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Dehydration Sachets for Adults

Fail

The top 5 brands take 96% of clicks, so Dehydration Sachets for Adults is a Fail.

Flapen Score
49
49 / 100
Top 45% of 2,035 Health & Personal Care niches · +1 vs the category median of 48
Market size
£388K/yr533K searches / yr
90-day growth
+36.0%search demand this quarter
Competition
69%top-5 click share · 7 brands · 56 sellers

Flapen Score

Dehydration Sachets for Adults against its category

The dotted line is the Health & Personal Care average. Past it, Dehydration Sachets for Adults is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dehydration Sachets for Adults market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dehydration Sachets for Adults 533K times last year and spent an estimated £388K. The top 5 brands take 96% of clicks. Demand peaks in Jun–Jul. Flapen scores it 49 out of 100, a Fail.

01 · Demand

8.2% of searches ended in a purchase last week.

Shoppers searched for this 533K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.2% of those searches ended in a purchase. Searches in the last 90 days moved +36.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £388K a year.

Searches, last 12 months
533K
Growth, 90 days vs prior 90
+36.0%
Conversion, latest week
8.2%
Market size, estimated
£388Ka year
Peak month
July1.7× the quietest month
Top search term
dioralyte258K searches a year

02 · Price

A sale here is worth £8.88.

Listings sell for £8.88 on average, from £3.63 to £25.98. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 6,000 to 8,000 of them. At £8.88 that is £53K to £71K a year per listing.

Average price
£8.88under the $15 to $100 sweet spot
Price range
£3.63–£25.98
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
60K–80K
Units per listing a year
6,000–8,000
Revenue per listing a year
£53K–£71K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

60% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #233 within Diet & Nutrition. It carries 2,401 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
75%
Out of stock, average day
10.5%
Average rank
#233in Diet & Nutrition
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,401per listing
Listings tracked
20

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
46 months

Products

Top Dehydration Sachets for Adults products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

£0£39K£78K£116K£155K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

7 rising

Sellers

56

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

1%

  • Dioralyte64%
  • O.R.S19%
  • MyPro6%
  • JJH Medical4%
  • Phizz4%
  • HIGH52%
  • Open — no brand owns it (1 brand, 1%)

Demand

Dehydration Sachets for Adults search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '25Prime Day '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 1.7×

Search terms

Top Dehydration Sachets for Adults search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dioralyte258K/yr
  • dioralyte rehydration sachets81K/yr
  • ors hydration tablets70K/yr
  • ors33K/yr
  • dioralyte sachets13K/yr
  • dioralyte blackcurrant 20 sachets12K/yr
  • isotonic powder9K/yr
  • dyrolite sachets adults8K/yr
  • diarolite sachets adult9K/yr
  • o.r.s hydration tablets4K/yr

Reviews and returns

What reviews say buyers love and hate about Dehydration Sachets for Adults

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall35%−0.13

Disgusting taste

Really odd taste

Not tasty

Flavor9%−0.01

Not a strong flavour

Disgusting flavour

It says mixed berry is the flavour

Value For Money7%+0.42

Waste of money

quite expensive

Expensive

Solubility5%

never properly dissolves

Doesnt dissolve very well

doesn't dissolve well

Smell4%−0.02

this time I can feel like the chemical smell

smell like sweaty socks

Smell

Love

Taste-Overall23%−0.13

No weird after taste

more normal taste

Good taste

Quality-Overall10%+0.83

Great product for the most part

A great product

reliable

Value For Money9%+0.42

Good price

Good value for money

Good value for money

Moist/Dry9%+0.75

Very hydrating

Amazing hydration

Great Hydration Boost

Flavor7%−0.01

Flavour was good

The berry flavour is really nice, and I've also tried the orange and cherry flavours

The mixed berry flavour is actually nice

FAQ

Common Dehydration Sachets for Adults questions

Answered from the same tracked data.