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Eaa

Eaa shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

60
Worth a look
Market size 42Growth 21Conversion 72Competition 64Returns 100Price range 71Avg price 79Brand share 46Review moat 92Quality gap 72
This niche Category average

Is Eaa profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Eaa is a £221K/yr Amazon United Kingdom market (200K searches/yr). The top 5 brands hold 77% of demand. Verdict: Worth a look — 60/100.

Eaa: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -8.0% over the last 90 days and 6.6% of searches end in a purchase.

£221K

revenue / yr

Units sold / yr13K
Search volume / yr-8.0%200K
Conversion rate6.6%
Avg price£16.68

Who owns the niche?

The top 5 brands hold 77% of demand, so 23% of the market is open.

23%

open market share

Brands · sellers17 · 38
Top-5 product click share47%
Open market23%
Avg brand age63 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 30 products

Sponsored placement83%
New entrants (1y)0· 0 succeeded
Avg rating4.3★
Avg reviews165

Top Eaa products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

£0£11K£22K£33K£44K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

38

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

47%

Top 20: 88%

Open market

18%

  • Applied Nutrition31%
  • Warrior30%
  • Scivation7%
  • Bulk5%
  • Beast Pharm4%
  • DY Nutrition4%

Eaa demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume200KCVR6.6%Products30Brands17Top 5 Brands77%OOS Rate1.9%Rating4.3★Reviews165Avg BSR#38
5K4KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Top Eaa search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • eaa71K/yr
  • eaa amino acids45K/yr
  • eaas16K/yr
  • eaa powder17K/yr
  • amino acids powder13K/yr
  • eaas amino acids powder6K/yr
  • amino7K/yr
  • essential amino acids powder6K/yr
  • eea5K/yr
  • eea amino acid6K/yr

What reviews say buyers love and hate about Eaa

What buyers mention most, as a share of all reviews.

What buyers love

78% of reviews
Taste-Overall22%

The blue raspberry taste is phenomenal

Quality-Overall16%

Excellent product

Flavor11%

Good flavor taste good

Value For Money10%

Good value

Advertised Vs Actual Product5%

As described and arrived on time

What buyers complain about

61% of reviews
Taste-Overall24%

This is quite literally undrinkable, Ive tried mixing with protein shakes etc and it dominates and is truly awful tasting

Flavor7%

descent flavour

Smell6%

the smell is foul

Dosage5%

Dosage is high - a lot to swallow

Value For Money4%

A bit expensive for what it is

Common Eaa questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Eaa 60/100 on Amazon United Kingdom — Worth a look. The niche generates £221K/yr across 30 tracked products. Search demand moved -8.0% over the last 90 days.
Search demand for Eaa on Amazon United Kingdom is steady year-round — the busiest month runs 1.4× the quietest.