Eye Covers for Sleep
MaybeReturns run at only 0.8% of orders. But the top 5 brands take 100% of clicks, so Eye Covers for Sleep is a Maybe.
- Flapen Score
- 50 / 100Top 41% of 2,035 Health & Personal Care niches · +2 vs the category median of 4850
- Market size
- £208K/yr101K searches / yr
- 90-day growth
- +42.0%search demand this quarter
- Competition
- 96%top-5 click share · 3 brands · 6 sellers
Flapen Score
Eye Covers for Sleep against its category
The dotted line is the Health & Personal Care average. Past it, Eye Covers for Sleep is stronger. Inside it, weaker.
Market
The Eye Covers for Sleep market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Eye Covers for Sleep 101K times last year and spent an estimated £208K. All 3 brands take every click. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
7.6% of searches ended in a purchase last week.
Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +42.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £208K a year.
- Searches, last 12 months
- 101K
- Growth, 90 days vs prior 90
- +42.0%
- Conversion, latest week
- 7.6%
- Market size, estimated
- £208Ka year
- Peak month
- July1.5× the quietest month
- Top search term
- manta sleep mask62K searches a year
02 · Price
A sale here is worth £27.11.
Listings sell for £27.11 on average, from £8.08 to £55.51. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 1,000 to 1,250 of them. At £27.11 that is £27K to £34K a year per listing.
- Average price
- £27.11inside the $15 to $100 sweet spot
- Price range
- £8.08–£55.51
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £27K–£34K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #57 within Sleep & Snoring Aids. It carries 15,801 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 8.8%
- Average rank
- #57in Sleep & Snoring Aids
- Average rating
- 4.37 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 15,801per listing
- Listings tracked
- 6
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Eye Covers for Sleep products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Manta Sleep Mask - 100% Light Blocking Eye Mask Zero Eye Pressure Comfortable & Adjustable Sleeping Mask for Women Men Perfect Blindfold for Sleep/Travel/Nap/Shift Work
- Price
- £23.89
- Rating
- 4.3/5
- Reviews
- 14,739
- Age
- 10y ago

Manta Pro Sleep Mask - 100% Light Blocking Sleep Mask for Side Sleepers Breathable and Comfortable for Sleep/Travel/Nap/Shift Work
- Price
- £55.51
- Rating
- 4.2/5
- Reviews
- 1,590
- Age
- 3y ago

Alaska Bear Sleep Mask Silk Cover Eye Contour Built-in No Pressure for Sleeping Upgrade Over Conventional Flat Satin Eye Masks Machine Washable (Black)
- Price
- £8.29
- Rating
- 4.5/5
- Reviews
- 41,155
- Age
- 11y ago

MyHalos 100% Blackout Sleep Masks for Women & Men - Zero Eye Pressure Eye Mask for Sleeping -Our Halo Sleep Mask Includes a Storage Pouch- Black Eye Mask for Travel or Blindfold
- Price
- £8.08
- Rating
- 4.6/5
- Reviews
- 22,335
- Age
- 4y ago

ALASKA BEAR Sleep Mask with Molded Eye Cups for Women and Men Nose-Contoured 3D Ultra-Plush Soft Blackout Eye Mask Zero Pressure on Eyelids & Eyelashes Earplugs Set Black
- Price
- £12.81
- Rating
- 4.4/5
- Reviews
- 14,731
- Age
- 8y ago
Trending
90-day click momentum
Alaska Bear Sleep Mask Silk Cover Eye Contour Built-in No Pressure for Sleeping Upgrade Over Conventional Flat Satin Eye Masks Machine Washable (Black)
- Price
- £8.29
- Rating
- 4.5/5
- Reviews
- 41,155
- Age
- 11y ago

Manta Sleep Mask - 100% Light Blocking Eye Mask Zero Eye Pressure Comfortable & Adjustable Sleeping Mask for Women Men Perfect Blindfold for Sleep/Travel/Nap/Shift Work
- Price
- £23.89
- Rating
- 4.3/5
- Reviews
- 14,739
- Age
- 10y ago

Manta Pro Sleep Mask - 100% Light Blocking Sleep Mask for Side Sleepers Breathable and Comfortable for Sleep/Travel/Nap/Shift Work
- Price
- £55.51
- Rating
- 4.2/5
- Reviews
- 1,590
- Age
- 3y ago

Manta Silk Sleep Mask Luxury Pure Silk Eye Mask Gentle on Skin and Hair Breathable Adjustable Strap Tapered Fit for Comfort Near-Total Blackout Machine Washable
- Price
- £54.10
- Rating
- 4.2/5
- Reviews
- 258
- Age
- 1y ago

MyHalos 100% Blackout Sleep Masks for Women & Men - Zero Eye Pressure Eye Mask for Sleeping -Our Halo Sleep Mask Includes a Storage Pouch- Black Eye Mask for Travel or Blindfold
- Price
- £8.08
- Rating
- 4.6/5
- Reviews
- 22,335
- Age
- 4y ago
Newest
by launch date
Manta Silk Sleep Mask Luxury Pure Silk Eye Mask Gentle on Skin and Hair Breathable Adjustable Strap Tapered Fit for Comfort Near-Total Blackout Machine Washable
- Price
- £54.10
- Rating
- 4.2/5
- Reviews
- 258
- Age
- 1y ago

Manta Pro Sleep Mask - 100% Light Blocking Sleep Mask for Side Sleepers Breathable and Comfortable for Sleep/Travel/Nap/Shift Work
- Price
- £55.51
- Rating
- 4.2/5
- Reviews
- 1,590
- Age
- 3y ago

MyHalos 100% Blackout Sleep Masks for Women & Men - Zero Eye Pressure Eye Mask for Sleeping -Our Halo Sleep Mask Includes a Storage Pouch- Black Eye Mask for Travel or Blindfold
- Price
- £8.08
- Rating
- 4.6/5
- Reviews
- 22,335
- Age
- 4y ago

ALASKA BEAR Sleep Mask with Molded Eye Cups for Women and Men Nose-Contoured 3D Ultra-Plush Soft Blackout Eye Mask Zero Pressure on Eyelids & Eyelashes Earplugs Set Black
- Price
- £12.81
- Rating
- 4.4/5
- Reviews
- 14,731
- Age
- 8y ago

Manta Sleep Mask - 100% Light Blocking Eye Mask Zero Eye Pressure Comfortable & Adjustable Sleeping Mask for Women Men Perfect Blindfold for Sleep/Travel/Nap/Shift Work
- Price
- £23.89
- Rating
- 4.3/5
- Reviews
- 14,739
- Age
- 10y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 96% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
6
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
96%
Top 20: 100%
Open market
0%
- Manta Sleep73%
- ALASKA BEAR20%
- myhalos6%
Demand
Eye Covers for Sleep search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Eye Covers for Sleep search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- manta sleep mask62K/yr
- alaska bear sleep mask17K/yr
- manta sleep6K/yr
- eye cover5K/yr
- eye shades for sleeping3K/yr
- manta sleep mask pro2K/yr
- eye covers for sleep2K/yr
- alaska bear2K/yr
- alaska bear eye mask687/yr
Reviews and returns
What reviews say buyers love and hate about Eye Covers for Sleep
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not comfortable at all
Not at all comfortable to wear
making it uncomfortable to wear
struggling to fall asleep again
which disrupted my sleep
struggled to sleep on them
its uncomfortable on the buckle
The strap is not great as well
Its rigid and uncomfortable with stiff straps
Not worth the price
more expensive
at a high cost
Some fitting issues
The amount is seriously small
Quite big
Love
Comfortable to wear
Excellent comfort
Comfortable on your face
Good night sleep
Comfortable Sleep Mask
Best sleep mask
Great product Shane
Amazing quality
A well made item
The material is soft
Soft and comfortable
Soft to touch
reliable eye mask
Great eye mask
Very comfortable on the eye
Return
0.8% Return rate 21% Fixable by listing
Not comfortable at all
Not at all comfortable to wear
making it uncomfortable to wear
Some fitting issues
The amount is seriously small
Quite big
struggling to fall asleep again
which disrupted my sleep
struggled to sleep on them
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Eye Covers for Sleep questions
Answered from the same tracked data.









