Food Scales Calorie Counting
FailDemand is soft, at -24.2% this quarter, so Food Scales Calorie Counting is a Fail.
- Flapen Score
- 45 / 100Ranks 1,255 of 2,035 Health & Personal Care niches · −3 vs the category median of 4845
- Market size
- £287K/yr243K searches / yr
- 90-day growth
- -24.2%search demand this quarter
- Competition
- 82%top-5 click share · 10 brands · 17 sellers
Flapen Score
Food Scales Calorie Counting against its category
The dotted line is the Health & Personal Care average. Past it, Food Scales Calorie Counting is stronger. Inside it, weaker.
Market
The Food Scales Calorie Counting market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Food Scales Calorie Counting 243K times last year and spent an estimated £287K. The top 5 brands take 87% of clicks. Demand peaks in Jan–Nov. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 6.4% of those searches ended in a purchase.
Shoppers searched for this 243K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved -24.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £287K a year.
- Searches, last 12 months
- 243K
- Growth, 90 days vs prior 90
- -24.2%
- Conversion, latest week
- 6.4%
- Market size, estimated
- £287Ka year
- Peak month
- January2.6× the quietest month
- Top search term
- food scales calorie counting65K searches a year
02 · Price
A sale here is worth £18.57.
Listings sell for £18.57 on average, from £5.16 to £39.53. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,000 to 1,250 of them. At £18.57 that is £19K to £23K a year per listing.
- Average price
- £18.57inside the $15 to $100 sweet spot
- Price range
- £5.16–£39.53
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £19K–£23K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #41 within Medical Supplies & Equipment. It carries 24,301 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 6.4%
- Average rank
- #41in Medical Supplies & Equipment
- Average rating
- 4.44 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 24,301per listing
- Listings tracked
- 12
04 · Newcomers
5 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Food Scales Calorie Counting products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Smart Food Scale with Nutritional Calculator with 23 Nutrients Tracking&LED Display Bluetooth Sync to Fitdays+ App Stainless Steel 5KG Capacity Calorie Counting for Calorie Control&Fitness Goal Silver
- Price
- £19.70
- Rating
- 4.5/5
- Reviews
- 5,024
- Age
- 8mo ago
Cosori Smart Kitchen Food Scales Free App with 1.9 million UK Food Database Nutrition Scale with 19 Nutrients Tracking Calorie Counting for Weight Loss&Fitness Premium Stainless Steel Silver
- Price
- £29.76
- Rating
- 4.4/5
- Reviews
- 591
- Age
- 1y ago
RENPHO Digital Kitchen Scales Electronic Food Weighing Scale for Baking and Coffee Cooking Scale Appliance for Keto Macro Calorie and Weight Loss with Smartphone App White
- Price
- £11.53
- Rating
- 4.4/5
- Reviews
- 119,522
- Age
- 6y ago
![Diyife Smart Food Scales Calorie Counting [TFT Colorful Display] 25 Nutrients Kitchen Scales with APP Sync Calorie & Macro Tracking Keto 5 Units Tare 5kg Nutrition Scales for Baking Weight Loss](https://m.media-amazon.com/images/I/51wZjEIks8L.jpg)
Diyife Smart Food Scales Calorie Counting [TFT Colorful Display] 25 Nutrients Kitchen Scales with APP Sync Calorie & Macro Tracking Keto 5 Units Tare 5kg Nutrition Scales for Baking Weight Loss
- Price
- £18.03
- Rating
- 4.4/5
- Reviews
- 698
- Age
- 5mo ago
HomeFashion 5kg 1g 11lb Digital Kitchen Scales Food Scale with stainless steel Platform Electronic Cooking Backlit LCD Display Multifunction for Home and Office Use
- Price
- £5.16
- Rating
- 4.5/5
- Reviews
- 8,709
- Age
- 5y ago
Trending
estimated 90-day click momentum
Cosori Smart Kitchen Food Scales Free App with Extensive UK Food Database Premium Calorie Counting Scale Clear Color Display AI Scan Track 19 Nutrients USB-C Offline Mode Stainless Steel
- Price
- £36.71
- Rating
- 4.4/5
- Reviews
- 215
- Age
- 3mo ago
KUAIVO Smart Food Scales Calorie Counting Digital Kitchen Scales with App Connected System and Clear Colour Display 5kg Nutrition Scales for Weight Loss Fitness and Healthy Lifestyle
- Price
- £19.05
- Rating
- 4.6/5
- Reviews
- 565
- Age
- 9mo ago
Diyife Smart Food Scales Calorie Counting [TFT Colorful Display] 25 Nutrients Kitchen Scales with APP Sync Calorie & Macro Tracking Keto 5 Units Tare 5kg Nutrition Scales for Baking Weight Loss
- Price
- £18.03
- Rating
- 4.4/5
- Reviews
- 698
- Age
- 5mo ago
Smart Food Scale with Nutritional Calculator with 23 Nutrients Tracking&LED Display Bluetooth Sync to Fitdays+ App Stainless Steel 5KG Capacity Calorie Counting for Calorie Control&Fitness Goal Silver
- Price
- £19.70
- Rating
- 4.5/5
- Reviews
- 5,024
- Age
- 8mo ago
arboleaf Smart Kitchen Scale Digital Food Scale with APP Nutritional Calculator Food Weighing Scale for Baking Weight Loss Calorie Counting 5 Units Conversion 10kg/22lb
- Price
- £12.26
- Rating
- 4.3/5
- Reviews
- 691
- Age
- 2y ago
Newest
by launch dateCosori Smart Kitchen Food Scales Free App with Extensive UK Food Database Premium Calorie Counting Scale Clear Color Display AI Scan Track 19 Nutrients USB-C Offline Mode Stainless Steel
- Price
- £36.71
- Rating
- 4.4/5
- Reviews
- 215
- Age
- 3mo ago
Diyife Smart Food Scales Calorie Counting [TFT Colorful Display] 25 Nutrients Kitchen Scales with APP Sync Calorie & Macro Tracking Keto 5 Units Tare 5kg Nutrition Scales for Baking Weight Loss
- Price
- £18.03
- Rating
- 4.4/5
- Reviews
- 698
- Age
- 5mo ago
Smart Food Scale with Nutritional Calculator with 23 Nutrients Tracking&LED Display Bluetooth Sync to Fitdays+ App Stainless Steel 5KG Capacity Calorie Counting for Calorie Control&Fitness Goal Silver
- Price
- £19.70
- Rating
- 4.5/5
- Reviews
- 5,024
- Age
- 8mo ago
KUAIVO Smart Food Scales Calorie Counting Digital Kitchen Scales with App Connected System and Clear Colour Display 5kg Nutrition Scales for Weight Loss Fitness and Healthy Lifestyle
- Price
- £19.05
- Rating
- 4.6/5
- Reviews
- 565
- Age
- 9mo ago
Cosori Smart Kitchen Food Scales Free App with 1.9 million UK Food Database Premium Calorie Counting Scale Clear Color Display AI Scan Track 19 Nutrients USB-C Offline Mode Eat Smarter
- Price
- £39.53
- Rating
- 4.4/5
- Reviews
- 215
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 82% of clicks. A locked shelf that new listings rarely crack.
Brands
10 rising
Sellers
17
Est. top-5 brand share
87%
Top 20: 100%
Est. top-5 click share
82%
Top 20: 100%
Open market
10%
- Letron33%
- Cosori27%
- RENPHO17%
- Diyife6%
- HomeFashion5%
- KUAIVO3%
- Open — no brand owns it (4 brands, 10%)
Demand
Food Scales Calorie Counting search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov · busiest ÷ quietest = 2.6×
Search terms
Top Food Scales Calorie Counting search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- food scales calorie counting65K/yr
- calorie counting scales48K/yr
- smart food scales10K/yr
- smart kitchen scales19K/yr
- smart food scale14K/yr
- nutrition scales9K/yr
- smart food scales calorie counting7K/yr
- food scale with nutritional calculator7K/yr
- smart scales food10K/yr
- food weighing scales digital calories5K/yr
Reviews and returns
What reviews say buyers love and hate about Food Scales Calorie Counting
We read the reviews and the return reasons for every product selling here.
“Broke quickly”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Food Scales Calorie Counting questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data