Coq10
MaybeAn estimated 0.1% of orders come back. But demand is soft, at -12.2% this quarter, so Coq10 is a Maybe.
- Flapen Score
- 55 / 100Top 21% of 2,035 Health & Personal Care niches · +7 vs the category median of 4855
- Market size
- £917K/yr656K searches / yr
- 90-day growth
- -12.2%search demand this quarter
- Competition
- 67%top-5 click share · 18 brands · 26 sellers
Flapen Score
Coq10 against its category
The dotted line is the Health & Personal Care average. Past it, Coq10 is stronger. Inside it, weaker.
Market
The Coq10 market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Coq10 656K times last year and spent an estimated £917K. The top 5 brands take 69% of clicks. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 11.2% of those searches ended in a purchase.
Shoppers searched for this 656K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.2% of those searches ended in a purchase. Searches in the last 90 days moved -12.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £917K a year.
- Searches, last 12 months
- 656K
- Growth, 90 days vs prior 90
- -12.2%
- Conversion, latest week
- 11.2%
- Market size, estimated
- £917Ka year
- Peak month
- February1.3× the quietest month
- Top search term
- coq10222K searches a year
02 · Price
A sale here is worth £12.46.
Listings sell for £12.46 on average, from £5.01 to £25.03. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 4,000 to 5,000 of them. At £12.46 that is £50K to £62K a year per listing.
- Average price
- £12.46under the $15 to $100 sweet spot
- Price range
- £5.01–£25.03
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- £50K–£62K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #24 within Antioxidants. It carries 1,094 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 0.5%
- Average rank
- #24in Antioxidants
- Average rating
- 4.57 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,094per listing
- Listings tracked
- 19
04 · Newcomers
2 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Coq10 products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
The Intelligent Health CoQ10 Supplement Fermented Coenzyme Q10 Ubiquinone for Women & Men Easy to Swallow 300mg 120 Vegetarian Softgels 4 Months Supply
- Price
- £19.53
- Rating
- 4.6/5
- Reviews
- 2,371
- Age
- 6y ago

CoQ10 Supplement 200mg - Co Enzyme CQ10 120 Vegan Capsules 100% Pure and Naturally Fermented Ubiquinone Q10 High Strength Ubiquinone Coenzyme Q10 Coenzyme CoQ10 Supplement UK Made Ubiquinol
- Price
- £10.31
- Rating
- 4.6/5
- Reviews
- 844
- Age
- 2y ago

Hybrid Health Ubiquinone Coenzyme Q10 300 MG Supplement | 180 CoQ10 Capsules | Super Strength Naturally Fermented CoQ10 Supplement | Non-GMO | 6 Months Supply
- Price
- £12.17
- Rating
- 4.6/5
- Reviews
- 303
- Age
- 1y ago

CoQ10 Supplement 200mg - 120 Capsules - 4 Months Supply - 1 per Day - Ubiquinone Form for Bioavailability & Easy Absorption - Vegan-Friendly Lactose-Free & GMP-Certified Coenzyme Q10 Supplements
- Price
- £15.37
- Rating
- 4.6/5
- Reviews
- 4,959
- Age
- 7y ago

CoQ10 Supplement High Strength 500mg - Q10 Coenzyme by iSupplement |120 One-Per-Day Capsules (4-Month Supply)
- Price
- £12.92
- Rating
- 4.6/5
- Reviews
- 281
- Age
- 10mo ago
Trending
estimated 90-day click momentum
CoQ10 Supplement 650mg Complex500mg CoQ10 Ubiquinone Coenzyme Q10 with Zinc Folate & Selenium120 Capsules for Men & Women Fertility & Cellular Energy SupportLab Tested
- Price
- £11.41
- Rating
- 4.7/5
- Reviews
- 16
- Age
- 5mo ago

Free Soul CoQ10 Capsules 200mg | High Strength Ubiquinone CoQ10 Supplement
- Price
- £10.38
- Rating
- 4.8/5
- Reviews
- 19
- Age
- 3mo ago

The Intelligent Health CoQ10 Supplement Fermented Coenzyme Q10 Ubiquinone for Women & Men Easy to Swallow 200mg 90 Vegetarian Softgels
- Price
- £14.39
- Rating
- 4.5/5
- Reviews
- 72
- Age
- 5y ago

CoQ10 Supplement (4-Month Supply) Coenzyme Q10 Ubiquinone High Strength 120 Vegan Capsules with Vitamin C and E - 200mg No Synthetic Additives Made in UK
- Price
- £10.57
- Rating
- 4.4/5
- Reviews
- 47
- Age
- 1y ago

1000mg Liposomal CoQ10 Ubiquinol with Omega-3 Softgels Advanced Coenzyme Q10 High Strength & Absorption Naturally Fermented CoQ10 Supplement for Antioxidant Heart & Energy Support - 120 Count
- Price
- £13.33
- Rating
- 4.2/5
- Reviews
- 52
- Age
- 6mo ago
Newest
by launch date
Free Soul CoQ10 Capsules 200mg | High Strength Ubiquinone CoQ10 Supplement
- Price
- £10.38
- Rating
- 4.8/5
- Reviews
- 19
- Age
- 3mo ago

CoQ10 Supplement 650mg Complex500mg CoQ10 Ubiquinone Coenzyme Q10 with Zinc Folate & Selenium120 Capsules for Men & Women Fertility & Cellular Energy SupportLab Tested
- Price
- £11.41
- Rating
- 4.7/5
- Reviews
- 16
- Age
- 5mo ago

1000mg Liposomal CoQ10 Ubiquinol with Omega-3 Softgels Advanced Coenzyme Q10 High Strength & Absorption Naturally Fermented CoQ10 Supplement for Antioxidant Heart & Energy Support - 120 Count
- Price
- £13.33
- Rating
- 4.2/5
- Reviews
- 52
- Age
- 6mo ago

CoQ10 Supplement High Strength 500mg - Q10 Coenzyme by iSupplement |120 One-Per-Day Capsules (4-Month Supply)
- Price
- £12.92
- Rating
- 4.6/5
- Reviews
- 281
- Age
- 10mo ago

CoQ10 Supplement (4-Month Supply) Coenzyme Q10 Ubiquinone High Strength 120 Vegan Capsules with Vitamin C and E - 200mg No Synthetic Additives Made in UK
- Price
- £10.57
- Rating
- 4.4/5
- Reviews
- 47
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 67% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 falling
Sellers
26
Est. top-5 brand share
69%
Top 20: 100%
Est. top-5 click share
67%
Top 20: 100%
Open market
22%
- The Intelligent Health20%
- NEW LEAF PRODUCTS14%
- Hybrid Health13%
- WeightWorld12%
- iSupplement11%
- Vinco Supplements8%
Demand
Coq10 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Coq10 search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- coq10222K/yr
- coq10 supplement88K/yr
- q10 coenzyme55K/yr
- coenzyme q1054K/yr
- q1052K/yr
- cq1026K/yr
- co enzyme q 1017K/yr
- coq10 300mg11K/yr
- co q10 supplements high strength12K/yr
- coenzyme q10 high strength14K/yr
Reviews and returns
What reviews say buyers love and hate about Coq10
We read the reviews and the return reasons for every product selling here.
“Not 200mg tablets”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Coq10 questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









