Dna Ancestry Testing Kit

Shoppers searched for this 213K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £508K a year.

Searches, last 12 months

213K

Growth, 90 days vs prior 90

-0.3%

Conversion, latest week

4.0%

Market size, estimated

£508Ka year

Peak month

December3.7× the quietest month

Top search term

dna test kit32K searches a year

Listings sell for £59.90 on average, from £4.78 to £113.43. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,250 to 1,500 of them. At £59.90 that is £75K to £90K a year per listing.

Average price

£59.90inside the $15 to $100 sweet spot

Price range

£4.78–£113.43

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

1,250–1,500

Revenue per listing a year

£75K–£90K

Returns

1.1%of orders · Amazon United Kingdom median 0.6%

56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #83 within Medical Supplies & Equipment. It carries 1,607 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#83in Medical Supplies & Equipment

Average rating

4.31 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,607per listing

Listings tracked

9

The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

53 months