Eye Dew Dazzling Blue Eye Drops
FailShoppers spend an estimated $45K a year here, so Eye Dew Dazzling Blue Eye Drops is a Fail.
- Flapen Score
- 45 / 100Ranks 1,255 of 2,035 Health & Personal Care niches · −3 vs the category median of 4845
- Market size
- £45K/yr40K searches / yr
- 90-day growth
- -13.8%search demand this quarter
- Competition
- 83%top-5 click share · 9 brands · 39 sellers
Flapen Score
Eye Dew Dazzling Blue Eye Drops against its category
The dotted line is the Health & Personal Care average. Past it, Eye Dew Dazzling Blue Eye Drops is stronger. Inside it, weaker.
Market
The Eye Dew Dazzling Blue Eye Drops market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Eye Dew Dazzling Blue Eye Drops 40K times last year and spent an estimated £45K. The top 5 brands take 91% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 13.7% of those searches ended in a purchase.
Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.7% of those searches ended in a purchase. Searches in the last 90 days moved -13.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £45K a year.
- Searches, last 12 months
- 40K
- Growth, 90 days vs prior 90
- -13.8%
- Conversion, latest week
- 13.7%
- Market size, estimated
- £45Ka year
- Peak month
- August1.5× the quietest month
- Top search term
- blue eye drops10K searches a year
02 · Price
A sale here is worth £8.04.
Listings sell for £8.04 on average, from £3.26 to £22.64. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At £8.04 that is £2K to £4K a year per listing.
- Average price
- £8.04under the $15 to $100 sweet spot
- Price range
- £3.26–£22.64
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £2K–£4K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
50% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #51 within Eye Care. It carries 740 reviews at 3.88 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 75%
- Out of stock, average day
- 4.6%
- Average rank
- #51in Eye Care
- Average rating
- 3.88 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 740per listing
- Listings tracked
- 12
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Eye Dew Dazzling Blue Eye Drops products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Optrex Dazzling Eye Drops Brightens & revives Dull Eyes 10ml Brighter and Dazzling Eyes Instant Results Easy to Apply
- Price
- £4.11
- Rating
- 4.1/5
- Reviews
- 724
- Age
- 2y ago

INNOXA Laboratoires - Blue Formula Moisturizing Eye Drops Whitens the Whites of the Eyes Hydrates Red and Tired Eyes Original Formula Made in France Preservative-Free 10 ml
- Price
- £9.24
- Rating
- 4.2/5
- Reviews
- 22
- Age
- 7mo ago

Ocufresh Bright & Moist Eye Drops | for Dazzling White Eyes | Whitens red Eyes | Added Moisturising Formulation | Easy to Carry on-The-go | Gentle on Eyes | Suitable for All Eye Colors | 10ml
- Price
- £6.50
- Rating
- 4.3/5
- Reviews
- 924
- Age
- 2y ago

Murine Bright & Moist Eye Drops to Whiten Eyes as Well as Hydrating and Soothing Dry and Sensitive Eyes 15ml
- Price
- £3.26
- Rating
- 3.8/5
- Reviews
- 682
- Age
- 2y ago

Eye Color Changing Drops Fancy Eye Drops Advanced Lighten Eyes Liquid (Blue)
- Price
- £5.33
- Rating
- 2.8/5
- Reviews
- 16
- Age
- 1y ago
Trending
estimated 90-day click momentum
INNOXA Laboratoires - Blue Formula Moisturizing Eye Drops Whitens the Whites of the Eyes Hydrates Red and Tired Eyes Original Formula Made in France Preservative-Free 10 ml
- Price
- £9.24
- Rating
- 4.2/5
- Reviews
- 22
- Age
- 7mo ago

Eye Color Changing Drops Fancy Eye Drops Advanced Lighten Eyes Liquid (Blue)
- Price
- £5.33
- Rating
- 2.8/5
- Reviews
- 16
- Age
- 1y ago

Eye Color Changing Drops Fancy Eye Drops Advanced Lighten Eyes Liquid (Blue) (A)
- Price
- £5.64
- Rating
- 2.4/5
- Reviews
- 10
- Age
- 1y ago

Optrex Dazzling Eye Drops Brightens & revives Dull Eyes 10ml Brighter and Dazzling Eyes Instant Results Easy to Apply
- Price
- £4.11
- Rating
- 4.1/5
- Reviews
- 724
- Age
- 2y ago

Blink Intensive Soothing Eye Drops for Dry Eyes - Instant and Long-Lasting Lubricating Eye Drops for Tired Eyes with Hyaluronic Acid Suitable for Contact Lens Wearers 10 ml
- Price
- £3.99
- Rating
- 4.6/5
- Reviews
- 3,216
- Age
- 17y ago
Newest
by launch date
INNOXA Laboratoires - Blue Formula Moisturizing Eye Drops Whitens the Whites of the Eyes Hydrates Red and Tired Eyes Original Formula Made in France Preservative-Free 10 ml
- Price
- £9.24
- Rating
- 4.2/5
- Reviews
- 22
- Age
- 7mo ago

Eye Color Changing Drops Fancy Eye Drops Advanced Lighten Eyes Liquid (Blue)
- Price
- £5.33
- Rating
- 2.8/5
- Reviews
- 16
- Age
- 1y ago

Eye Color Changing Drops Fancy Eye Drops Advanced Lighten Eyes Liquid (Blue) (A)
- Price
- £5.64
- Rating
- 2.4/5
- Reviews
- 10
- Age
- 1y ago

Murine Bright & Moist Eye Drops to Whiten Eyes as Well as Hydrating and Soothing Dry and Sensitive Eyes 15ml
- Price
- £3.26
- Rating
- 3.8/5
- Reviews
- 682
- Age
- 2y ago

Optrex Dazzling Eye Drops Brightens & revives Dull Eyes 10ml Brighter and Dazzling Eyes Instant Results Easy to Apply
- Price
- £4.11
- Rating
- 4.1/5
- Reviews
- 724
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 83% of clicks. A locked shelf that new listings rarely crack.
Brands
9 falling
Sellers
39
Est. top-5 brand share
91%
Top 20: 100%
Est. top-5 click share
83%
Top 20: 100%
Open market
7%
- Optrex37%
- INNOXA Laboratoires22%
- Ocufresh21%
- Murine8%
- Generic4%
- TheraTears2%
- Open — no brand owns it (3 brands, 7%)
Demand
Eye Dew Dazzling Blue Eye Drops search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Eye Dew Dazzling Blue Eye Drops search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- blue eye drops10K/yr
- eye dew dazzling blue eye drops11K/yr
- dazzling eye drops5K/yr
- eye dew3K/yr
- eyedew dazzling eye drops blue4K/yr
- optrex dazzling eye drops2K/yr
- eye dew dazzling blue eye drops whitening1K/yr
- eye dew dazzling eye drops2K/yr
- eyedew749/yr
- optrex eyedew dazzling eye drops683/yr
Reviews and returns
What reviews say buyers love and hate about Eye Dew Dazzling Blue Eye Drops
We read the reviews and the return reasons for every product selling here.
“irritated them more”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Eye Dew Dazzling Blue Eye Drops questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









