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Cutting Mix

Maybe

Search demand grew +303.2% this quarter. But shoppers spend only $26K a year here, so Cutting Mix is a Maybe.

Flapen Score
55
55 / 100
Top 21% of 2,035 Health & Personal Care niches · +7 vs the category median of 48
Market size
£26K/yr24K searches / yr
90-day growth
+303.2%search demand this quarter
Competition
83%top-5 click share · 8 brands · 9 sellers

Flapen Score

Cutting Mix against its category

The dotted line is the Health & Personal Care average. Past it, Cutting Mix is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cutting Mix market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cutting Mix 24K times last year and spent an estimated £26K. The top 5 brands take 89% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

6.6% of searches ended in a purchase last week.

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.6% of those searches ended in a purchase. Searches in the last 90 days moved +303.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £26K a year.

Searches, last 12 months
24K
Growth, 90 days vs prior 90
+303.2%
Conversion, latest week
6.6%
Market size, estimated
£26Ka year
Top search term
cutting mix13K searches a year

02 · Price

A sale here is worth £16.33.

Listings sell for £16.33 on average, from £12.28 to £24.02. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £16.33 that is £0 to £2K a year per listing.

Average price
£16.33inside the $15 to $100 sweet spot
Price range
£12.28–£24.02
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 35.2% of listings are out of stock. The average listing ranks #283 within Diet & Nutrition. It carries 11 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
50%
Out of stock, average day
35.2%
Average rank
#283in Diet & Nutrition
Average rating
4.51 starsAmazon United Kingdom average 4.36 stars
Average reviews
11per listing
Listings tracked
10

04 · Newcomers

Amazon counts 2 of last year's 10 launches as successful.

10 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
2Amazon's first-year sales bar
Average brand age
31 months

Products

Top Cutting Mix products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

£0£3K£5K£8K£10K110100 Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

8

Sellers

9

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

6%

  • Generic23%
  • VFjVlVdG23%
  • Bywahvoo22%
  • Allsinian12%
  • WooJianfong9%
  • Witoshilye5%
  • Open — no brand owns it (2 brands, 6%)

Search terms

Top Cutting Mix search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cutting mix13K/yr
  • cutting mix drink weight loss7K/yr
  • alva slim cutting drink mix5K/yr

Reviews and returns

What reviews say buyers love and hate about Cutting Mix

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall14%−0.17

Item tastes disgusting havnt seen any difference

WASTE OF MONEY NO TASTE AND MADE ME SICK

Dilute/Watery9%−0.13

This felt like drinking water was terrible

Value For Money6%−0.08

Waste of money

Weight Loss5%−0.07

It made no difference to my weight loss at all

Nutritional Content4%+0.32

honestly haven't seen much difference in my health

I'm even worse at remembering to take supplements

Love

Taste-Overall22%−0.17

Good taste

Taste is superb, sweet

I would say this is a very pleasant drink

Flavor14%+1.33

good strawberry flavour

Nice flavour

acai is good flavour

Ease Of Use8%+0.66

Easy to use

Easy to take

it very easy to mix

Solubility7%

it very easy to mix

mixes well with water

It mixes easily with water

Energy Level6%+0.41

energy levels I like

good for body and energy

It gave me some energy

Return

0.0% Return rate 0% Fixable by listing

Functionality-Overall70%▁▁▁▁█▅
Certifications20%▁▁▁▁▁█
Taste-Overall10%

Item tastes disgusting havnt seen any difference

WASTE OF MONEY NO TASTE AND MADE ME SICK

FAQ

Common Cutting Mix questions

Answered from the same tracked data.