geode
Skip itA small market ($31K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Incredible£25.24avg listing price — sweet spot $15–$100
Price range
Great£5.84–£112.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Review moat
Bad5,374.1avg incumbent reviews — the moat a new listing must climb
Brand share
Bad91%top-5 brand share — brand-locked demand
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-22.7%90-day search growth — must beat 0% to launch
Market size
Bad£31K£31K/yr · 75K searches
According to Flapen's Amazon United Kingdom niche tracking, geode is a £31K/yr Amazon United Kingdom market (75K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 40/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
geode market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- £50K–£63K
- units × avg price
- Conversion rate
- 1.6%
- Avg BSR
- #278
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 55%
- Out of stock
- 2.6%
- Avg brand age
- 43 months
- Avg seller age
- 202 days
Competition & brand share
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.Brands
9 falling
Sellers
12
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
5%
- WAFUNNE42%
- Blue Marble18%
- British Fossils17%
- EDUMAN8%
- Namzi6%
- dssmboom4%
- Open — no brand owns it (3 brands, 5%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -22.7% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 3.7×
Top geode search terms
- geode26K/yr
- geodes17K/yr
- geode crystals13K/yr
- crystal geodes7K/yr
- geode kit3K/yr
- geodes break open9K/yr
Top geode products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amethyst Crystal Cluster Purple Crystals Rock Geode Quartz Raw Healing Crystals Stone 0-0.25kg
WAFUNNE£13.803.8★16 rev
Amethyst Crystal Geodes Oval Purple Crystals Rock Cluster Quartz Raw Stone Healing Crystals 0-0.25kg
WAFUNNE£27.303.4★10 rev
EDUMAN Break Open 10 Premium Geodes with Crystals - STEM Educational Geology Science Kit Real Crystal Geodes Kits for Toys Gifts Kids Boys & Girls
EDUMAN£17.784.2★431 rev
NATIONAL GEOGRAPHIC Break Open 10 Premium Geodes Includes Goggles & Display Stands - STEM Science Kit Geology Gift for Kids Break Your Own Geodes
Blue Marble£24.274.4★31,480 rev
National Geographic Break Open 4 Geodes Science Kit Includes Goggles & Display Stand - STEM Science Gift for Boys & Girls Break Your Own Geodes
Blue Marble£14.654.4★31,480 rev
Newest
by launch dateAmethyst Crystal Cluster Purple Crystals Rock Geode Quartz Raw Healing Crystals Stone 0-0.25kg
WAFUNNE£13.8016 rev
Amethyst Crystal Geodes Oval Purple Crystals Rock Cluster Quartz Raw Stone Healing Crystals 0-0.25kg
WAFUNNE£27.3010 rev
Break Open 5 Large Geodes! - Includes an Information card Safety goggles Magnifying Glass and a Bag to Break Your Geodes!
British Fossils£10.72447 rev
National Geographic Break Open 4 Geodes Science Kit Includes Goggles & Display Stand - STEM Science Gift for Boys & Girls Break Your Own Geodes
Blue Marble£14.6531,480 rev
NATIONAL GEOGRAPHIC Break Open 15 Premium Geodes - with Goggles Detailed Learning Guide 3 Display Stands Great Stem Science Toy & Educational Kit
Blue Marble£30.4131,480 rev
Trending
90-day click momentumAmethyst Crystal Cluster Purple Crystals Rock Geode Quartz Raw Healing Crystals Stone 0-0.25kg
WAFUNNE£13.803.8★
dssmboom Natural Amethyst Crystal Cluster Specimen for Meditation Chakra Balancing Irregular Rough Stone Geode Quartz Home Decor for Wealth & Good Luck 1.54-1.76 lb
dssmboom£92.955.0★
dssmboom Natural Amethyst Crystal Cluster Specimen for Meditation Chakra Balancing Irregular Rough Stone Geode Quartz Home Decor for Wealth & Good Luck 1.98-2.2 lb
dssmboom£112.405.0★
Amethyst Crystal Geodes Oval Purple Crystals Rock Cluster Quartz Raw Stone Healing Crystals 0-0.25kg
WAFUNNE£27.303.4★
Namzi Raw Amethyst Stones and Crystals Rock Natural Amathesis Crystal Clusters Geodes with Crystals Cuarzo Amatista Original Real Amethyst Crystals Geode Gemstones Healing Crystals(0.11Lb)
Namzi£5.844.4★
What buyers say about geode
What buyers praise and complain about, mined from review topics.What buyers love
“Great price”
“Cool present”
“excellent colour”
“Great fun”
“the stones have such a lovely”
“Beautiful size”
“thoughtfully curated set that feels high quality the moment you open the box”
“My stepson enjoys collecting rocks and something similar, I thought this would be a great gift”
“It not only met our expectations”
“bright piece of stone”
What buyers complain about
“No other colours”
“But absolutely tiny”
“Not the best because received as a gift”
“Two wouldn't open”
“Doesn't resemble the picture provided”
“i have always found it to be so expensive”
“Not the best”
“It was quite disappointing and boring”
“they broke in small pieces”
“Not really big enough for a display”
Top return reasons
Common questions
- Is geode profitable to sell on Amazon United Kingdom?
- The niche generates £31K/yr across 20 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -22.7%. Flapen's verdict: Skip it (40/100).
- How competitive is the geode niche?
- 9 brands and 12 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in geode?
- Top complaints mined from reviews: Color, Size-Overall, Gifting Purpose. The return rate is 0.7%.
- When does demand for geode peak?
- Demand peaks in Nov–Dec; the busiest month runs 3.7× the quietest.
- What does it cost to enter the geode niche?
- Listings span £5.84–£112.40; the average listing price is £25.24 (sweet spot $15–$100). The average incumbent carries 5,374 reviews — the moat a new listing must climb.