Gold Standard Whey Protein Vanilla

Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.5% of those searches ended in a purchase. Searches in the last 90 days moved +8.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £124K a year.

Searches, last 12 months

27K

Growth, 90 days vs prior 90

+8.0%

Conversion, latest week

12.5%

Market size, estimated

£124Ka year

Peak month

June2.2× the quietest month

Top search term

optimum nutrition whey protein vanilla14K searches a year

Listings sell for £36.66 on average, from £9.25 to £107.63. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £36.66 that is £4K to £9K a year per listing.

Average price

£36.66inside the $15 to $100 sweet spot

Price range

£9.25–£107.63

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

£4K–£9K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

30% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #62 within Diet & Nutrition. It carries 2,309 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

30%

Prime listings

100%

Out of stock, average day

3.0%

Average rank

#62in Diet & Nutrition

Average rating

4.57 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,309per listing

Listings tracked

10

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

71 months