.22. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At £14.44 that is £14K to £18K a year per listing.

Average price

£14.44under the $15 to $100 sweet spot

Price range

£4.28–£48.22

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

1,000–1,250

Revenue per listing a year

£14K–£18K

Returns

0.8%of orders · Amazon United Kingdom median 0.6%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.2% of listings are out of stock. The average listing ranks #50 within Wellness. It carries 8,277 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

12.2%

Average rank

#50in Wellness

Average rating

4.27 starsAmazon United Kingdom average 4.36 stars

Average reviews

8,277per listing

Listings tracked

23

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

26 months