Flame Diffuser
FailDemand is soft, at -62.6% this quarter, so Flame Diffuser is a Fail.
- Flapen Score
- 45 / 100Ranks 1,255 of 2,035 Health & Personal Care niches · −3 vs the category median of 4845
- Market size
- £7K/yr57K searches / yr
- 90-day growth
- -62.6%search demand this quarter
- Competition
- 46%top-5 click share · 24 brands · 29 sellers
Flapen Score
Flame Diffuser against its category
The dotted line is the Health & Personal Care average. Past it, Flame Diffuser is stronger. Inside it, weaker.
Market
The Flame Diffuser market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Flame Diffuser 57K times last year and spent an estimated £7K. The top 5 brands take 59% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -62.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £7K a year.
- Searches, last 12 months
- 57K
- Growth, 90 days vs prior 90
- -62.6%
- Conversion, latest week
- 0.7%
- Market size, estimated
- £7Ka year
- Peak month
- December11.1× the quietest month
- Top search term
- flame diffuser21K searches a year
02 · Price
A sale here is worth £17.69.
Listings sell for £17.69 on average, from £7.97 to £32.60. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £17.69 that is £0 to £2K a year per listing.
- Average price
- £17.69inside the $15 to $100 sweet spot
- Price range
- £7.97–£32.60
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 2.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 24.9% of listings are out of stock. The average listing ranks #653 within Alternative Medicine. It carries 297 reviews at 4.14 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 100%
- Out of stock, average day
- 24.9%
- Average rank
- #653in Alternative Medicine
- Average rating
- 4.14 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 297per listing
- Listings tracked
- 30
04 · Newcomers
0 of last year's 17 launches cleared the first-year sales bar.
17 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 17
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 19 months
Products
Top Flame Diffuser products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Holwim Fireplace Essential Oil Diffuser Aromatherapy Diffuser 150ml Ultrasonic Cool Mist Humidifier 7 Colors Firelight Flame Diffusers with Remote Waterless Auto-Off & Timer for Home Office(Black)
- Price
- £24.68
- Rating
- 4.0/5
- Reviews
- 582
- Age
- 1y ago

Gzvxuny Flame Essential Oil Diffuser Upgrade 7 Colour Lights Aromatherapy Diffuser Super Quiet Air Humidifier Electric Aroma Diffuser Waterless Auto-Off for Home Office Room (7 Colors)
- Price
- £12.48
- Rating
- 4.3/5
- Reviews
- 676
- Age
- 1y ago

Fireplace Essential Oil Diffuser with Remote Control 7 Colours Flame Aromatherapy Diffuser Mist Humidifier 280ml Aroma Diffusers with Auto Shut-Off and Timer for Home Office Bedroom Spa
- Price
- £18.50
- Rating
- 3.9/5
- Reviews
- 236
- Age
- 1y ago

SALKING 2-in-1 Ultrasonic Essential Oil Diffuser & Himalayan Salt Lamp Aromatherapy Diffuser Cool Mist Humidifier with Auto Off Function 100% Pure Himalayan Pink Salt Rock 150ml (Wooden Grain)
- Price
- £17.53
- Rating
- 4.4/5
- Reviews
- 4,120
- Age
- 3y ago

Fireplace Diffuser Upgrade 7 Colours Flame Diffuser 150ml Fireplace Flame Light Humidifier with Timer and Waterless Auto Off Aromatherapy Diffuser for Home Office Bedroom
- Price
- £17.31
- Rating
- 4.4/5
- Reviews
- 16
- Age
- 10mo ago
Trending
estimated 90-day click momentum
300ml Fireplace Diffuser Essential Oil Diffuser with Remote Control Flame Aroma Diffusers for Home Small Humidifier for Bedroom Room Decor Auto-off &7 LED Colors Lights Gift for Women (Black)
- Price
- £20.34
- Rating
- 4.4/5
- Reviews
- 25
- Age
- 3mo ago

Essential Oil Diffuser with Multi-Colour Flame Effect & Remote Control 180ml Cool Mist Humidifier 7-Colour LED Light Ultra-Quiet Auto Shut-Off Black
- Price
- £11.44
- Rating
- 3.5/5
- Reviews
- 16
- Age
- 6mo ago

WUTGHUI Fireplace Flame Oil Diffuser with Speaker & 260mL Fire Oil Diffuser Essential Oil Diffuser 5 Color Fire Aroma Diffuser Aromatherapy Aroma Diffuser Ultrasonic Mist with Timer & Auto Shut-Off
- Price
- £32.60
- Rating
- 4.4/5
- Reviews
- 67
- Age
- 6mo ago

Aeshory Fireplace Essential Oil Diffuser 280ml Flame Aroma Diffusers with Remote Control USB Aromatherapy Diffuser Mist Humidifier 7 Colors Firelight Auto Shut-Off Timer Black
- Price
- £17.06
- Rating
- 4.3/5
- Reviews
- 42
- Age
- 1y ago

3D Flame Essential Oil Diffuser 150ml Fireplace Flame Light Humidifier with Timer Auto-Off Protection 7 Colors LED Night Light and Remote Control Aroma Diffuser for Home Office Bedroom (Black)
- Price
- £26.78
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 9mo ago
Newest
by launch date
300ml Fireplace Diffuser Essential Oil Diffuser with Remote Control Flame Aroma Diffusers for Home Small Humidifier for Bedroom Room Decor Auto-off &7 LED Colors Lights Gift for Women (Black)
- Price
- £20.34
- Rating
- 4.4/5
- Reviews
- 25
- Age
- 3mo ago

WUTGHUI Fireplace Flame Oil Diffuser with Speaker & 260mL Fire Oil Diffuser Essential Oil Diffuser 5 Color Fire Aroma Diffuser Aromatherapy Aroma Diffuser Ultrasonic Mist with Timer & Auto Shut-Off
- Price
- £32.60
- Rating
- 4.4/5
- Reviews
- 67
- Age
- 6mo ago

Essential Oil Diffuser with Multi-Colour Flame Effect & Remote Control 180ml Cool Mist Humidifier 7-Colour LED Light Ultra-Quiet Auto Shut-Off Black
- Price
- £11.44
- Rating
- 3.5/5
- Reviews
- 16
- Age
- 6mo ago

XWLEYW Fireplace Essential Oil Diffuser Black
- Price
- £16.21
- Rating
- 3.9/5
- Reviews
- 14
- Age
- 7mo ago

Diffuserlove Fireplace Essential Oil Diffuser Flame Aromatherapy Scent Diffuser Oil Machine Cool Mist Humidifier Colorful Fake Fire Difusor Air Diffusers for Home Room Desk Bedroom
- Price
- £25.00
- Rating
- 4.1/5
- Reviews
- 230
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
24 falling
Sellers
29
Est. top-5 brand share
59%
Top 20: 97%
Est. top-5 click share
46%
Top 20: 88%
Open market
36%
- Holwim17%
- Gzvxuny13%
- SALKING13%
- LPQKCcY9%
- Mineup7%
- QKTYB5%
Demand
Flame Diffuser search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 11.1×
Search terms
Top Flame Diffuser search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- flame diffuser21K/yr
- fire diffuser14K/yr
- fireplace diffuser18K/yr
- fireplace humidifier4K/yr
Reviews and returns
What reviews say buyers love and hate about Flame Diffuser
We read the reviews and the return reasons for every product selling here.
“Broke after 2 months”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Flame Diffuser questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









