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Geode

a small market ($31K/yr) — Geode doesn't clear our bar today.

Flapen Score

40
Skip it
Market size 8Growth 14Conversion 20Competition 38Returns 97Price range 79Avg price 95Brand share 23Review moat 24Quality gap 76
This niche Category average

Is Geode profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Geode is a £31K/yr Amazon United Kingdom market (75K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 40/100.

Geode: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -22.7% over the last 90 days and 1.6% of searches end in a purchase.

£31K

revenue / yr

Units sold / yr3K
Search volume / yr-22.7%75K
Conversion rate1.6%
Avg price£25.24

Who owns the niche?

The top 5 brands hold 91% of demand, so 9% of the market is open.

9%

open market share

Brands · sellers9 · 12
Top-5 product click share62%
Open market9%
Avg brand age43 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 20 products

Sponsored placement55%
New entrants (1y)2· 0 succeeded
Avg rating4.3★
Avg reviews5,374

Top Geode products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

£0£3K£6K£9K£12K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

12

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

5%

  • WAFUNNE42%
  • Blue Marble18%
  • British Fossils17%
  • EDUMAN8%
  • Namzi6%
  • dssmboom4%
  • Open — no brand owns it (3 brands, 5%)

Geode demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume75KCVR1.6%Products20Brands9Top 5 Brands91%OOS Rate2.6%Rating4.3★Reviews5,374Avg BSR#278
4K3KSpike '24Holiday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.7×

Top Geode search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • geode26K/yr
  • geodes17K/yr
  • geode crystals13K/yr
  • crystal geodes7K/yr
  • geode kit3K/yr
  • geodes break open9K/yr

What reviews say buyers love and hate about Geode

What buyers mention most, as a share of all reviews.

What buyers love

88% of reviews
Value For Money16%

Great price

Gifting Purpose16%

Cool present

Color14%

excellent colour

Fun/Entertainment Experience13%

Great fun

Minerals9%

the stones have such a lovely

What buyers complain about

88% of reviews
Color35%

No other colours

Size-Overall15%

But absolutely tiny

Gifting Purpose8%

Not the best because received as a gift

Ease Of Use8%

Two wouldn't open

Advertised Vs Actual Product6%

Doesn't resemble the picture provided

Geode return rate & reasons

Why buyers send it back, as a share of all return requests.

0.7%

Return rate

73%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
38%
2Advertised Vs Actual Product
23%
3Quality-Overall
10%
4Shape/Style
7%
5Color
3%

Common Geode questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Geode 40/100 on Amazon United Kingdom — Skip it. The niche generates £31K/yr across 20 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved -22.7% over the last 90 days.
Search demand for Geode on Amazon United Kingdom peaks in Nov–Dec, where the busiest month runs 3.7× the quietest.