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Haritaki

Fail

Shoppers spend only $35K a year here, so Haritaki is a Fail.

Flapen Score
47
47 / 100
Ranks 1,080 of 2,035 Health & Personal Care niches · −1 vs the category median of 48
Market size
£35K/yr45K searches / yr
90-day growth
-28.6%search demand this quarter
Competition
62%top-5 click share · 12 brands · 16 sellers

Flapen Score

Haritaki against its category

The dotted line is the Health & Personal Care average. Past it, Haritaki is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Haritaki market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Haritaki 45K times last year and spent an estimated £35K. The top 5 brands take 76% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

6.4% of searches ended in a purchase last week.

Shoppers searched for this 45K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.4% of those searches ended in a purchase. Searches in the last 90 days moved -28.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £35K a year.

Searches, last 12 months
45K
Growth, 90 days vs prior 90
-28.6%
Conversion, latest week
6.4%
Market size, estimated
£35Ka year
Top search term
haritaki24K searches a year

02 · Price

A sale here is worth £12.15.

Listings sell for £12.15 on average, from £4.94 to £28.59. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £12.15 that is £1K to £3K a year per listing.

Average price
£12.15under the $15 to $100 sweet spot
Price range
£4.94–£28.59
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 14.9% of listings are out of stock. The average listing ranks #9 within Herbal Supplements. It carries 71 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
75%
Out of stock, average day
14.9%
Average rank
#9in Herbal Supplements
Average rating
4.38 starsAmazon United Kingdom average 4.36 stars
Average reviews
71per listing
Listings tracked
16

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
55 months

Products

Top Haritaki products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£7K£10K£14K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

12 rising

Sellers

16

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

18%

  • ORGANIC SPREE40%
  • H&C HERBAL INGREDIENTS EXPERT12%
  • minature9%
  • SAMYAM8%
  • A Kilo of Spices7%
  • Nutrics6%
  • Open — no brand owns it (6 brands, 18%)

Demand

Haritaki search demand

Weekly searches over the year. Pick a range.

2K2KSpike '26Prime Day '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Search terms

Top Haritaki search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • haritaki24K/yr
  • haritaki organic capsules5K/yr
  • haritaki capsules8K/yr
  • haritaki powder3K/yr
  • haritaki powder organic5K/yr

Reviews and returns

What reviews say buyers love and hate about Haritaki

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall25%−0.31

Didnt work

Doesnt work

Not working yet

Value For Money18%0.00

It might be a little pricey

Complete waste of money

The price of this particular product from this company is a little bit pricey

Taste-Overall11%+0.21

The taste is naturally bitter

I don't like the taste its very potent

The taste was unpleasant

Acid Regulator/Stomach Ache Relief8%+0.37

I have awful issues with my stomach related to my autoimmune. Hashimoto's

Side Effects8%−0.09

Have noticed absolutely no difference whatsoever after weeks of taking them

Love

Quality-Overall18%+0.77

Good quality Hiritaki powder

Good quality

have been very pleased with the quality

Value For Money14%0.00

Good price arrived fast

good value

Very affordable and fantastic product

Ease Of Use12%+0.84

Easy to use

easy to take every day

very useful

Advertised Vs Actual Product8%+0.57

Came as described

Exactly ehat I ordered

Heart Health6%+0.37

This product works with my health

FAQ

Common Haritaki questions

Answered from the same tracked data.