Is green tea capsules profitable to sell on Amazon United Kingdom?

The niche generates £96K/yr across 18 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -16.9%. Flapen's verdict: Skip it (48/100).

How competitive is the green tea capsules niche?

17 brands and 25 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 70% of demand.

What do buyers complain about in green tea capsules?

Top complaints mined from reviews: Functionality-Overall, Sleep Quality, Durability. The return rate is 0.1%.

When does demand for green tea capsules peak?

Demand peaks in Aug; the busiest month runs 1.8× the quietest.

What does it cost to enter the green tea capsules niche?

Listings span £4.17–£17.92; the average listing price is £7.78 (sweet spot $15–$100). The average incumbent carries 550 reviews — the moat a new listing must climb.

green tea capsules

Skip it

Soft demand (-16.9% this quarter) — this niche doesn't clear our bar today.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great11.4%

search→purchase rate — share of searches ending in a sale

Review moat

Good549.72

avg incumbent reviews — the moat a new listing must climb

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Market size

Bad£96K

£96K/yr · 108K searches

Avg price

Bad£7.78

avg listing price — sweet spot $15–$100

Price range

Bad£4.17–£17.92

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-16.9%

90-day search growth — must beat 0% to launch

Signals Low Review Barrier

According to Flapen's Amazon United Kingdom niche tracking, green tea capsules is a £96K/yr Amazon United Kingdom market (108K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Aug. Verdict: Skip it — 48/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

green tea capsules market data

Units sold / yr: 10K–13K; avg 500–750/product
Revenue / yr: £78K–£97K; units × avg price
Conversion rate: 11.4%
Avg BSR: #16
Page quality: 0%
Prime: 100%
Sponsored: 72%
Out of stock: 1.7%
Avg brand age: 58 months
Avg seller age: 179 days

Competition & brand share

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 falling

Sellers

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

25%

ALPHA0123%
Horbäach15%
Natures Aid13%
NutriVolv11%
Zipvit7%
NEO-NUTRITION5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -16.9% search growth over the last 90 days.

Peak months: Aug · busiest ÷ quietest = 1.8×

Open Trend

Top green tea capsules search terms

green tea extract52K/yr -18.1%8.8% conv.
green tea capsules29K/yr -8.9%13.0% conv.
green tea tablets13K/yr -13.5%12.3% conv.
green tea supplement4K/yr -19.5%9.7% conv.
japanese green tea extract4K/yr -44.8%2.1% conv.
green tea extract capsules4K/yr -27.3%12.3% conv.
green tea tablets for weight loss3K/yr -7.9%10.4% conv.

All search terms

Top green tea capsules products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Green Tea Extract 15 000mg 95% Polyphenols 50% EGCG 90 Vegan Capsules - Resealable and Recyclable Pouch by Alpha01

ALPHA01£7.504.6★309 rev

Horbäach£6.934.5★977 rev

Natures Aid Green Tea 10 000mg High Strength Natural Supplement Supports Energy Metabolism & Weight Management Antioxidant Vegan Gluten Free Non-GMO 60 Tablets

Natures Aid£6.714.4★568 rev

Zipvit Green Tea Extract 7000mg Antioxidant 95% Polyphenols. 90 Vegan Green Tea Tablets. 3 Months Supply.

Zipvit£7.254.3★1,254 rev

Green Tea Extract Supplement 9000mg maintaining a Healthy Metabolism Cardiovascular System and Immune System Perfect for Weight Loss Slimming Aid & Detox | 120 Capsules

NutriVolv£5.394.4★455 rev

Newest

by launch date

High Strength Green Tea Tablets 15 000mg Extract (60 Vegan Tablets / 2 Month Supply) EGCG & Polyphenols Rich - Natural Metabolism & Antioxidant Support

Biopharm-X£6.791 rev

4mo ago

L-Theanine Green Tea Extract with Added Lemon Balm Extract and Chelated Magnesium Glycinate - Derived from Green Tea Leaves - Sleep & Relaxation Support - Mental Clarity

SS Sport Supplies£5.5346 rev

6mo ago

Green Tea Extract 15 000mg - 95% Polyphenols (490mg per Capsule) - 60 Vegan Capsules 2 Month Supply - letterbox Friendly Pouch

NEO-NUTRITION£7.8714 rev

8mo ago

Simply Supplements£8.747 rev

1y ago

Green Tea Thermogenic Gummies | Metabolism Workout & Appetite Support Supplements for Women & Men | 45% EGCG with Green Coffee Bean Extract & Raspberry Ketones | Keto Diet Friendly Apple Flavor 60ct

Nobi Nutrition£10.861,133 rev

2y ago

What buyers say about green tea capsules

What buyers praise and complain about, mined from review topics.

What buyers love

Sleep Quality13%

“Improved Sleep”

Quality-Overall13%

“Great balanced blend”

Weight Loss9%

“THIS ACTUALLY WORKS IM LOOSING WEIGHT”

Value For Money9%

“good value for money”

Ease Of Chewing/Swallowing7%

“Small tablet no issues swallowing”

Ingredients-Overall6%

“Good ingredients at decent strengths and good value”

Vitamin5%

“Good supplement”

Efficiency3%

“Highly effective”

Ease Of Use3%

“Practical Benefits”

Energy Level3%

“I seem to have more energy”

What buyers complain about

Functionality-Overall11%

“Don't work”

Sleep Quality9%

“I did not respond well to this sleep aid”

Durability6%

“My fingers nails have stopped braking”

Taste-Overall5%

“have no taste”

Size-Overall5%

“The capsules are quite large”

Dosage5%

“This strength, I have read, is far too much to take in one tablet”

Quality-Overall4%

“garbage”

Natural Resource Wastage3%

“So more than 3/4 will go to waste”

Compatibility-Overall3%

“unfortunately clash with meds”

Magnesium2%

“There is magnesium too”

Common questions

Is green tea capsules profitable to sell on Amazon United Kingdom?: The niche generates £96K/yr across 18 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -16.9%. Flapen's verdict: Skip it (48/100).
How competitive is the green tea capsules niche?: 17 brands and 25 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 70% of demand.
What do buyers complain about in green tea capsules?: Top complaints mined from reviews: Functionality-Overall, Sleep Quality, Durability. The return rate is 0.1%.
When does demand for green tea capsules peak?: Demand peaks in Aug; the busiest month runs 1.8× the quietest.
What does it cost to enter the green tea capsules niche?: Listings span £4.17–£17.92; the average listing price is £7.78 (sweet spot $15–$100). The average incumbent carries 550 reviews — the moat a new listing must climb.