Gillette Beard Trimmer
MaybeReturns run at only 0.9% of orders. But the top 5 brands take 95% of clicks, so Gillette Beard Trimmer is a Maybe.
- Flapen Score
- 64 / 100Top 4% of 2,035 Health & Personal Care niches · +16 vs the category median of 4864
- Market size
- £129K/yr133K searches / yr
- 90-day growth
- +71.5%search demand this quarter
- Competition
- 27%top-5 click share · 10 brands · 218 sellers
Flapen Score
Gillette Beard Trimmer against its category
The dotted line is the Health & Personal Care average. Past it, Gillette Beard Trimmer is stronger. Inside it, weaker.
Market
The Gillette Beard Trimmer market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Gillette Beard Trimmer 133K times last year and spent an estimated £129K. The top 5 brands take 95% of clicks. Flapen scores it 64 out of 100, a Maybe.
01 · Demand
4.0% of searches ended in a purchase last week.
Shoppers searched for this 133K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +71.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £129K a year.
- Searches, last 12 months
- 133K
- Growth, 90 days vs prior 90
- +71.5%
- Conversion, latest week
- 4.0%
- Market size, estimated
- £129Ka year
- Top search term
- gillette body and intimate for men17K searches a year
02 · Price
A sale here is worth £24.45.
Listings sell for £24.45 on average, from £5.63 to £80.07. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £24.45 that is £2K to £6K a year per listing.
- Average price
- £24.45inside the $15 to $100 sweet spot
- Price range
- £5.63–£80.07
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£6K
- Returns
- 0.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #293 within Shaving & Hair Removal. It carries 1,769 reviews at 4.29 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 83%
- Out of stock, average day
- 15.4%
- Average rank
- #293in Shaving & Hair Removal
- Average rating
- 4.29 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,769per listing
- Listings tracked
- 42
04 · Newcomers
Amazon counts 12 of last year's 16 launches as successful.
16 products launched here in the last 12 months. Amazon counts 12 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 16
- Successful launches
- 12Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Gillette Beard Trimmer products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Gillette Venus Womens Razor for Pubic Hair & Skin Protection 1 Handle - 5 Blade Refills Ergonomic Handle Sensitive Skin Protection
- Price
- £15.35
- Rating
- 4.4/5
- Reviews
- 181
- Age
- 6mo ago

GilletteLabs Body + Intimate Razor with Magnetic Shower Hanger Anti-ingrown Bar Anti-irritation Bar 1 Ergonomic Razor Handle with Easy Reach Shower Grip 3 Cartridges
- Price
- £18.72
- Rating
- 4.4/5
- Reviews
- 86
- Age
- 4mo ago

GilletteLabs Body + Intimate Razor for Men 1 Handle & 4 Cartridges
- Price
- £17.77
- Rating
- 4.4/5
- Reviews
- 266
- Age
- 4mo ago

GilletteLabs i3 Body + Intimate Hair Trimmer for Men 2 Body Combs
- Price
- £37.29
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1mo ago

Gillette Fusion One Face and Body Electric Beard Trimmer Men with One Blade
- Price
- £22.06
- Rating
- 4.2/5
- Reviews
- 62
- Age
- 5mo ago
Trending
90-day click momentum
GilletteLabs Body + Intimate Razor for Men 1 Handle & 2 Cartridges
- Price
- £15.76
- Rating
- 3.8/5
- Reviews
- 5
- Age
- 1mo ago

GilletteLabs i7 Body + Intimate Hair Trimmer for Men 3 Body Combs
- Price
- £80.07
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1mo ago

GilletteLabs i3 Body + Intimate Hair Trimmer for Men 2 Body Combs
- Price
- £37.29
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1mo ago

GilletteLabs i5 Body + Intimate Hair Trimmer for Men 3 Body Combs
- Price
- £37.30
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 1mo ago

GilletteLabs Body + Intimate Razor with Magnetic Shower Hanger Anti-ingrown Bar Anti-irritation Bar 1 Ergonomic Razor Handle with Easy Reach Shower Grip 3 Cartridges
- Price
- £18.72
- Rating
- 4.4/5
- Reviews
- 86
- Age
- 4mo ago
Newest
by launch date
GilletteLabs i3 Body + Intimate Hair Trimmer for Men 2 Body Combs
- Price
- £37.29
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1mo ago

GilletteLabs i7 Body + Intimate Hair Trimmer for Men 3 Body Combs
- Price
- £80.07
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1mo ago

GilletteLabs i5 Body + Intimate Hair Trimmer for Men 3 Body Combs
- Price
- £37.30
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 1mo ago

GilletteLabs Body + Intimate Razor for Men 1 Handle & 2 Cartridges
- Price
- £15.76
- Rating
- 3.8/5
- Reviews
- 5
- Age
- 1mo ago

GilletteLabs Body + Intimate Razor with Magnetic Shower Hanger Anti-ingrown Bar Anti-irritation Bar 1 Ergonomic Razor Handle with Easy Reach Shower Grip 3 Cartridges
- Price
- £18.72
- Rating
- 4.4/5
- Reviews
- 86
- Age
- 4mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 27% of clicks. An open shelf where new products get seen.
Brands
10 rising
Sellers
218
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
27%
Top 20: 79%
Open market
3%
- Gillette71%
- Gillette Venus12%
- PHILIPS6%
- King C. Gillette5%
- Procter & Gamble3%
- Veet1%
- Open — no brand owns it (4 brands, 3%)
Demand
Gillette Beard Trimmer search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 4.8× · 8 of 12 months tracked
Search terms
Top Gillette Beard Trimmer search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- gillette body and intimate for men17K/yr
- gillette intimate30K/yr
- gillette electric razor15K/yr
- gillette beard trimmer13K/yr
- gillette intimate razor5K/yr
- gillette trimmer for men8K/yr
- gillette trimmer7K/yr
- gillette intimate trimmer6K/yr
- gillette electric razors for men7K/yr
- gillette styler7K/yr
Reviews and returns
What reviews say buyers love and hate about Gillette Beard Trimmer
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Won't charge
Stopped Charging
Doesn't Charge
Not happy with the quality
VERY POOR PRODUCT
Not the quality I was expecting
Too expensive
Not worth it
Waste of money
Broke after 6 months
Didnt even last a year
doesnt last
Absolutely pointless hardly cuts anything
Doesnt have much cutting power
Doesn't Cut Properly: I had to pass over the same spot four or five times just to get it to cut anything
Love
The build quality feels excellent
The build quality is solid
Excellent Product
very affordable
Decent price
Great deal
easy to handle
easy to control
Easy to use
Good for trimming
Awesome shaving
Best Shaver
Exactly what i wanted
Exactly as advertised
As Described
Return
0.9% Return rate 16% Fixable by listing
it did not give the results I wanted
Not performant
They don't work for me
Won't charge
Stopped Charging
Doesn't Charge
Not happy with the quality
VERY POOR PRODUCT
Not the quality I was expecting
Wrong description
Very misleading description
Misleading
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gillette Beard Trimmer questions
Answered from the same tracked data.









