Disposable Razors Women
FailThe top 5 brands take 100% of clicks, so Disposable Razors Women is a Fail.
- Flapen Score
- 42 / 100Ranks 1,521 of 2,035 Health & Personal Care niches · −6 vs the category median of 4842
- Market size
- £70K/yr78K searches / yr
- 90-day growth
- -0.6%search demand this quarter
- Competition
- 53%top-5 click share · 4 brands · 63 sellers
Flapen Score
Disposable Razors Women against its category
The dotted line is the Health & Personal Care average. Past it, Disposable Razors Women is stronger. Inside it, weaker.
Market
The Disposable Razors Women market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Disposable Razors Women 78K times last year and spent an estimated £70K. All 4 brands take every click. Flapen scores it 42 out of 100, a Fail.
01 · Demand
19.9% of searches ended in a purchase last week.
Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 19.9% of those searches ended in a purchase. Searches in the last 90 days moved -0.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £70K a year.
- Searches, last 12 months
- 78K
- Growth, 90 days vs prior 90
- -0.6%
- Conversion, latest week
- 19.9%
- Market size, estimated
- £70Ka year
- Peak month
- July1.6× the quietest month
- Top search term
- disposable razors women26K searches a year
02 · Price
A sale here is worth £4.49.
Listings sell for £4.49 on average, from £1.04 to £13.39. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £4.49 that is £2K to £3K a year per listing.
- Average price
- £4.49under the $15 to $100 sweet spot
- Price range
- £1.04–£13.39
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £2K–£3K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #67 within Shaving & Hair Removal. It carries 3,604 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 100%
- Out of stock, average day
- 3.1%
- Average rank
- #67in Shaving & Hair Removal
- Average rating
- 4.43 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,604per listing
- Listings tracked
- 24
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Disposable Razors Women products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
BIC Twin Lady Disposable Razors with 2 Stainless Steel Blades and Lightweight Handles Assorted Colours Pack of 10
- Price
- £1.87
- Rating
- 4.5/5
- Reviews
- 2,708
- Age
- 18y ago
BIC Miss Soleil Razors Women - Triple Blade Disposable Womens Razors with Pink Flower Handles - Pack of 4
- Price
- £1.88
- Rating
- 4.5/5
- Reviews
- 13,045
- Age
- 14y ago
BIC Miss Soleil Razors Women - Flower Handle Style - Triple Blade Stainless Steel Lady Shaver - Pack of 8
- Price
- £3.92
- Rating
- 4.5/5
- Reviews
- 13,045
- Age
- 7y ago
Wilkinson myIntuition Smooth Sensitive Quattro Womens Disposable Razors Hair Removal Touch of Aloe Vera Shavers for Routine Grooming 3 Pack
- Price
- £2.80
- Rating
- 4.4/5
- Reviews
- 1,261
- Age
- 3y ago
Gillette Venus Comfort Sensitive Womens Razors 6 Womens Disposable Razors
- Price
- £3.16
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 4mo ago
Trending
90-day click momentum
Gillette Venus Miami Sunset Smooth Sensitive Disposable Womens Razor With Aloe x3
- Price
- £3.45
- Rating
- 4.7/5
- Reviews
- 22
- Age
- 2y ago
Wilkinson Sword myIntuition Xtreme 3 Comfort Sensitive Womens Disposable Razors Sensitive Skin Razors for Women 4 Pack
- Price
- £2.18
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 5mo ago
Gillette Venus Comfort Sensitive Womens Razors 6 Womens Disposable Razors
- Price
- £3.16
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 4mo ago
Wilkinson Sword myIntuition Xtreme 3 Sensitive Womens Razors 4+2 Pack
- Price
- £3.12
- Rating
- 4.1/5
- Reviews
- 63
- Age
- 5mo ago
by Amazon Womens 5 Blade Razor with Multi Axis Pivot 1 Handle + 4 Razor Blades Refills
- Price
- £5.95
- Rating
- 4.4/5
- Reviews
- 1,740
- Age
- 3y ago
Newest
by launch dateGillette Venus Comfort Sensitive Womens Razors 6 Womens Disposable Razors
- Price
- £3.16
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 4mo ago
Wilkinson Sword myIntuition Xtreme 3 Sensitive Womens Razors 4+2 Pack
- Price
- £3.12
- Rating
- 4.1/5
- Reviews
- 63
- Age
- 5mo ago
Wilkinson Sword myIntuition Xtreme 3 Comfort Sensitive Womens Disposable Razors Sensitive Skin Razors for Women 4 Pack
- Price
- £2.18
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 5mo ago
by Amazon 3-Blade Disposable Razors Women Pink 4 1 Pack
- Price
- £2.01
- Rating
- 4.1/5
- Reviews
- 141
- Age
- 1y ago
BIC Soleil Escape 5 Blade Womens Disposable Razor Pack of 3 with Rose and Magnolia Scented Moisturizing Strip
- Price
- £5.65
- Rating
- 4.6/5
- Reviews
- 442
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 flat
Sellers
63
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
53%
Top 20: 97%
Open market
0%
- BIC61%
- Gillette Venus20%
- Wilkinson Sword15%
- by Amazon4%
Demand
Disposable Razors Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Disposable Razors Women search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- disposable razors women26K/yr
- venus disposable razors for women9K/yr
- womens disposable razors10K/yr
- ladies disposable razors9K/yr
- bic razors women13K/yr
- bic soleil razors women7K/yr
- disposable razors woman4K/yr
Reviews and returns
What reviews say buyers love and hate about Disposable Razors Women
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not comparable to other brands - POOR
Not as good as other brands
Bad quality
Cut me to shreds
cut me up
Cause cuts
Another issue was irritation
left me with a rash
Likely to irritate sensitive skin
you can be a bit frivolous with your useage
Not easy to use at all
Really hard to get the cover off the blades
Costly,
Waste of money
Expensive
Love
Great razor
Clean shave
Great shave
Excellent value for money
good value for money
Great deal
Good quality blades
Excellent product
Just as good as the brand names
Does the product work as advertised/expected: Yes
As described
As described easy to use
Smooth
gentle on the skin
The smoothness
Return
0.1% Return rate 21% Fixable by listing
They dont do the job
Dont work
Costly,
Waste of money
Expensive
you can be a bit frivolous with your useage
Not easy to use at all
Really hard to get the cover off the blades
Smaller blades than expected
Not fit for purpose
Much bigger pack than available in shops
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Disposable Razors Women questions
Answered from the same tracked data.