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Empty Capsules

prices mostly outside the sweet spot ($3.03–$13.18) — Empty Capsules doesn't clear our bar today.

Flapen Score

36
Skip it
Market size 19Growth 21Conversion 86Competition 19Returns 100Price range 0Avg price 21Brand share 22Review moat 47Quality gap 28
This niche Category average

Is Empty Capsules profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Empty Capsules is a £74K/yr Amazon United Kingdom market (100K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 36/100.

Empty Capsules: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -9.0% over the last 90 days and 9.7% of searches end in a purchase.

£74K

revenue / yr

Units sold / yr10K
Search volume / yr-9.0%100K
Conversion rate9.7%
Avg price£7.63

Who owns the niche?

The top 5 brands hold 91% of demand, so 9% of the market is open.

9%

open market share

Brands · sellers8 · 9
Top-5 product click share78%
Open market9%
Avg brand age63 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 12 products

Sponsored placement75%
New entrants (1y)0· 0 succeeded
Avg rating4.6★
Avg reviews1,832

Top Empty Capsules products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.

£0£11K£22K£33K£44K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 flat

Sellers

9

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

5%

  • wananfu51%
  • CAPSI21%
  • Capsuline10%
  • ATLEMISME5%
  • MéipaLien5%
  • ATNreuro3%
  • Open — no brand owns it (2 brands, 5%)

Empty Capsules demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume100KCVR9.7%Products12Brands8Top 5 Brands91%OOS Rate1.8%Rating4.6★Reviews1,832Avg BSR#309
3K2KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top Empty Capsules search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • empty capsules38K/yr
  • capsules empty18K/yr
  • capsules16K/yr
  • empty pill capsules6K/yr
  • pill capsules empty5K/yr
  • capsule5K/yr
  • 00 capsules4K/yr
  • vegan capsules empty3K/yr
  • pill capsules3K/yr
  • empty capsules size 003K/yr

What reviews say buyers love and hate about Empty Capsules

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews
Ease Of Use20%

Easy to use

Quality-Overall19%

Good quality, only had two from 1000 not seal

Size-Overall14%

perfect size

Value For Money10%

Good value for money

Advertised Vs Actual Product7%

Does the job

What buyers complain about

68% of reviews
Size-Overall39%

Too big

Allergies17%

I had an allergic reaction

Ease Of Chewing/Swallowing8%

Hard to swallow

Taste-Overall4%

Due to the fowl taste left over

Empty Capsules return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

100%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
100%

Common Empty Capsules questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Empty Capsules 36/100 on Amazon United Kingdom — Skip it. The niche generates £74K/yr across 12 tracked products. Search demand moved -9.0% over the last 90 days.
Search demand for Empty Capsules on Amazon United Kingdom is steady year-round — the busiest month runs 1.3× the quietest.