Ensure

Shoppers searched for this 408K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.6% of those searches ended in a purchase. Searches in the last 90 days moved -7.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.1M a year.

Searches, last 12 months

408K

Growth, 90 days vs prior 90

-7.7%

Conversion, latest week

8.6%

Market size, estimated

£1.1Ma year

Peak month

January1.2× the quietest month

Top search term

ensure120K searches a year

Listings sell for £31.19 on average, from £11.18 to £63.64. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At £31.19 that is £39K to £47K a year per listing.

Average price

£31.19inside the $15 to $100 sweet spot

Price range

£11.18–£63.64

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

1,250–1,500

Revenue per listing a year

£39K–£47K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

84% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #113 within Diet & Nutrition. It carries 395 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

63%

Out of stock, average day

1.1%

Average rank

#113in Diet & Nutrition

Average rating

4.49 starsAmazon United Kingdom average 4.36 stars

Average reviews

395per listing

Listings tracked

19

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

72 months