Dementia Gifts
MaybeReturns run at only 0.9% of orders. But demand is soft, at -27.7% this quarter, so Dementia Gifts is a Maybe.
- Flapen Score
- 56 / 100Top 18% of 2,035 Health & Personal Care niches · +8 vs the category median of 4856
- Market size
- £65K/yr153K searches / yr
- 90-day growth
- -27.7%search demand this quarter
- Competition
- 32%top-5 click share · 26 brands · 96 sellers
Flapen Score
Dementia Gifts against its category
The dotted line is the Health & Personal Care average. Past it, Dementia Gifts is stronger. Inside it, weaker.
Market
The Dementia Gifts market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dementia Gifts 153K times last year and spent an estimated £65K. The top 5 brands take 52% of clicks. Demand peaks in Nov–Dec. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
2.5% of searches ended in a purchase last week.
Shoppers searched for this 153K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -27.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £65K a year.
- Searches, last 12 months
- 153K
- Growth, 90 days vs prior 90
- -27.7%
- Conversion, latest week
- 2.5%
- Market size, estimated
- £65Ka year
- Peak month
- December4.0× the quietest month
- Top search term
- dementia activities for adults96K searches a year
02 · Price
A sale here is worth £17.09.
Listings sell for £17.09 on average, from £4.09 to £146.70. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £17.09 that is £0 to £2K a year per listing.
- Average price
- £17.09inside the $15 to $100 sweet spot
- Price range
- £4.09–£146.70
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 0.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
79% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #535 within Medical Supplies & Equipment. It carries 208 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 96%
- Out of stock, average day
- 4.8%
- Average rank
- #535in Medical Supplies & Equipment
- Average rating
- 4.35 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 208per listing
- Listings tracked
- 47
04 · Newcomers
Amazon counts 1 of last year's 14 launches as successful.
14 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 14
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Dementia Gifts products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
6 Pack 36 Large Piece Puzzle for Adults - Dementia Alzheimers Products and Activities for The Elderly - Easy Puzzles Gift Memory Games for Patients in Nursing Home
- Price
- £15.77
- Rating
- 4.8/5
- Reviews
- 205
- Age
- 2y ago
WRQIOO Dementia Activities for Adults Wooden Dementia Games with 12 Cards Alzheimers Products for Elderly Color Memory Games for Adults De-mentia Fidget Toys A-dults
- Price
- £9.56
- Rating
- 4.1/5
- Reviews
- 9
- Age
- 11mo ago
Dementia Activities for Adults Dementia Aids Elderly Dementia Fidget Toys Sensory Toys for Autism Memory Activities Games Puzzle Geometry Wooden Puzzles for Alzheimers Elderly Memory Activities Games
- Price
- £9.64
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 1y ago
Alzheimers Activities for Seniors - Memory Training Products for Dementia Elderly Wooden Gifts for Adults Patients with Dementia
- Price
- £6.30
- Rating
- 4.2/5
- Reviews
- 279
- Age
- 2y ago
6 Pack 24 Large Piece Puzzles for Seniors Puzzle Dementia Alzheimers Products Activities for Elderly Adults Kids Easy Jigsaw Puzzle Alzheimers Gift for Patients in Nursing Home with 6 Storage Bags
- Price
- £15.68
- Rating
- 4.8/5
- Reviews
- 26
- Age
- 1y ago
Trending
90-day click momentum
VLUNT Wooden Dementia Games for Adults Memory Aids & Brain Training
- Price
- £10.50
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 4mo ago
Quokka Conversation Cards for Seniors 160 Memory Game Cards Alzheimers or Dementia Activities Large Print Conversation Starters for Elderly Parents Grandparents Caregivers Premium Gift Box
- Price
- £13.33
- Rating
- 4.2/5
- Reviews
- 208
- Age
- 8mo ago
WRQIOO Dementia Activities for Adults Wooden Dementia Games with 12 Cards Alzheimers Products for Elderly Color Memory Games for Adults De-mentia Fidget Toys A-dults
- Price
- £9.56
- Rating
- 4.1/5
- Reviews
- 9
- Age
- 11mo ago
ECROUATY Dementia Activities for Seniors Wooden Puzzle Matching Game for Elderly Adults Memory Games for Seniors with Dementia Alzheimers Products Colorful Visual Cognitive Therapy Gift
- Price
- £8.70
- Rating
- 4.3/5
- Reviews
- 47
- Age
- 12mo ago
Fidget Blanket for Adults with Dementia & Alzheimers Calming Sensory Busy Board with Fine Motor Activities Therapeutic Toys for Seniors
- Price
- £16.72
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 10mo ago
Newest
by launch dateVLUNT Wooden Dementia Games for Adults Memory Aids & Brain Training
- Price
- £10.50
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 4mo ago
Quokka Conversation Cards for Seniors 160 Memory Game Cards Alzheimers or Dementia Activities Large Print Conversation Starters for Elderly Parents Grandparents Caregivers Premium Gift Box
- Price
- £13.33
- Rating
- 4.2/5
- Reviews
- 208
- Age
- 8mo ago
Fidget Blanket for Adults with Dementia Sensory Blanket with Fine Motor Activities Calming Textured Toys for Alzheimers Autism Aspergers Portable Washable
- Price
- £19.03
- Rating
- 4.4/5
- Reviews
- 10
- Age
- 10mo ago
Fidget Blanket for Adults with Dementia & Alzheimers Calming Sensory Busy Board with Fine Motor Activities Therapeutic Toys for Seniors
- Price
- £16.72
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 10mo ago
WRQIOO Dementia Activities for Adults Wooden Dementia Games with 12 Cards Alzheimers Products for Elderly Color Memory Games for Adults De-mentia Fidget Toys A-dults
- Price
- £9.56
- Rating
- 4.1/5
- Reviews
- 9
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 32% of clicks. An open shelf where new products get seen.
Brands
26 falling
Sellers
96
Top-5 brand share
52%
Top 20: 96%
Top-5 click share
32%
Top 20: 78%
Open market
43%
- Qingdewan17%
- Relish15%
- WRQIOO8%
- Heyshapeing6%
- Ristpal5%
- SFBSFL5%
Demand
Dementia Gifts search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 4.0×
Search terms
Top Dementia Gifts search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dementia activities for adults96K/yr
- alzheimers gifts21K/yr
- dementia games14K/yr
- games for dementia adults9K/yr
- games for elderly7K/yr
- dementia activities7K/yr
Reviews and returns
What reviews say buyers love and hate about Dementia Gifts
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
very small packs
Was a bit bigger than i thought
Too small
there is definitely the same level of quality available for cheaper
Poor quality
Rubbish
Unfortunately, it appears that my fathers Alzheimers is too advanced for him to enjoy it
some game play issues
They're abit boring not going to lie
Completely misleading
Misleading pictures & information
Misleading
I dont think the various shades of blue
I am not sure if I like this book as a colouring book too
The box is printed in slightly faded colours
Love
Great fun
Great little game
Fun family game
I think they're well made
quality puzzle
Good quality
the colours show through really well
Beautiful colours
vibrant in colour
reasonable price
Good value
Good value for money
very easy to use
easy to read
easy to hold
Return
0.9% Return rate 54% Fixable by listing
very small packs
Was a bit bigger than i thought
Too small
Completely misleading
Misleading pictures & information
Misleading
there is definitely the same level of quality available for cheaper
Poor quality
Rubbish
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dementia Gifts questions
Answered from the same tracked data.