Frankincense

Shoppers searched for this 117K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £61K a year.

Searches, last 12 months

117K

Growth, 90 days vs prior 90

-2.6%

Conversion, latest week

5.7%

Market size, estimated

£61Ka year

Peak month

December1.8× the quietest month

Top search term

frankincense67K searches a year

Listings sell for £9.10 on average, from £3.42 to £21.05. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £9.10 that is £910 to £2K a year per listing.

Average price

£9.10under the $15 to $100 sweet spot

Price range

£3.42–£21.05

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

£910–£2K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

50% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #196 within Alternative Medicine. It carries 3,277 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

95%

Out of stock, average day

4.6%

Average rank

#196in Alternative Medicine

Average rating

4.42 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,277per listing

Listings tracked

22

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

56 months