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Curcumin

Curcumin shows low returns (0.0%), but a concentrated shelf (top 5 take 75% of clicks) keeps it on the watch list.

Flapen Score

52
Worth a look
Market size 53Growth 25Conversion 93Competition 21Returns 100Price range 75Avg price 75Brand share 46Review moat 34Quality gap 43
This niche Category average

Is Curcumin profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Curcumin is a £352K/yr Amazon United Kingdom market (200K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Sep. Verdict: Worth a look — 52/100.

Curcumin: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -0.7% over the last 90 days and 11.6% of searches end in a purchase.

£352K

revenue / yr

Units sold / yr25K
Search volume / yr-0.7%200K
Conversion rate11.6%
Avg price£15.16

Who owns the niche?

The top 5 brands hold 78% of demand, so 22% of the market is open.

22%

open market share

Brands · sellers15 · 52
Top-5 product click share75%
Open market22%
Avg brand age57 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 17 products

Sponsored placement100%
New entrants (1y)3· 1 succeeded
Avg rating4.5★
Avg reviews3,108

Top Curcumin products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.

£0£35K£70K£106K£141K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

52

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

19%

  • Nutrition Geeks25%
  • WeightWorld25%
  • SS Sport Supplies16%
  • LOVE LIFE SUPPLEMENTS7%
  • Solgar5%
  • NEW LEAF PRODUCTS4%

Curcumin demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume200KCVR11.6%Products17Brands15Top 5 Brands78%OOS Rate6.8%Rating4.5★Reviews3,108Avg BSR#37
25K15KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 4.6×

Top Curcumin search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • curcumin95K/yr
  • turmeric curcumin25K/yr
  • curcumin capsules high strength with black pepper30K/yr
  • curcumin with black pepper6K/yr
  • curcumin 958K/yr
  • 95% curcumin3K/yr
  • curcumin capsules11K/yr
  • circumin4K/yr
  • turmeric and curcumin capsules3K/yr
  • circumin capsules high strength3K/yr

What reviews say buyers love and hate about Curcumin

What buyers mention most, as a share of all reviews.

What buyers love

79% of reviews
Quality-Overall17%

Good quality curcumin

Value For Money17%

Happy with price

Joint Pain13%

Has really helped massively to relieve knee pain

Ease Of Chewing/Swallowing11%

easily swallowed capsules

Advertised Vs Actual Product6%

As advertised

What buyers complain about

59% of reviews
Size-Overall11%

The tablets are small

Joint Pain7%

Brought to relieve joint pain only taking a week or so

Pain Relief-Overall6%

the pain was quite intense

Side Effects6%

then felt sick

Quality-Overall6%

Not as good as the real thing

Curcumin return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Dosage
100%

Common Curcumin questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Curcumin 52/100 on Amazon United Kingdom — Worth a look. The niche generates £352K/yr across 17 tracked products. 1 of 3 products launched in the last 360 days are still selling. Search demand moved -0.7% over the last 90 days.
Search demand for Curcumin on Amazon United Kingdom peaks in Sep, where the busiest month runs 4.6× the quietest.