Gillette Beard Trimmer

Shoppers searched for this 133K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +71.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £129K a year.

Searches, last 12 months

133K

Growth, 90 days vs prior 90

+71.5%

Conversion, latest week

4.0%

Market size, estimated

£129Ka year

Top search term

gillette body and intimate for men17K searches a year

Listings sell for £24.45 on average, from £5.63 to £80.07. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £24.45 that is £2K to £6K a year per listing.

Average price

£24.45inside the $15 to $100 sweet spot

Price range

£5.63–£80.07

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

£2K–£6K

Returns

0.9%of orders · Amazon United Kingdom median 0.6%

71% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #293 within Shaving & Hair Removal. It carries 1,769 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

83%

Out of stock, average day

15.4%

Average rank

#293in Shaving & Hair Removal

Average rating

4.29 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,769per listing

Listings tracked

42

16 products launched here in the last 12 months. 12 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

16

Successful launches

12Amazon's first-year sales bar

Average brand age

37 months