Evening Primrose Oil
Evening Primrose Oil shows low returns (0.1%), but soft demand (-10.7% this quarter) keeps it on the watch list.
Flapen Score
Is Evening Primrose Oil profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Evening Primrose Oil is a £566K/yr Amazon United Kingdom market (388K searches/yr). The top 5 brands hold 74% of demand. Verdict: Worth a look — 51/100.
Evening Primrose Oil: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -10.7% over the last 90 days and 14.2% of searches end in a purchase.
£566K
revenue / yr
Who owns the niche?
The top 5 brands hold 74% of demand, so 26% of the market is open.
26%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 18 products
Top Evening Primrose Oil products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Evening Primrose Oil 1500mg | High Strength with Omega 6 and GLA | Cold-Pressed | 120 Softgel Capsules | By Horbaach
- Price
- £7.48
- Rating
- 4.6/5
- Reviews
- 1,554
- Age
- 3y ago
Natures Aid Evening Primrose Oil 500mg Cold Pressed Omega-6 GLA Supports Hormonal Balance Skin Health & Anti-Inflammatory Function Non-GMO Gluten-Free 120 Softgels
- Price
- £5.79
- Rating
- 4.7/5
- Reviews
- 4,491
- Age
- 17y ago
Natures Aid Evening Primrose Oil 1000mg Cold Pressed Omega-6 GLA Supports Hormonal Balance & Skin Health High Strength Potency Non-GMO Gluten-Free 180 Softgel Capsules
- Price
- £9.62
- Rating
- 4.7/5
- Reviews
- 3,967
- Age
- 17y ago
Zipvit Evening Primrose Oil 1000mg Per Capsule High Strength Omega 6 GLA & LA Cold Pressed 120 Softgel Capsules 4 Months Supply
- Price
- £12.18
- Rating
- 4.7/5
- Reviews
- 3,868
- Age
- 15y ago
Evening Primrose Oil 1000mg | 120 Softgel Capsules | High Strength Omega 6 and GLA | Cold-Pressed | Natures Truth
- Price
- £8.36
- Rating
- 4.6/5
- Reviews
- 439
- Age
- 2y ago
Trending
90-day click momentum
Vegan Evening Primrose Oil 2000mg with Vitamin B6 & E | Providing High Strength 180mg GLA (Omega-6) | 60 Vegan Softgels | by Carlyle
- Price
- £7.53
- Rating
- 4.8/5
- Reviews
- 17
- Age
- 10mo ago
Organic Evening Primrose Oil 2160mg 195mg GLA 60 Vegan Liquid Capsules Cold-Pressed Rich Source of Omega 6 Resealable and Recyclable Pouch by Alpha01
- Price
- £7.47
- Rating
- 4.4/5
- Reviews
- 37
- Age
- 7y ago
Evening Primrose Oil 1300mg | High Strength Cold Pressed Evening Primrose Capsules | 143mg GLA per Softgel | 120 Vegan Softgels | Omega-6 Supplement Womens Wellness & Skin Health | 4 Month Supply
- Price
- £11.73
- Rating
- 4.4/5
- Reviews
- 44
- Age
- 7mo ago
UKHealthHouse Evening Primrose Oil EPO Capsules 1000mg x 60 Softgels High Strength Omega 6 GLA Content Great for Skin Immune System Hormonal Pain Hot Flushes & Womens Health
- Price
- £6.55
- Rating
- 4.7/5
- Reviews
- 930
- Age
- 10y ago
Seven Seas Evening Primrose Once A Day Plus Starflower Oil 1000mg 30 Capsules
- Price
- £5.85
- Rating
- 4.7/5
- Reviews
- 1,791
- Age
- 18y ago
Newest
by launch dateEvening Primrose Oil 1300mg | High Strength Cold Pressed Evening Primrose Capsules | 143mg GLA per Softgel | 120 Vegan Softgels | Omega-6 Supplement Womens Wellness & Skin Health | 4 Month Supply
- Price
- £11.73
- Rating
- 4.4/5
- Reviews
- 44
- Age
- 7mo ago
Vegan Evening Primrose Oil 2000mg with Vitamin B6 & E | Providing High Strength 180mg GLA (Omega-6) | 60 Vegan Softgels | by Carlyle
- Price
- £7.53
- Rating
- 4.8/5
- Reviews
- 17
- Age
- 10mo ago
Evening Primrose Oil 3000mg Capsules | Supports Hormonal Balance & Healthy Skin | with Added Vitamins B6 & E | 180 Softgels Capsules = 2 Months Supply | GMP-Certified & UK-Made
- Price
- £15.55
- Rating
- 4.7/5
- Reviews
- 840
- Age
- 1y ago
Evening Primrose Oil 1000mg | 120 Softgel Capsules | High Strength Omega 6 and GLA | Cold-Pressed | Natures Truth
- Price
- £8.36
- Rating
- 4.6/5
- Reviews
- 439
- Age
- 2y ago
Evening Primrose Oil 1500mg | High Strength with Omega 6 and GLA | Cold-Pressed | 120 Softgel Capsules | By Horbaach
- Price
- £7.48
- Rating
- 4.6/5
- Reviews
- 1,554
- Age
- 3y ago
Competition: brands, sellers & click share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.
Brands
15 flat
Sellers
55
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
22%
- Natures Aid30%
- Horbäach23%
- Zipvit8%
- Nature's Truth7%
- WeightWorld6%
- Carlyle4%
Evening Primrose Oil demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.3×
Top Evening Primrose Oil search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- evening primrose oil227K/yr
- evening primrose oil 1000mg53K/yr
- evening primrose capsules21K/yr
- primrose oil20K/yr
- primrose oil capsules 1000mg20K/yr
- evening primrose16K/yr
- evening primrose oil capsules8K/yr
- primrose6K/yr
- oil of evening primrose 1000mg4K/yr
- primrose oil capsules5K/yr
What reviews say buyers love and hate about Evening Primrose Oil
What buyers mention most, as a share of all reviews.
What buyers love
72% of reviews“Good value for money”
“The quality is excellent in these capsules too, they're really clean and natural, and they absolutely do the trick for her”
“never had a problem swallowing”
“The dosage is decent”
“Does the job”
What buyers complain about
53% of reviews“the capsules are pretty small”
“Capsules are 500mg each, not 1500mg”
“have brain fog”
“There is a slight discrepancy between the listing title. which states 180mg GLA”
“I didn't notice any difference to taking this and just breathing”
Common Evening Primrose Oil questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
