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Corn Plasters

Fail

Prices span $2.61–$5.35, mostly outside the sweet spot, so Corn Plasters is a Fail.

Flapen Score
48
48 / 100
Ranks 987 of 2,035 Health & Personal Care niches · on the category median
Market size
£249K/yr331K searches / yr
90-day growth
+2.2%search demand this quarter
Competition
79%top-5 click share · 8 brands · 61 sellers

Flapen Score

Corn Plasters against its category

The dotted line is the Health & Personal Care average. Past it, Corn Plasters is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Corn Plasters market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Corn Plasters 331K times last year and spent an estimated £249K. The top 5 brands take 89% of clicks. Demand peaks in Mar–May. Flapen scores it 48 out of 100, a Fail.

01 · Demand

18.4% of searches ended in a purchase last week.

Shoppers searched for this 331K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 18.4% of those searches ended in a purchase. Searches in the last 90 days moved +2.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £249K a year.

Searches, last 12 months
331K
Growth, 90 days vs prior 90
+2.2%
Conversion, latest week
18.4%
Market size, estimated
£249Ka year
Peak month
May1.6× the quietest month
Top search term
corn plasters198K searches a year

02 · Price

A sale here is worth £4.09.

Listings sell for £4.09 on average, from £2.61 to £5.35. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 4,000 to 5,000 of them. At £4.09 that is £16K to £20K a year per listing.

Average price
£4.09under the $15 to $100 sweet spot
Price range
£2.61–£5.35
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
60K–80K
Units per listing a year
4,000–5,000
Revenue per listing a year
£16K–£20K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #16 within First Aid. It carries 1,873 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
0.5%
Average rank
#16in First Aid
Average rating
4.17 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,873per listing
Listings tracked
12

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Corn Plasters products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

£0£25K£50K£75K£100K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

61

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

6%

  • Dr. Scholl's28%
  • CARNATION FOOTCARE24%
  • Compeed24%
  • MQ7%
  • PROFOOT6%
  • MYMULIKE5%
  • Open — no brand owns it (2 brands, 6%)

Demand

Corn Plasters search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, May · busiest ÷ quietest = 1.6×

Search terms

Top Corn Plasters search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • corn plasters198K/yr
  • corn plasters for toes51K/yr
  • corn plasters for bottom of feet22K/yr
  • corn removal plasters18K/yr
  • corn plaster14K/yr
  • carnation corn caps9K/yr
  • corn caps7K/yr
  • corn plasters for little toes6K/yr
  • corn plasters medicated2K/yr
  • corn caps for feet3K/yr

Reviews and returns

What reviews say buyers love and hate about Corn Plasters

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness28%−0.31

Poor adhesive Non effective

Not adhesive enough

Dont stick properly

Functionality-Overall10%−0.08

Didn't work

Havent worked for me

Not effective at all

Pain Relief-Overall9%−0.06

Painful

they hurt a lot by jabbing into things

now are are more painful

Skin Health6%−0.06

This was the worst thing I could have used, it ate my healthy skin, made it hard and sensitive

it made area worce by burning the skin

Literally melted the skin on my toes

Quality-Overall6%+0.50

Rubbish

Not as good as other cheaper brands

Poor quality

Love

Efficiency20%+1.20

Very effective product

Effective

Works well

Advertised Vs Actual Product15%+0.81

Does what it says

Did the job

Worked as discribed

Quality-Overall13%+0.50

Reliable product

These corn caps are high quality

Excellent product

Ease Of Use10%+0.73

Easy to use

Easy to put on

Easy to use defo works

Value For Money8%+0.36

Worth it

Good value for money

Good price

Return

0.0% Return rate 44% Fixable by listing

Size-Overall44%▁▁▄▁▆█

Not fit for purpose

larger than it actually was

I wouldnt recommend these for slim or small toes

Durability11%▁▁▁█▁▁

don't stay on long

Its falling off all time not helpfull

goes loose after one wear

Hard Feel11%▁▁▁▁█▁
Charging11%▁▁█▁▁▁
Functionality-Overall6%▁▁▁▁▁█

Didn't work

Havent worked for me

Not effective at all

FAQ

Common Corn Plasters questions

Answered from the same tracked data.