Eyebrow Wax
Eyebrow Wax shows low returns (0.2%), but soft demand (-13.1% this quarter) keeps it on the watch list.
Flapen Score
Is Eyebrow Wax profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Eyebrow Wax is a £248K/yr Amazon United Kingdom market (326K searches/yr). The top 5 brands hold 80% of demand. Verdict: Worth a look — 51/100.
Eyebrow Wax: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -13.1% over the last 90 days and 9.8% of searches end in a purchase.
£248K
revenue / yr
Who owns the niche?
The top 5 brands hold 80% of demand, so 20% of the market is open.
20%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.8★ — the gap to enter on.
0/100
page quality · 18 products
Top Eyebrow Wax products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Beauty7 Wax Strips for Face Eyebrow Shaper Pre-cut 24pcs Waxing Strips with 4pcs Cleaner Oil Wipes Cold Wax Strips Facial Hair Removal
- Price
- £5.56
- Rating
- 4.2/5
- Reviews
- 865
- Age
- 4y ago
MYLEE Oh Sugar Sugar Wax Pen + 20x Waxing Strips - Professional No-heat Formula Waxing Precision Wand Ideal for Removing Unwanted Hair on Body Face & Bikini Line Vegan Cruelty-Free Pack of 1
- Price
- £6.57
- Rating
- 3.1/5
- Reviews
- 812
- Age
- 3y ago
Veet Expert Waxing Strips for Sensitive Skin - 20 Cold Wax Strips & 4 Finish Wipes for Eyebrow Facial Hair Removal - Hydrating Exfoliating Ideal for Face
- Price
- £4.87
- Rating
- 4.1/5
- Reviews
- 2,426
- Age
- 3y ago
Beauty7 Eyebrow Waxing Strips High-arched Form Eyebrow Strips Pre-cut for Face Quick Hair Removal Facial with 24 Waxing Strips + 3ml Soothing Oil After Wax 2g Pearl Powder
- Price
- £5.53
- Rating
- 4.2/5
- Reviews
- 157
- Age
- 2y ago
Jolen Sensitive Skin Facial Strip Wax (16 Strips) (Pack of 1)
- Price
- £2.56
- Rating
- 4.0/5
- Reviews
- 2,783
- Age
- 4y ago
Trending
90-day click momentum
Waxfans 48PCS Eyebrow Wax Strips & Face Wax Strips for Hair Removal Facial Wax Strips for Face Eyebrow Upper Lip Chin | 48ct Eye Brow Waxing Strip Kit for Women with 4 Post-wax Oil Wipes(Orange
- Price
- £8.05
- Rating
- 2.4/5
- Reviews
- 5
- Age
- 3mo ago
Jolen Sensitive Skin Facial Strip Wax (16 Strips) (Pack of 1)
- Price
- £2.56
- Rating
- 4.0/5
- Reviews
- 2,783
- Age
- 4y ago
LaWink Eyebrow Wax Strips - 32 Facial Strips for Hair Removal With 4 Calming Oil Wipes - Eyebrow Waxing strips Mouth Waxing Depilatory Tape for Sensitive Eyebrows
- Price
- £6.26
- Rating
- 4.2/5
- Reviews
- 29
- Age
- 1y ago
EYUYTU Eyebrow Wax Kit Mini Wax Pot for Eye-brow Lip Nose Hair Removal 26 Eye Brow Waxing Sticks 100g Beads USB Fast Heat Smart Constant Temp Travel or Home Use Eyebrow Nose Wax Kit
- Price
- £19.74
- Rating
- 3.6/5
- Reviews
- 87
- Age
- 1y ago
Waxing Kit Wax Warmer Wax Pot for Hair Removal: Wax Heater Kit for Waxing 5 Packs Wax Beads and 30 Applicator Sticks Painless Waxing Machine for Full Body
- Price
- £19.33
- Rating
- 4.3/5
- Reviews
- 742
- Age
- 2y ago
Newest
by launch dateWaxfans 48PCS Eyebrow Wax Strips & Face Wax Strips for Hair Removal Facial Wax Strips for Face Eyebrow Upper Lip Chin | 48ct Eye Brow Waxing Strip Kit for Women with 4 Post-wax Oil Wipes(Orange
- Price
- £8.05
- Rating
- 2.4/5
- Reviews
- 5
- Age
- 3mo ago
EYUYTU Eyebrow Wax Kit Mini Wax Pot for Eye-brow Lip Nose Hair Removal 26 Eye Brow Waxing Sticks 100g Beads USB Fast Heat Smart Constant Temp Travel or Home Use Eyebrow Nose Wax Kit
- Price
- £19.74
- Rating
- 3.6/5
- Reviews
- 87
- Age
- 1y ago
![Eyebrow Shaper Waxing Strips Unwanted Facial Hair Removal [eyebrow wax kit - 56 Pre Cut ]Essential Eyebrow Shapers Wax Strips for All Women & Girls](https://m.media-amazon.com/images/I/31nYpsGIs4L.jpg)
Eyebrow Shaper Waxing Strips Unwanted Facial Hair Removal [eyebrow wax kit - 56 Pre Cut ]Essential Eyebrow Shapers Wax Strips for All Women & Girls
- Price
- £3.25
- Rating
- 3.0/5
- Reviews
- 57
- Age
- 1y ago
LaWink Eyebrow Wax Strips - 32 Facial Strips for Hair Removal With 4 Calming Oil Wipes - Eyebrow Waxing strips Mouth Waxing Depilatory Tape for Sensitive Eyebrows
- Price
- £6.26
- Rating
- 4.2/5
- Reviews
- 29
- Age
- 1y ago
Waxing Kit Wax Warmer Wax Pot for Hair Removal: Wax Heater Kit for Waxing 5 Packs Wax Beads and 30 Applicator Sticks Painless Waxing Machine for Full Body
- Price
- £19.33
- Rating
- 4.3/5
- Reviews
- 742
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.
Brands
13 rising
Sellers
89
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
16%
- Beauty737%
- MYLEE22%
- Veet9%
- Nad's6%
- LaWink5%
- Jolen4%
- Open — no brand owns it (7 brands, 16%)
Eyebrow Wax demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.4×
Top Eyebrow Wax search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- eyebrow wax107K/yr
- eyebrow waxing strips68K/yr
- eyebrow wax strips31K/yr
- eyebrow wax kit28K/yr
- brow wax23K/yr
- eye brow wax strip10K/yr
- brow wax strips10K/yr
- wax strips eyebrows8K/yr
- eyebrow waxing kit9K/yr
- eye brow wax8K/yr
What reviews say buyers love and hate about Eyebrow Wax
What buyers mention most, as a share of all reviews.
What buyers love
73% of reviews“Easy to use”
“Quality and easy to use”
“Good value”
“Does exactly what it says on the box”
“It works great”
What buyers complain about
71% of reviews“Barely works”
“STICKY MESS”
“WASTE OF MONEY”
“Gave me a rash”
“Absolutely rubbish”
Eyebrow Wax return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
22%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Eyebrow Wax questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
