Eyebrow Razor
FailPrices span $2.50–$8.47, mostly outside the sweet spot, so Eyebrow Razor is a Fail.
- Flapen Score
- 48 / 100Ranks 987 of 2,035 Health & Personal Care niches · on the category median48
- Market size
- £252K/yr365K searches / yr
- 90-day growth
- -11.8%search demand this quarter
- Competition
- 62%top-5 click share · 17 brands · 27 sellers
Flapen Score
Eyebrow Razor against its category
The dotted line is the Health & Personal Care average. Past it, Eyebrow Razor is stronger. Inside it, weaker.
Market
The Eyebrow Razor market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Eyebrow Razor 365K times last year and spent an estimated £252K. The top 5 brands take 74% of clicks. Flapen scores it 48 out of 100, a Fail.
01 · Demand
15.7% of searches ended in a purchase last week.
Shoppers searched for this 365K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 15.7% of those searches ended in a purchase. Searches in the last 90 days moved -11.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £252K a year.
- Searches, last 12 months
- 365K
- Growth, 90 days vs prior 90
- -11.8%
- Conversion, latest week
- 15.7%
- Market size, estimated
- £252Ka year
- Peak month
- January1.2× the quietest month
- Top search term
- eyebrow razor270K searches a year
02 · Price
A sale here is worth £4.39.
Listings sell for £4.39 on average, from £2.50 to £8.47. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,500 to 3,000 of them. At £4.39 that is £11K to £13K a year per listing.
- Average price
- £4.39under the $15 to $100 sweet spot
- Price range
- £2.50–£8.47
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- £11K–£13K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #44 within Shaving & Hair Removal. It carries 7,627 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #44in Shaving & Hair Removal
- Average rating
- 4.39 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 7,627per listing
- Listings tracked
- 20
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Eyebrow Razor products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Eyebrow Razor Painless Dermaplaning Tool Precision Facial Hair Remover and Eyebrow Shaper for Women and Men
- Price
- £3.10
- Rating
- 4.4/5
- Reviews
- 36,984
- Age
- 6y ago
DDSHUN Eyebrow Razors Eyebrow Razors Shaper Trimmer Shaver Facial Hair Remover Exfoliating Dermaplaning Tool with Precision Cover Cosmetic Exfoliating Makeup for Women and Men - 24PCS
- Price
- £3.44
- Rating
- 4.5/5
- Reviews
- 4,619
- Age
- 4y ago
Wilkinson Sword Intuition Eyebrow Shaper for Women Pack of 3 Disposable Razors Exfoliating Dermaplaning Tool Facial Hair Remover & Trimmer
- Price
- £2.63
- Rating
- 4.5/5
- Reviews
- 36,829
- Age
- 8y ago
Kitsch Dermaplane Razor for Women Face Face Razors for Women & Men Eyebrow Trimmer & Face Shaver Exfoliating Facial Razor & Skin Care Tool for Smoother Skin - Black 12 pcs
- Price
- £5.48
- Rating
- 4.3/5
- Reviews
- 23,609
- Age
- 5y ago
Kitsch Dermaplane Razor for Women Face Face Razors for Women & Men Eyebrow Trimmer & Face Shaver Exfoliating Facial Razor & Skin Care Tool for Smoother Skin - Terracotta 12 pcs
- Price
- £5.41
- Rating
- 4.3/5
- Reviews
- 23,609
- Age
- 5y ago
Trending
90-day click momentum
3+3 Dermaplaning and Eyebrow Blades for Face | Face Razors for Women | Facial Hair Remover | Eyebrow Razors for Peach Fuzz Removal & Skin Exfoliation
- Price
- £6.64
- Rating
- 4.3/5
- Reviews
- 9
- Age
- 1y ago
Nimbi Dermaplaner Razor Precision Eyebrow Shaper Facial Hair Removal & Exfoliation Plastic-Free 3 Count
- Price
- £6.83
- Rating
- 4.3/5
- Reviews
- 175
- Age
- 9mo ago
Eyebrow Razors Facial Hair Remover Shaver Trimmer Shaper Exfoliating Dermaplaning Blades for Face Dermaplane Razor Eyebrow Razor & Face Shaver for Women and Men - 9 Pcs Multicolor
- Price
- £2.52
- Rating
- 4.7/5
- Reviews
- 40
- Age
- 3y ago
Senshuomy 3 Pack Eyebrow Razors for Women Precision Facial Hair Trimmer Eyebrow Shaper & Peach Fuzz Remover Portable Eyebrow Shaver Grooming Kit
- Price
- £2.55
- Rating
- 4.0/5
- Reviews
- 30
- Age
- 2y ago
Sularpek 9 Pcs Eyebrow Razors Face Razors for Women Facial Hair Remover and Trimmer Exfoliating Dermaplaning Tool for Women and Men with Cap Eyebrow Shaper for Shave Eyebrow Face Fuzz
- Price
- £3.47
- Rating
- 4.4/5
- Reviews
- 1,216
- Age
- 3y ago
Newest
by launch dateNimbi Dermaplaner Razor Precision Eyebrow Shaper Facial Hair Removal & Exfoliation Plastic-Free 3 Count
- Price
- £6.83
- Rating
- 4.3/5
- Reviews
- 175
- Age
- 9mo ago
Eyebrow Razors Pack of 30 Facial Hair Remover Shaver Trimmer Shaper Exfoliating Dermaplaning Tool for Women and Men
- Price
- £4.58
- Rating
- 4.6/5
- Reviews
- 128
- Age
- 1y ago
8 Pcs Eyebrow Razor Black Dermaplaning Tool for Women and Men PLULON Face Razors Eyebrow Trimmer Facial Hair Remover Face Shaver for Women Smooth Skin
- Price
- £3.43
- Rating
- 4.4/5
- Reviews
- 250
- Age
- 1y ago
3+3 Dermaplaning and Eyebrow Blades for Face | Face Razors for Women | Facial Hair Remover | Eyebrow Razors for Peach Fuzz Removal & Skin Exfoliation
- Price
- £6.64
- Rating
- 4.3/5
- Reviews
- 9
- Age
- 1y ago
WILKINSON SWORD - Intuition Eyebrow Shaper for Women | Facial Hair Remover and Trimmer | Exfoliating Dermaplaning Tool | Pack of 5 Disposable Razors
- Price
- £3.86
- Rating
- 4.4/5
- Reviews
- 1,199
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 rising
Sellers
27
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
21%
- ILLUVA23%
- DDSHUN20%
- Kitsch13%
- Wilkinson Sword12%
- Nimbi5%
- KIERKIER5%
Demand
Eyebrow Razor search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Eyebrow Razor search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- eyebrow razor270K/yr
- eyebrow razors30K/yr
- eyebrow shaver28K/yr
- eyebrow razors women11K/yr
- brow razor7K/yr
- eyebrow blade6K/yr
- eye brow razor5K/yr
- eye brow razors women4K/yr
- brow blade3K/yr
Reviews and returns
What reviews say buyers love and hate about Eyebrow Razor
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Allergic reaction
irritating the skin
Irritating the skin
not even standard quality to use on face
Low quality
the overall build quality feels a bit flimsy
the blades dont seem sharp enough
not sharp enough to cut through skin
Too sharp
A little bit more expensive
Disappointing for the price
Waste of money
they aren't effective enough
It doesnt completely remove target areas
Didn't work for me
Love
Excellent value
Best deal
Worth price
Excellent product
Long lasting quality product
Bargain, the razors are amazing quality
Convenient option
Good for Basic Use
Easy and effective
Does what it says
As described
Exactly what i needed
Brilliant set, has lasted me well over a year
Long lasting quality product
They last quite a long time with each one lasting for a good few shaves of my baby hair
Return
0.1% Return rate 5% Fixable by listing
they aren't effective enough
It doesnt completely remove target areas
Didn't work for me
Doesnt charge
it cannot be recharged with the charger that is provided with the item
After charging it no longer works
not even standard quality to use on face
Low quality
the overall build quality feels a bit flimsy
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Eyebrow Razor questions
Answered from the same tracked data.