Frankincense Oil Essential
prices mostly outside the sweet spot ($3.52–$12.44) — Frankincense Oil Essential doesn't clear our bar today.
Flapen Score
Is Frankincense Oil Essential profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Frankincense Oil Essential is a £157K/yr Amazon United Kingdom market (232K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.
Frankincense Oil Essential: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -15.3% over the last 90 days and 9.3% of searches end in a purchase.
£157K
revenue / yr
Who owns the niche?
The top 5 brands hold 73% of demand, so 27% of the market is open.
27%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 18 products
Top Frankincense Oil Essential products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Nikura Indian Frankincense (Serrata) Essential Oil - 10ml | 100% Pure Natural Oils | Perfect for Aromatherapy Diffusers Humidifier Bath | Great for Self Care Skin | Vegan & UK Made
- Price
- £4.95
- Rating
- 4.5/5
- Reviews
- 42,940
- Age
- 7y ago
Handcraft Blends Frankincense Essential Oil - Huge 118 ml - 100% Pure and Natural - Premium Grade with Glass Dropper
- Price
- £8.28
- Rating
- 4.4/5
- Reviews
- 15,966
- Age
- 3y ago
Carno Calm Frankincense Essential Oil 30ml 100% Pure for Skin Hair
- Price
- £6.35
- Rating
- 4.4/5
- Reviews
- 3,445
- Age
- 2y ago
AVD Organics Frankincense Essential Oil 30ml - 100% Pure Oil for Relaxation
- Price
- £7.00
- Rating
- 4.4/5
- Reviews
- 3,947
- Age
- 4y ago
Gya Labs Organic Frankincense Essential Oil for Skin - 100% Pure and Natural Organic Frankincense Oil for Face Body Comfort & Diffuser Aromatherapy Oils for Calming & Relaxing (10ml)
- Price
- £7.42
- Rating
- 4.5/5
- Reviews
- 1,422
- Age
- 7y ago
Trending
90-day click momentum
Frankincense Oil for Skin Hydrate and Moisturize Frankincense Essential Oil for Face & Body Skin Reduces Fine Lines & Wrinkles Suitable for Aromatherapy Diffusers
- Price
- £5.91
- Rating
- 4.9/5
- Reviews
- 7
- Age
- 1y ago
Gya Labs Organic Frankincense Essential Oil for Skin - 100% Pure and Natural Organic Frankincense Oil for Face Body Comfort & Diffuser Aromatherapy Oils for Calming & Relaxing (10ml)
- Price
- £7.42
- Rating
- 4.5/5
- Reviews
- 1,422
- Age
- 7y ago
Naissance Organic Frankincense (Boswellia Neglecta) Essential Oil (No. 185) 10ml - 100% Pure Certified Organic Vegan Cruelty Free Steam Distilled & Undiluted - for Aromatherapy & Diffusers
- Price
- £7.63
- Rating
- 4.4/5
- Reviews
- 470
- Age
- 10y ago
Freshskin Beauty LTD | Frankincense Essential Oil (Boswellia Carterii) 10ml - 100% Pure Natural Oils - Helps Improve Skin Elasticity Reduce Wrinkles & Aids Relaxation - Vegan Friendly
- Price
- £3.76
- Rating
- 4.5/5
- Reviews
- 1,175
- Age
- 13y ago
MAJESTIC PURE Frankincense Essential Oil | 100% Pure and Natural Frankincense Oil | Premium Grade Essential Oils for Hair Care Home Diffusers Skin Aromatherapy Massage and Humidifiers | 4 Fl Oz
- Price
- £9.05
- Rating
- 4.4/5
- Reviews
- 17,991
- Age
- 3y ago
Newest
by launch dateFrankincense Oil for Skin Hydrate and Moisturize Frankincense Essential Oil for Face & Body Skin Reduces Fine Lines & Wrinkles Suitable for Aromatherapy Diffusers
- Price
- £5.91
- Rating
- 4.9/5
- Reviews
- 7
- Age
- 1y ago
Frankincense Oil for Skin 100% Pure and Natural Organic Frankincense Oil for Self Care Skin Face Hair Relieving Discomfort Calming Massage & Relaxation | 60ml
- Price
- £6.63
- Rating
- 4.3/5
- Reviews
- 41
- Age
- 1y ago
Frankincense Essential Oil Frankincense Oil Pure Natural for Aromatherapy Diffusers Candle Making & Spa | Massage & Skin Care - Anti-Aging and Firming and Lifting 60ml
- Price
- £6.56
- Rating
- 4.4/5
- Reviews
- 42
- Age
- 1y ago
Carno Calm Frankincense Essential Oil 30ml 100% Pure for Skin Hair
- Price
- £6.35
- Rating
- 4.4/5
- Reviews
- 3,445
- Age
- 2y ago
MAJESTIC PURE Frankincense Essential Oil | 100% Pure and Natural Frankincense Oil | Premium Grade Essential Oils for Hair Care Home Diffusers Skin Aromatherapy Massage and Humidifiers | 4 Fl Oz
- Price
- £9.05
- Rating
- 4.4/5
- Reviews
- 17,991
- Age
- 3y ago
Competition: brands, sellers & click share
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.
Brands
16 flat
Sellers
26
Top-5 brand share
73%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
21%
- nikura21%
- Handcraft Blends20%
- Carno Calm14%
- AVD ORGANICS10%
- Gya Labs8%
- Majestic Pure6%
Frankincense Oil Essential demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 2.4×
Top Frankincense Oil Essential search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- frankincense oil140K/yr
- frankincense essential oil48K/yr
- frankincense oil for skin14K/yr
- organic frankincense oil5K/yr
- frankincense oil for pain relief4K/yr
- frankincense essential oils pure3K/yr
- frankincense oil organic4K/yr
- frankincense oil for face4K/yr
- organic frankincense essential oil4K/yr
- pure frankincense oil3K/yr
What reviews say buyers love and hate about Frankincense Oil Essential
What buyers mention most, as a share of all reviews.
What buyers love
84% of reviews“Beautiful smell”
“Excellent product”
“Value for money”
“Wonderful pure Frankincense oil - you can rely on Tisserand”
“product is as advertised”
What buyers complain about
86% of reviews“different smell from what I was expecting”
“Cheap quality”
“diluted”
“as it is supposed oil the product is not oily at all smells chemical”
“Small”
Frankincense Oil Essential return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
4%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Frankincense Oil Essential questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
