Cough Medicine for Children
FailDemand is soft, at -64.0% this quarter, so Cough Medicine for Children is a Fail.
- Flapen Score
- 37 / 100Ranks 1,848 of 2,035 Health & Personal Care niches · −11 vs the category median of 4837
- Market size
- £146K/yr134K searches / yr
- 90-day growth
- -64.0%search demand this quarter
- Competition
- 74%top-5 click share · 9 brands · 46 sellers
Flapen Score
Cough Medicine for Children against its category
The dotted line is the Health & Personal Care average. Past it, Cough Medicine for Children is stronger. Inside it, weaker.
Market
The Cough Medicine for Children market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Cough Medicine for Children 134K times last year and spent an estimated £146K. The top 5 brands take 89% of clicks. Flapen scores it 37 out of 100, a Fail.
01 · Demand
16.8% of searches ended in a purchase last week.
Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 16.8% of those searches ended in a purchase. Searches in the last 90 days moved -64.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £146K a year.
- Searches, last 12 months
- 134K
- Growth, 90 days vs prior 90
- -64.0%
- Conversion, latest week
- 16.8%
- Market size, estimated
- £146Ka year
- Top search term
- cough medicine for children38K searches a year
02 · Price
A sale here is worth £6.49.
Listings sell for £6.49 on average, from £2.94 to £16.63. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,500 to 2,000 of them. At £6.49 that is £10K to £13K a year per listing.
- Average price
- £6.49under the $15 to $100 sweet spot
- Price range
- £2.94–£16.63
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- £10K–£13K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
28% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #20 within Over-the-Counter Medication. It carries 1,762 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 28%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #20in Over-the-Counter Medication
- Average rating
- 4.59 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,762per listing
- Listings tracked
- 18
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 89 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 89 months
Products
Top Cough Medicine for Children products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Bronchostop Junior Cough Syrup (200ml - 3 to 11 Years) - Cough Medicine For Children - Non Drowsy Cough Syrup for Kids - For Throat Mucus & Relief from Dry & Chesty Coughs - Alcohol Free
- Price
- £5.15
- Rating
- 4.7/5
- Reviews
- 1,570
- Age
- 6y ago

Benylin Childrens Dry Cough and Sore Throat Syrup (1x 125ml) Relieves Sore Throat Cough Medicine For Children Aged 1 Year + Suitable for Day and Night Use
- Price
- £2.94
- Rating
- 4.7/5
- Reviews
- 1,310
- Age
- 9y ago

Calcough Childrens Syrup Cough & Sore Throat Relief for 1+ Year Blackcurrant Flavour 125ml
- Price
- £3.69
- Rating
- 4.8/5
- Reviews
- 1,563
- Age
- 15y ago

Zarbees Childrens Cough & Sore Throat Syrup (1x 100ml) For Kids Aged 2+ Honey-Based Relief for Dry or Chesty Cough Sore Throat Relief Alcohol Free Free from Lactose
- Price
- £4.43
- Rating
- 4.7/5
- Reviews
- 438
- Age
- 3y ago

Tixylix Childrens Blackcurrant Dry and Tickly Cough Syrup 100ml Sugar and colour free Suitable for vegetarians Suitable from 3 months to 5 years
- Price
- £3.35
- Rating
- 4.6/5
- Reviews
- 748
- Age
- 10y ago
Trending
90-day click momentum
JAN & JUL Boys Quick Dry Bucket Hat for Swimming Foldable Beach Hat for Toddlers and Kids (L: 2-5 Years Dark Navy)
- Price
- £16.63
- Rating
- 4.7/5
- Reviews
- 6,137
- Age
- 8mo ago

HYCLES Kids Non-Silp Ankle Socks with Girp- 6 Pairs Trampoline Unisex Toddler Socks Anti-Skid Socks for Children 2-5 Year
- Price
- £9.87
- Rating
- 4.7/5
- Reviews
- 174
- Age
- 1y ago

JAN & JUL Wide Brim Sun Hats for Little Kids with Neck Flap (L: 2-5 Years Blue with Blue Trim)
- Price
- £16.57
- Rating
- 4.7/5
- Reviews
- 7,261
- Age
- 3y ago

Zarbees Adult Cough & Sore Throat Syrup Honey-Based 250ml
- Price
- £9.14
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 7mo ago

Tixylix Childrens Blackcurrant Dry and Tickly Cough Syrup 100ml Sugar and colour free Suitable for vegetarians Suitable from 3 months to 5 years
- Price
- £3.35
- Rating
- 4.6/5
- Reviews
- 748
- Age
- 10y ago
Newest
by launch date
Zarbees Adult Cough & Sore Throat Syrup Honey-Based 250ml
- Price
- £9.14
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 7mo ago

Zarbees Childrens Cough & Sore Throat Syrup 200ml Relieves Any Cough
- Price
- £7.81
- Rating
- 4.4/5
- Reviews
- 13
- Age
- 8mo ago

JAN & JUL Boys Quick Dry Bucket Hat for Swimming Foldable Beach Hat for Toddlers and Kids (L: 2-5 Years Dark Navy)
- Price
- £16.63
- Rating
- 4.7/5
- Reviews
- 6,137
- Age
- 8mo ago

Zarbees Cooling Throat + Immune Support Lozenges Calm and Cool your Throat (24 count) Real Honey Peppermint Oil Extract with Vitamin C and Zinc No Artificial Colours or Flavours
- Price
- £3.51
- Rating
- 4.5/5
- Reviews
- 278
- Age
- 1y ago

Broncho 5-in-1 Cough Syrup 200ml Multi-Symptom Relief for Dry & Chesty Coughs and Sore Throat Associated with a Cold. Sugar Free & Alcohol Free
- Price
- £6.04
- Rating
- 4.5/5
- Reviews
- 1,406
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.
Brands
9 rising
Sellers
46
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
6%
- Bronchostop27%
- Benylin25%
- Zarbee's17%
- Calcough15%
- Tixylix6%
- JAN & JUL5%
- Open — no brand owns it (3 brands, 6%)
Demand
Cough Medicine for Children search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Nov, Dec · busiest ÷ quietest = 7.6× · 10 of 12 months tracked
Search terms
Top Cough Medicine for Children search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cough medicine for children38K/yr
- kids cough medicine22K/yr
- cough syrup for kids11K/yr
- zarbees12K/yr
- bronchostop junior12K/yr
- childrens cough medicine8K/yr
- kids cough syrup6K/yr
- chesty cough medicine for children4K/yr
- zarbees cough syrup3K/yr
- toddler cough medicine3K/yr
Reviews and returns
What reviews say buyers love and hate about Cough Medicine for Children
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Made cough more tickly
Dont always know what type of cough I have
diden't help my cough
They really didn't like the taste
a funny taste
Strange taste
Waste of money
Too expensive
for the price not worth it
Does not work
Did absolutely nothing
Just hasn't worked for me
leaked all over the box it was delivered in
leaked everywhere big diaster
Love
Good cough medicine
Stops cough
It definitely helps with the cough
Nice taste
it's a great taste for kids
The taste is mild
Effective
Works very well
Works ok
Good value
is cheaper than many of what's available in stores
Great value for money
Does the trick
As described
Works as it says it does
Return
0.1% Return rate 56% Fixable by listing
Waste of money
Too expensive
for the price not worth it
I wouldn't risk giving to my toddler at 10 months old
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cough Medicine for Children questions
Answered from the same tracked data.









