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Foot Support

Maybe

An estimated 1.5% of orders come back. But shoppers spend an estimated $39K a year here, so Foot Support is a Maybe.

Flapen Score
51
51 / 100
Top 36% of 2,035 Health & Personal Care niches · +3 vs the category median of 48
Market size
£39K/yr171K searches / yr
90-day growth
+10.5%search demand this quarter
Competition
31%top-5 click share · 24 brands · 29 sellers

Flapen Score

Foot Support against its category

The dotted line is the Health & Personal Care average. Past it, Foot Support is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Foot Support market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Foot Support 171K times last year and spent an estimated £39K. The top 5 brands take 54% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 171K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +10.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £39K a year.

Searches, last 12 months
171K
Growth, 90 days vs prior 90
+10.5%
Conversion, latest week
2.9%
Market size, estimated
£39Ka year
Top search term
foot support54K searches a year

02 · Price

A sale here is worth £7.91.

Listings sell for £7.91 on average, from £1.93 to £16.47. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £7.91 that is £791 to £2K a year per listing.

Average price
£7.91under the $15 to $100 sweet spot
Price range
£1.93–£16.47
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
£791–£2K
Returns
1.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #242 within Medical Supplies & Equipment. It carries 5,235 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
4.0%
Average rank
#242in Medical Supplies & Equipment
Average rating
4.22 starsAmazon United Kingdom average 4.36 stars
Average reviews
5,235per listing
Listings tracked
45

04 · Newcomers

4 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
4Amazon's first-year sales bar
Average brand age
39 months

Products

Top Foot Support products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 31% of clicks, no more. An open shelf where new products get seen.

£0£2K£3K£5K£6K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 falling

Sellers

29

Est. top-5 brand share

54%

Top 20: 97%

Est. top-5 click share

31%

Top 20: 72%

Open market

40%

  • AVIDDA19%
  • ACWOO10%
  • SS SLEEVE STARS9%
  • NativoDex8%
  • IRAMY7%
  • KEMFORD7%

Demand

Foot Support search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KOctNovDecJanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.3× · 10 of 12 months tracked

Search terms

Top Foot Support search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • foot support54K/yr
  • foot support for pain relief36K/yr
  • foot bandage13K/yr
  • foot support for ligament damage11K/yr
  • foot strap support10K/yr
  • foot support for broken foot9K/yr
  • foot bandage support6K/yr
  • foot supports8K/yr
  • broken foot support5K/yr
  • foot compression5K/yr

Reviews and returns

What reviews say buyers love and hate about Foot Support

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
32%of negative reviews mention “Size-Overall”
1.5%of orders come back
“Not true to size”
A buyer, on “Size-Overall”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Foot Support questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data