Glasses

Shoppers searched for this 4.4M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £3.0M a year.

Searches, last 12 months

4.4M

Growth, 90 days vs prior 90

-2.9%

Conversion, latest week

3.6%

Market size, estimated

£3.0Ma year

Peak month

December1.4× the quietest month

Top search term

reading glasses1.1M searches a year

Listings sell for £18.90 on average, from £3.36 to £341.39. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 1,250 to 1,500 of them. At £18.90 that is £24K to £28K a year per listing.

Average price

£18.90inside the $15 to $100 sweet spot

Price range

£3.36–£341.39

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

125K–150K

Units per listing a year

1,250–1,500

Revenue per listing a year

£24K–£28K

Returns

1.0%of orders · Amazon United Kingdom median 0.6%

83% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #47 within Visual Care. It carries 1,129 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

93%

Out of stock, average day

5.7%

Average rank

#47in Visual Care

Average rating

4.31 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,129per listing

Listings tracked

104

24 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

24

Successful launches

6Amazon's first-year sales bar

Average brand age

45 months