Skip to content

Freeze Spray

Fail

The top 5 brands take 100% of clicks, so Freeze Spray is a Fail.

Flapen Score
47
47 / 100
Ranks 1,080 of 2,035 Health & Personal Care niches · −1 vs the category median of 48
Market size
£151K/yr161K searches / yr
90-day growth
+30.3%search demand this quarter
Competition
91%top-5 click share · 4 brands · 63 sellers

Flapen Score

Freeze Spray against its category

The dotted line is the Health & Personal Care average. Past it, Freeze Spray is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Freeze Spray market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Freeze Spray 161K times last year and spent an estimated £151K. All 4 brands take every click. Demand peaks in Jul. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 14.2% of those searches ended in a purchase.

Shoppers searched for this 161K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 14.2% of those searches ended in a purchase. Searches in the last 90 days moved +30.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £151K a year.

Searches, last 12 months
161K
Growth, 90 days vs prior 90
+30.3%
Conversion, latest week
14.2%
Market size, estimated
£151Ka year
Peak month
July2.1× the quietest month
Top search term
freeze spray43K searches a year

02 · Price

A sale here is worth £6.62.

Listings sell for £6.62 on average, from £1.69 to £19.12. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 4,000 to 5,000 of them. At £6.62 that is £26K to £33K a year per listing.

Average price
£6.62under the $15 to $100 sweet spot
Price range
£1.69–£19.12
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
4,000–5,000
Revenue per listing a year
£26K–£33K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #58 within Over-the-Counter Medication. It carries 839 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
75%
Out of stock, average day
0.0%
Average rank
#58in Over-the-Counter Medication
Average rating
4.26 starsAmazon United Kingdom average 4.36 stars
Average reviews
839per listing
Listings tracked
8

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
68 months

Products

Top Freeze Spray products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 91% of clicks. A locked shelf that new listings rarely crack.

£0£15K£30K£45K£61K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

63

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

91%

Top 20: 100%

Open market

0%

  • Deep Freeze52%
  • Reliance Medical34%
  • Masterplast12%
  • SuperGift.com3%
  • Open — no brand owns it (0%)

Demand

Freeze Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 2.1×

Search terms

Top Freeze Spray search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • freeze spray43K/yr
  • deep freeze spray41K/yr
  • freeze spray pain relief33K/yr
  • cold spray10K/yr
  • cold spray pain relief12K/yr
  • ice spray pain relief6K/yr
  • ice spray5K/yr
  • freeze spray for sports injuries3K/yr
  • freezing spray3K/yr
  • cold spray for sports injuries3K/yr

Reviews and returns

What reviews say buyers love and hate about Freeze Spray

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Value For Money”
24%of negative reviews mention “Value For Money”
0.1%of orders come back
“Pricey”
A buyer, on “Value For Money”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Freeze Spray questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data