folic acid 5mg
Skip itA small market ($48K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Good6.3%search→purchase rate — share of searches ending in a sale
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Review moat
Okay3,094.1avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£8.93avg listing price — sweet spot $15–$100
Price range
Bad£3.00–£18.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad79%top-5 click share — a locked-up shelf
Growth
Bad-18.1%90-day search growth — must beat 0% to launch
Market size
Bad£48K£48K/yr · 86K searches
According to Flapen's Amazon United Kingdom niche tracking, folic acid 5mg is a £48K/yr Amazon United Kingdom market (86K searches/yr). The top 5 brands hold 79% of demand. Verdict: Skip it — 34/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
folic acid 5mg market data
- Units sold / yr
- 5K–6K
- avg 250–500/product
- Revenue / yr
- £45K–£54K
- units × avg price
- Conversion rate
- 6.3%
- Avg BSR
- #13
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 70%
- Out of stock
- 0.0%
- Avg brand age
- 56 months
- Avg seller age
- 167 days
Competition & brand share
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.Brands
10 falling
Sellers
37
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
15%
- Bio-Innovations Pharmacal49%
- Roundway Supplements9%
- Vitabiotics Ultra8%
- Freak Athletics7%
- Natures Aid7%
- PuroSure6%
- Open — no brand owns it (4 brands, 15%)
Demand
Weekly Amazon search volume, last 45 weeks — -18.1% search growth over the last 90 days.Top folic acid 5mg search terms
- folic acid 5mg58K/yr
- 5mg folic acid tablets10K/yr
- folic acid 5mg tablets6K/yr
- 5mg folic acid5K/yr
- folic acid tablets 5mg7K/yr
Top folic acid 5mg products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
EcoIntegratives Folic Acid Folate 5mg (B9) Prenatal Reproductive Health Homocysteine Metabolism Cardiovascular Bone Immune Support Allergen Free Non GMO - 100 Vegan Capsules
Bio-Innovations Pharmacal£18.194.7★668 rev
Methylfolate Folic Acid 5mg | 5000mcg 5-MTHF Supplement for Pregnancy | 60 Capsules 2 Month Supply | Made in The UK by Roundway Supplements
Roundway Supplements£8.794.7★15 rev
Vitabiotics Ultra Folic Acid Tablets 400 mcg Vitamin B12 - 60 Tablets
Vitabiotics Ultra£3.004.7★5,678 rev
Freak Athletics Folate 5mg (L-Methylfolate) 60 Capsules 5-MTHF Active Form of Folic Acid/Vitamin B9 UK Made
Freak Athletics£11.834.5★264 rev
Natures Aid Folic Acid 400mcg Supports Prenatal Health Red Blood Cell Formation DNA Synthesis Vegan Non-GMO Gluten-Free High Potency Natural Supplement 90 Tablets
Natures Aid£3.434.7★7,007 rev
Newest
by launch dateMethylfolate Folic Acid 5mg | 5000mcg 5-MTHF Supplement for Pregnancy | 60 Capsules 2 Month Supply | Made in The UK by Roundway Supplements
Roundway Supplements£8.7915 rev
EcoIntegratives Folic Acid 5mg (Vitamin B9) 100 Vegan Capsules High Strength Folate Supplement Allergen Free Non-GMO
EcoIntegratives£18.8543 rev
Freak Athletics Folate 5mg (L-Methylfolate) 60 Capsules 5-MTHF Active Form of Folic Acid/Vitamin B9 UK Made
Freak Athletics£11.83264 rev
Folic Acid 1000mcg 240 Tablets 8 Month Supply Pregnancy & Energy Support
Health4All£8.07152 rev
PuroSure Folic Acid Tablets 400 mcg 90 Tablets - Vitamin B9 Tablets - 3 Month Supply - Pregnancy Care - Normal Function of Immune System & Maternal Tissue Growth During Pregnancy
PuroSure£3.04240 rev
Trending
90-day click momentumMethylfolate Folic Acid 5mg | 5000mcg 5-MTHF Supplement for Pregnancy | 60 Capsules 2 Month Supply | Made in The UK by Roundway Supplements
Roundway Supplements£8.794.7★
EcoIntegratives Folic Acid Folate 5mg (B9) Prenatal Reproductive Health Homocysteine Metabolism Cardiovascular Bone Immune Support Allergen Free Non GMO - 100 Vegan Capsules
Bio-Innovations Pharmacal£18.194.7★
EcoIntegratives Folic Acid 5mg (Vitamin B9) 100 Vegan Capsules High Strength Folate Supplement Allergen Free Non-GMO
EcoIntegratives£18.854.4★
PuroSure Folic Acid Tablets 400 mcg 90 Tablets - Vitamin B9 Tablets - 3 Month Supply - Pregnancy Care - Normal Function of Immune System & Maternal Tissue Growth During Pregnancy
PuroSure£3.044.7★
Natures Aid Folic Acid 400mcg Supports Prenatal Health Red Blood Cell Formation DNA Synthesis Vegan Non-GMO Gluten-Free High Potency Natural Supplement 90 Tablets
Natures Aid£3.434.7★
What buyers say about folic acid 5mg
What buyers praise and complain about, mined from review topics.What buyers love
“they feel well made”
“Reasonable price”
“Easy to swallow”
“Helps to keep iron levels up”
“As described”
“Vitamins”
“Really good for keeping up your energy levels”
“easy to use”
“fit well into a daily routine”
“After using it consistently for a few weeks now Ive had no issues at all”
What buyers complain about
“Just had a blood test and Im deficient in Iron and B12”
“The pills themselves are quite large though”
“Have had to reduce dosage down to this amount on container doing job at moment”
“Wasnt swallow”
“it looks illegal”
“I didn't have the energy”
“They have no taste or smell”
“She has the genes where B-vitamins are poorly absorbed unless they're in this form”
“After 60days of taking this my muscles really starting hurting,like someone constantly punching you in one spot over and over”
“Poorly designed container if you just want one tablet at a time”
Common questions
- Is folic acid 5mg profitable to sell on Amazon United Kingdom?
- The niche generates £48K/yr across 10 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -18.1%. Flapen's verdict: Skip it (34/100).
- How competitive is the folic acid 5mg niche?
- 10 brands and 37 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 79% of demand.
- What do buyers complain about in folic acid 5mg?
- Top complaints mined from reviews: Iron, Size-Overall, Dosage. The return rate is 0.0%.
- What does it cost to enter the folic acid 5mg niche?
- Listings span £3.00–£18.85; the average listing price is £8.93 (sweet spot $15–$100). The average incumbent carries 3,094 reviews — the moat a new listing must climb.