Dha
Dha shows low returns (0.1%), but soft demand (-29.1% this quarter) keeps it on the watch list.
Flapen Score
Is Dha profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Dha is a £79K/yr Amazon United Kingdom market (55K searches/yr). The top 5 brands hold 82% of demand. Verdict: Worth a look — 50/100.
Dha: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -29.1% over the last 90 days and 6.7% of searches end in a purchase.
£79K
revenue / yr
Who owns the niche?
The top 5 brands hold 82% of demand, so 18% of the market is open.
18%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 32 products
Top Dha products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Zita West Vital DHA with Omega 3 for Fertility Pregnancy and Breastfeeding | (60 Capsules 1 Month Supply)
- Price
- £18.06
- Rating
- 4.5/5
- Reviews
- 685
- Age
- 18y ago
Zipvit Omega 3 Fish Oil 2000mg EPA 660mg DHA 440mg Wild-Caught Cold Water Fish Supports Heart Brain & Vision 120 Softgels 2 Months Supply
- Price
- £8.14
- Rating
- 4.6/5
- Reviews
- 20,714
- Age
- 6y ago
Zita West Vitafem Premium Fertility Supplement for Women - Prenatal Vitamins with Folate for Preconception Support - 60 Capsules (1 Month Supply)
- Price
- £26.45
- Rating
- 4.5/5
- Reviews
- 231
- Age
- 16y ago
Zita West Pregnancy Plan Conception Vitamins - Preconception Pregnancy & Breastfeeding Multivitamin - including Folate - 30 Tablets (1 Month Supply)
- Price
- £12.36
- Rating
- 4.4/5
- Reviews
- 102
- Age
- 17y ago
Zita West Kaneka Ubiquinol 200mg (from 2 Capsules) - Premium CoQ10 Supplement for Fertility Energy & Overall Health - 60 Capsules (1 Month Supply)
- Price
- £41.14
- Rating
- 4.4/5
- Reviews
- 44
- Age
- 6y ago
Trending
90-day click momentum
Triple Strength Omega 3 Fish Oil 3600 mg | EPA & DHA | Over 2100mg Omega-3 Fatty Acids | 1300mg EPA + 860mg DHA | Best Essential Fatty Acids | Premium Wild Caught & Burpless Fish Oil | 180 Ct
- Price
- £29.64
- Rating
- 4.5/5
- Reviews
- 29,577
- Age
- 6y ago
Zita West Kaneka Ubiquinol 200mg (from 2 Capsules) - Premium CoQ10 Supplement for Fertility Energy & Overall Health - 120 Capsules (2 Month Supply)
- Price
- £74.04
- Rating
- 4.4/5
- Reviews
- 44
- Age
- 5y ago
Now Foods Double Strength DHA-500 Omega-3 from Fatty Acids High Dose 90 Softgels Soy Free Gluten Free Non-GMO
- Price
- £26.43
- Rating
- 4.6/5
- Reviews
- 182
- Age
- 2y ago
Vitabiotics Ultra Omega-3 Fish Oils Capsules with DHA EPA Nutritional Supplements for Heart Brain and Eye Vision 60 Count
- Price
- £4.84
- Rating
- 4.6/5
- Reviews
- 4,295
- Age
- 15y ago
Nordic Naturals DHA 830mg Omega 3 Capsules High Strength Omega 3 Fish Oil with EPA and DHA Strawberry Flavour 90 Softgels Lab-Tested Soy-Free Gluten-Free
- Price
- £24.81
- Rating
- 4.6/5
- Reviews
- 46
- Age
- 3y ago
Newest
by launch date
DHA Ultra 1 010MG | Prenatal Development Brain & Cognitive Health Support | Omega 3 Fish Oil | 1 414MG Total Omega-3s | High Strength DHA Supplements | Sustainably Sourced Gluten-Free | 60 Ct.
- Price
- £8.57
- Rating
- 4.7/5
- Reviews
- 134
- Age
- 1y ago
Vegan Omega 3 Algae Oil | Plant Based DHA EPA | Sustainably Sourced No Carrageenan Non GMO | Heart Brain and Eye Health | Fish Oil Alternative | Algae Omega 3 Supplement | 60 Softgel Capsules
- Price
- £11.60
- Rating
- 4.7/5
- Reviews
- 1,773
- Age
- 1y ago
Now Foods Double Strength DHA-500 Omega-3 from Fatty Acids High Dose 90 Softgels Soy Free Gluten Free Non-GMO
- Price
- £26.43
- Rating
- 4.6/5
- Reviews
- 182
- Age
- 2y ago
Nordic Naturals DHA 830mg Omega 3 Capsules High Strength Omega 3 Fish Oil with EPA and DHA Strawberry Flavour 90 Softgels Lab-Tested Soy-Free Gluten-Free
- Price
- £24.81
- Rating
- 4.6/5
- Reviews
- 46
- Age
- 3y ago
Nordic Naturals DHA Xtra 1660mg Omega 3 Capsules High Strength Fish Oil with EPA and DHA Strawberry Flavour 60 Softgels Soy-Free Gluten-Free
- Price
- £31.32
- Rating
- 4.5/5
- Reviews
- 69
- Age
- 3y ago
Competition: brands, sellers & click share
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.
Brands
15 rising
Sellers
63
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
45%
Top 20: 86%
Open market
14%
- Zita West52%
- Zipvit11%
- MAV NUTRITION10%
- Nordic Naturals5%
- Natures Aid4%
- NOW4%
- Open — no brand owns it (9 brands, 14%)
Dha demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Dha search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- dha31K/yr
- zita west10K/yr
- dha supplements9K/yr
- zita west pregnancy vitamins3K/yr
- dha supplement2K/yr
What reviews say buyers love and hate about Dha
What buyers mention most, as a share of all reviews.
What buyers love
74% of reviews“good quality capsules”
“Good value for money”
“The capsules are easy to take and”
“Lovely vitamins”
“As described”
What buyers complain about
53% of reviews“The aftertaste is awful”
“Fishy odor”
“this is not the case its 2000 mg per serving”
“They are huge”
“Description deceiving”
Dha return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
11%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Dha questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
