harrys shaving gel
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible12.9%search→purchase rate — share of searches ending in a sale
Review moat
Good512.83avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£9.98avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Okay+2.7%90-day search growth — must beat 0% to launch
Market size
Bad£66K£66K/yr · 52K searches
Competition
Bad96%top-5 click share — a locked-up shelf
Price range
Bad£4.46–£15.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, harrys shaving gel is a £66K/yr Amazon United Kingdom market (52K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 35/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
harrys shaving gel market data
- Units sold / yr
- 5K–6K
- avg 500–750/product
- Revenue / yr
- £50K–£60K
- units × avg price
- Conversion rate
- 12.9%
- Avg BSR
- #55
- Page quality
- 0%
- Prime
- 67%
- Sponsored
- 50%
- Out of stock
- 0.0%
- Avg brand age
- 95 months
- Avg seller age
- 167 days
Competition & brand share
The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.Brands
1 falling
Sellers
20
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
96%
Top 20: 100%
Open market
0%
- Harry's100%
Demand
Weekly Amazon search volume, last 40 weeks — +2.7% search growth over the last 90 days.Top harrys shaving gel search terms
- harrys shaving gel33K/yr
- harrys shaving cream6K/yr
- harrys shaving foam6K/yr
- harrys shave gel4K/yr
- harrys shave cream3K/yr
Top harrys shaving gel products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 6 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Harrys Shave Gel Formulated with an Aloe Enriched Formula 200ml Pack of 3
Harry's£10.414.7★266 rev
Harrys Foaming Shave Gel 120ml 2 pack bundle (EN Label)
Harry's£15.284.5★45 rev
Harrys Original Razor Blades Refill and Foaming Shave Gel (6) Refillls with Precision Trimmer 5 Anti-Friction Shaving Blades 60ml Foaming Shave Gel Compatible with Harrys Original
Harry's£11.764.7★2,453 rev
Harrys Razors - 60ml Foaming Shave Gel (2 oz)
Harry's£8.454.6★112 rev
Harrys Post Shave Balm for Men 100ml Pack of 2 - Aloe Vera & Cucumber Extract
Harry's£9.514.5★119 rev
Newest
by launch dateHarrys Original Razor Blades Refill and Foaming Shave Gel (6) Refillls with Precision Trimmer 5 Anti-Friction Shaving Blades 60ml Foaming Shave Gel Compatible with Harrys Original
Harry's£11.762,453 rev
Harrys Post Shave Balm for Men 100ml Pack of 2 - Aloe Vera & Cucumber Extract
Harry's£9.51119 rev
Harrys Shave Gel Formulated with an Aloe Enriched Formula 200ml Pack of 3
Harry's£10.41266 rev
Harrys Foaming Shave Gel 120ml 2 pack bundle (EN Label)
Harry's£15.2845 rev
Harrys Razors - 60ml Foaming Shave Gel (2 oz)
Harry's£8.45112 rev
Trending
90-day click momentumHarrys Razors - 60ml Foaming Shave Gel (2 oz)
Harry's£8.454.6★
Harrys Shave Gel Formulated with an Aloe Enriched Formula 200ml Pack of 3
Harry's£10.414.7★
Harrys Aloe Vera Shave Foam for Unisex Adults
Harry's£4.464.4★
Harrys Original Razor Blades Refill and Foaming Shave Gel (6) Refillls with Precision Trimmer 5 Anti-Friction Shaving Blades 60ml Foaming Shave Gel Compatible with Harrys Original
Harry's£11.764.7★
Harrys Post Shave Balm for Men 100ml Pack of 2 - Aloe Vera & Cucumber Extract
Harry's£9.514.5★
What buyers say about harrys shaving gel
What buyers praise and complain about, mined from review topics.What buyers love
“Good producr”
“Smooth shave”
“Great value for money”
“Smells nice”
“Very comfortable shave”
“does the same job”
“Great Razor Blades,really durable”
“Its very effective”
“comfort of this product”
“Fitted razor well”
What buyers complain about
“They are garbage”
“When you turn the blade around to say trim your upper mostash Harry blade is terrible”
“I have allodynia which is a very sensitive neurological condition which harsh chemicals react to on my skin”
“I have allodynia which is a very sensitive neurological condition which harsh chemicals react to on my skin”
“Does not feel good in the hand”
“No balance”
“No weight”
“Cheap, nasty plastic”
“Does not feel good in the hand”
Top return reasons
Common questions
- Is harrys shaving gel profitable to sell on Amazon United Kingdom?
- The niche generates £66K/yr across 6 tracked products. 90-day search growth is +2.7%. Flapen's verdict: Skip it (35/100).
- How competitive is the harrys shaving gel niche?
- 1 brands and 20 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in harrys shaving gel?
- Top complaints mined from reviews: Quality-Overall, Cutting/Trimming, Allergies. The return rate is 0.0%.
- What does it cost to enter the harrys shaving gel niche?
- Listings span £4.46–£15.28; the average listing price is £9.98 (sweet spot $15–$100). The average incumbent carries 513 reviews — the moat a new listing must climb.