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Elbow Splint

Fail

Shoppers spend only $50K a year here, so Elbow Splint is a Fail.

Flapen Score
42
42 / 100
Ranks 1,521 of 2,035 Health & Personal Care niches · −6 vs the category median of 48
Market size
£50K/yr60K searches / yr
90-day growth
-6.4%search demand this quarter
Competition
72%top-5 click share · 14 brands · 16 sellers

Flapen Score

Elbow Splint against its category

The dotted line is the Health & Personal Care average. Past it, Elbow Splint is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Elbow Splint market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Elbow Splint 60K times last year and spent an estimated £50K. The top 5 brands take 78% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

6.9% of searches ended in a purchase last week.

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £50K a year.

Searches, last 12 months
60K
Growth, 90 days vs prior 90
-6.4%
Conversion, latest week
6.9%
Market size, estimated
£50Ka year
Peak month
January1.6× the quietest month
Top search term
elbow splint16K searches a year

02 · Price

A sale here is worth £11.95.

Listings sell for £11.95 on average, from £6.86 to £24.64. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £11.95 that is £1K to £3K a year per listing.

Average price
£11.95under the $15 to $100 sweet spot
Price range
£6.86–£24.64
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
3.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 21.5% of listings are out of stock. The average listing ranks #94 within Medical Supplies & Equipment. It carries 517 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
21.5%
Average rank
#94in Medical Supplies & Equipment
Average rating
4.15 starsAmazon United Kingdom average 4.36 stars
Average reviews
517per listing
Listings tracked
18

04 · Newcomers

Amazon counts 0 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Elbow Splint products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

£0£5K£10K£15K£20K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

14 rising

Sellers

16

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

17%

  • ARMSTRONG AMERICA22%
  • ZOUYUE19%
  • flintronic17%
  • Sylong12%
  • Yasdyri8%
  • SHNOUMYULGNIYE5%
  • Open — no brand owns it (8 brands, 17%)

Demand

Elbow Splint search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Elbow Splint search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • elbow splint16K/yr
  • cubital tunnel elbow splint13K/yr
  • elbow splint ulnar nerve night11K/yr
  • cubital tunnel splint4K/yr
  • cubital tunnel brace9K/yr
  • radial nerve splint3K/yr
  • ulnar nerve elbow splint4K/yr

Reviews and returns

What reviews say buyers love and hate about Elbow Splint

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall24%−0.17

making it the one size fits all not correct

Rubbish did not fit well

Fit a bit small

Comfort-Overall11%−0.09

I found this very uncomfortable

The inner support I found additionally uncomfortable

Incredibly uncomfortable to the point of pain despite adjusting numerous times

Instructions/User Manual/Troubleshooting9%−0.15

There's no instruction or care instruction included either

No clear wearing instructions

Strength9%−0.11

flimsy

No strong enough

Flexibility7%−0.12

Not a great arm straightener because I can ben my arm with it on

Love

Quality-Overall33%+3.36

Good quality

Very well made

this one seemed to get good reviews

Efficiency11%−0.01

Works well

Does the job

It seems to work effectively

Advertised Vs Actual Product10%+0.19

Product does as described

Exactly as seen

It works as intended

Comfort-Overall8%−0.09

Comfortable

comfortable to wear

This is very comfy material

Ease Of Use7%+0.83

easy to use

easy to put on by myself

easy use

Return

3.5% Return rate 59% Fixable by listing

Size-Overall51%▆█▇▆█▇

making it the one size fits all not correct

Rubbish did not fit well

Fit a bit small

Comfort-Overall17%█▆▆█▅▄

I found this very uncomfortable

The inner support I found additionally uncomfortable

Incredibly uncomfortable to the point of pain despite adjusting numerous times

Functionality-Overall6%▃▁█▄█▃
Flexibility4%▄▄█▃▃▇

Not a great arm straightener because I can ben my arm with it on

Smell3%▁▄▅▃▁█

Truly awful smell

bedding smell of its rancidity which is unbearable

The smell of the product was so awful as to make it unuseable

FAQ

Common Elbow Splint questions

Answered from the same tracked data.