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Fenugreek

Fail

Prices span $2.09–$13.67, mostly outside the sweet spot, so Fenugreek is a Fail.

Flapen Score
44
44 / 100
Ranks 1,348 of 2,035 Health & Personal Care niches · −4 vs the category median of 48
Market size
£122K/yr160K searches / yr
90-day growth
-18.9%search demand this quarter
Competition
68%top-5 click share · 14 brands · 32 sellers

Flapen Score

Fenugreek against its category

The dotted line is the Health & Personal Care average. Past it, Fenugreek is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fenugreek market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Fenugreek 160K times last year and spent an estimated £122K. The top 5 brands take 77% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

9.9% of searches ended in a purchase last week.

Shoppers searched for this 160K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.9% of those searches ended in a purchase. Searches in the last 90 days moved -18.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £122K a year.

Searches, last 12 months
160K
Growth, 90 days vs prior 90
-18.9%
Conversion, latest week
9.9%
Market size, estimated
£122Ka year
Peak month
November1.5× the quietest month
Top search term
fenugreek122K searches a year

02 · Price

A sale here is worth £7.72.

Listings sell for £7.72 on average, from £2.09 to £13.67. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £7.72 that is £4K to £6K a year per listing.

Average price
£7.72under the $15 to $100 sweet spot
Price range
£2.09–£13.67
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
£4K–£6K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #551 within Combination Multivitamins & Minerals. It carries 1,000 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
100%
Out of stock, average day
3.7%
Average rank
#551in Combination Multivitamins & Minerals
Average rating
4.40 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,000per listing
Listings tracked
17

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Fenugreek products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

£0£12K£24K£37K£49K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

32

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

19%

  • WeightWorld24%
  • Horbäach22%
  • ALPHA0116%
  • Natures Aid11%
  • VitaBright5%
  • Alpi Nature5%

Demand

Fenugreek search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Black Friday '24Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Fenugreek search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fenugreek122K/yr
  • fenugreek capsules35K/yr
  • fenugreek supplement3K/yr

Reviews and returns

What reviews say buyers love and hate about Fenugreek

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall22%−0.20

Doesnt work

Not effective

So far no results

Side Effects11%−0.10

Tablets are extremely high in ingredients and caused a lot of pain, cramping, bloating and excess discharge and even unwanted bleeding

Made symptoms so much worse

Bad side affects

Value For Money7%+0.24

Not worth it

Waste of money

Complete waste of money for me

Acid Regulator/Stomach Ache Relief6%−0.06

experience stomach pain

Upset my stomach

Beware they can make you feel REALLY nauseous

Smell6%+0.30

Stinks

even when you open them they smell really weakly of fenugreek compared to my other brand so it makes me doubt they are as strong as they say they are

They can be a bit smelly

Love

Quality-Overall25%+1.71

great band and good quality

Good quality seeds

Good quality

Value For Money9%+0.24

Fair price

Excellent value for money

Great value

Advertised Vs Actual Product8%

As advertised

Just what i needed

works exactly as expected

Vitamin7%+0.49

I highly recomend these vitamins

Good Daily Supplement

Great supplement

Ease Of Chewing/Swallowing7%+0.12

The capsules are easy to take

Easy to swallow

This is helping to easy the pain it is good size to swallow value for money

FAQ

Common Fenugreek questions

Answered from the same tracked data.