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False Teeth

Maybe

The products selling today average only 2.7★. But prices span $4.32–$468.71, mostly outside the sweet spot, so False Teeth is a Maybe.

Flapen Score
61
61 / 100
Top 7% of 2,035 Health & Personal Care niches · +13 vs the category median of 48
Market size
£1.0M/yr922K searches / yr
90-day growth
-9.4%search demand this quarter
Competition
49%top-5 click share · 22 brands · 161 sellers

Flapen Score

False Teeth against its category

The dotted line is the Health & Personal Care average. Past it, False Teeth is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The False Teeth market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for False Teeth 922K times last year and spent an estimated £1.0M. The top 5 brands take 62% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

2.9% of searches ended in a purchase last week.

Shoppers searched for this 922K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -9.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.0M a year.

Searches, last 12 months
922K
Growth, 90 days vs prior 90
-9.4%
Conversion, latest week
2.9%
Market size, estimated
£1.0Ma year
Peak month
March2.0× the quietest month
Top search term
false teeth212K searches a year

02 · Price

A sale here is worth £39.03.

Listings sell for £39.03 on average, from £4.32 to £468.71. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At £39.03 that is £20K to £29K a year per listing.

Average price
£39.03inside the $15 to $100 sweet spot
Price range
£4.32–£468.71
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
500–750
Revenue per listing a year
£20K–£29K
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #260 within Dental Care. It carries 1,601 reviews at 2.74 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
85%
Out of stock, average day
9.4%
Average rank
#260in Dental Care
Average rating
2.74 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,601per listing
Listings tracked
34

04 · Newcomers

Amazon counts 2 of last year's 14 launches as successful.

14 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
2Amazon's first-year sales bar
Average brand age
34 months

Products

Top False Teeth products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

£0£103K£205K£308K£410K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 falling

Sellers

161

Top-5 brand share

62%

Top 20: 97%

Top-5 click share

49%

Top 20: 81%

Open market

34%

  • Instant Smile31%
  • Hapefeey14%
  • VEGCOO7%
  • Generic6%
  • Ceonam5%
  • Healthyare4%

Demand

False Teeth search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May · busiest ÷ quietest = 2.0×

Search terms

Top False Teeth search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • false teeth212K/yr
  • dentures108K/yr
  • teeth118K/yr
  • fake teeth88K/yr
  • dentures that fit over existing teeth27K/yr
  • clip in veneers teeth50K/yr
  • silicone dentures to fit over existing teeth23K/yr
  • dentures for no teeth23K/yr
  • clip in teeth41K/yr
  • false teeth set full dentures25K/yr

Reviews and returns

What reviews say buyers love and hate about False Teeth

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall16%−0.30

Totally rubbish

Poor quality

Cheap rubbish

Size-Overall16%

like it's too big

Too small

Did not fit

Value For Money13%−0.22

at more cost

WASTE OF MONEY

Not worth the money

Advertised Vs Actual Product9%−0.33

Disgraceful and false description

nothing like advertised

Not as it says

Ease Of Use6%+0.30

Hard to use

hard to wear

was not able to use

Love

Size-Overall15%

Fits beautifully and is secure

Excellent fit

The fit is superb and colour matching, spot on

Oral Hygiene15%+1.62

Very good for my teeth

Brilliant kit for dental care

Works well with denture fixative

Quality-Overall13%−0.30

Excellent product

The kit is great quality

The denture itself is very good quality

Value For Money12%−0.22

affordable price

Decent price

Excellent value for money

Ease Of Use8%+0.30

Easy to use

its an easy enough process

Fairly easy to manage

Return

1.3% Return rate 55% Fixable by listing

Size-Overall25%█▆██▅▅

like it's too big

Too small

Did not fit

Advertised Vs Actual Product22%▄▃▄▃▄█

Disgraceful and false description

nothing like advertised

Not as it says

Functionality-Overall13%▆▅▅▇█▄

Doesnt do what it is supposed to do

rubbish didn't work

Didn't work

Quality-Overall9%▄▄▅█▇▇

Totally rubbish

Poor quality

Cheap rubbish

Adhesion/Stickiness4%█▇▅█▃▁

I find even with the intended adhesive I can't drink hot drinks whilst wearing them as this breaks down the adhesive

do not stick

will absolutely not stick to teeth

FAQ

Common False Teeth questions

Answered from the same tracked data.