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Folic Acid 5mg

a small market ($48K/yr) — Folic Acid 5mg doesn't clear our bar today.

Flapen Score

34
Skip it
Market size 12Growth 16Conversion 69Competition 18Returns 100Price range 24Avg price 25Brand share 43Review moat 34Quality gap 23
This niche Category average

Is Folic Acid 5mg profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Folic Acid 5mg is a £48K/yr Amazon United Kingdom market (86K searches/yr). The top 5 brands hold 79% of demand. Verdict: Skip it — 34/100.

Folic Acid 5mg: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -18.1% over the last 90 days and 6.3% of searches end in a purchase.

£48K

revenue / yr

Units sold / yr6K
Search volume / yr-18.1%86K
Conversion rate6.3%
Avg price£8.93

Who owns the niche?

The top 5 brands hold 79% of demand, so 21% of the market is open.

21%

open market share

Brands · sellers10 · 37
Top-5 product click share79%
Open market21%
Avg brand age56 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 10 products

Sponsored placement70%
New entrants (1y)2· 0 succeeded
Avg rating4.6★
Avg reviews3,094

Top Folic Acid 5mg products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.

£0£7K£14K£22K£29K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

37

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

15%

  • Bio-Innovations Pharmacal49%
  • Roundway Supplements9%
  • Vitabiotics Ultra8%
  • Freak Athletics7%
  • Natures Aid7%
  • PuroSure6%
  • Open — no brand owns it (4 brands, 15%)

Folic Acid 5mg demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume86KCVR6.3%Products10Brands10Top 5 Brands79%OOS Rate0.0%Rating4.6★Reviews3,094Avg BSR#13
3K2KSep '25Nov '25Dec '25Feb '26Mar '26May '26

Top Folic Acid 5mg search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • folic acid 5mg58K/yr
  • 5mg folic acid tablets10K/yr
  • folic acid 5mg tablets6K/yr
  • 5mg folic acid5K/yr
  • folic acid tablets 5mg7K/yr

What reviews say buyers love and hate about Folic Acid 5mg

What buyers mention most, as a share of all reviews.

What buyers love

73% of reviews
Quality-Overall20%

they feel well made

Value For Money16%

Reasonable price

Ease Of Chewing/Swallowing10%

Easy to swallow

Iron6%

Helps to keep iron levels up

Advertised Vs Actual Product5%

As described

What buyers complain about

38% of reviews
Iron6%

Just had a blood test and Im deficient in Iron and B12

Size-Overall5%

The pills themselves are quite large though

Dosage4%

Have had to reduce dosage down to this amount on container doing job at moment

Ease Of Chewing/Swallowing4%

Wasnt swallow

Ethical Trade/Fair Trade4%

it looks illegal

Common Folic Acid 5mg questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Folic Acid 5mg 34/100 on Amazon United Kingdom — Skip it. The niche generates £48K/yr across 10 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved -18.1% over the last 90 days.
Folic Acid 5mg buyers on Amazon United Kingdom complain most about Iron, Size-Overall, Dosage, the themes mined from the niche's reviews. Its return rate is 0.0%.