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Energy Tablets

pricing outside the sweet spot ($7.64 avg) — Energy Tablets doesn't clear our bar today.

Flapen Score

45
Skip it
Market size 24Growth 22Conversion 75Competition 41Returns 100Price range 26Avg price 21Brand share 53Review moat 44Quality gap 43
This niche Category average

Is Energy Tablets profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Energy Tablets is a £95K/yr Amazon United Kingdom market (176K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Aug. Verdict: Skip it — 45/100.

Energy Tablets: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -6.5% over the last 90 days and 7.0% of searches end in a purchase.

£95K

revenue / yr

Units sold / yr13K
Search volume / yr-6.5%176K
Conversion rate7.0%
Avg price£7.64

Who owns the niche?

The top 5 brands hold 73% of demand, so 27% of the market is open.

27%

open market share

Brands · sellers18 · 150
Top-5 product click share61%
Open market27%
Avg brand age55 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 27 products

Sponsored placement78%
New entrants (1y)1· 1 succeeded
Avg rating4.5★
Avg reviews2,137

Top Energy Tablets products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

£0£9K£19K£28K£38K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 falling

Sellers

150

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

61%

Top 20: 94%

Open market

23%

  • Dextro Energy41%
  • Nutrition Geeks12%
  • HIGH510%
  • Black Nore Gifts5%
  • Vitamin Store5%
  • FAST&UP4%

Energy Tablets demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume176KCVR7.0%Products27Brands18Top 5 Brands73%OOS Rate0.9%Rating4.5★Reviews2,137Avg BSR#127
10K6KSpike '24Holiday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 2.0×

Top Energy Tablets search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • energy tablets87K/yr
  • energy49K/yr
  • lucozade tablets31K/yr
  • energy boost6K/yr
  • lucozade energy tablets3K/yr

What reviews say buyers love and hate about Energy Tablets

What buyers mention most, as a share of all reviews.

What buyers love

70% of reviews
Taste-Overall14%

No weird after taste

Value For Money13%

Excellent price

Quality-Overall13%

Decent enough

Flavor7%

Berry flavour taste good does the job good price

Advertised Vs Actual Product6%

Just as advertised

What buyers complain about

55% of reviews
Taste-Overall23%

taste is chalky

Flavor9%

Very artificial flavours

Value For Money4%

Waste of money

Iron4%

Just had a blood test and Im deficient in Iron and B12

Solubility4%

don't dissolve well

Common Energy Tablets questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Energy Tablets 45/100 on Amazon United Kingdom — Skip it. The niche generates £95K/yr across 27 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved -6.5% over the last 90 days.
Search demand for Energy Tablets on Amazon United Kingdom peaks in Aug, where the busiest month runs 2.0× the quietest.