cooling patches
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible20.7%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Growth
Good+30.7%90-day search growth — must beat 0% to launch
Review moat
Okay2,272.33avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£153K£153K/yr · 170K searches
Competition
Bad84%top-5 click share — a locked-up shelf
Avg price
Bad£4.34avg listing price — sweet spot $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£1.62–£9.27cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, cooling patches is a £153K/yr Amazon United Kingdom market (170K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun. Verdict: Skip it — 42/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
cooling patches market data
- Units sold / yr
- 60K–80K
- avg 6,000–8,000/product
- Revenue / yr
- £260K–£347K
- units × avg price
- Conversion rate
- 20.7%
- Avg BSR
- #88
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 67%
- Out of stock
- 6.2%
- Avg brand age
- 48 months
- Avg seller age
- 171 days
Competition & brand share
The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 falling
Sellers
32
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
84%
Top 20: 100%
Open market
0%
- Kool 'n' Soothe87%
- Koolpak5%
- YUANYUU4%
- SOL4%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 55 weeks — +30.7% search growth over the last 90 days.Peak months: Jun · busiest ÷ quietest = 1.8×
Top cooling patches search terms
- kool n soothe67K/yr
- migraine patches27K/yr
- cooling patches12K/yr
- headache strips16K/yr
- headache patches11K/yr
- cool patches6K/yr
- forehead cooling pads4K/yr
- migraine cooling patches4K/yr
- cool and soothe headache strips6K/yr
- kool n soothe migraine6K/yr
Top cooling patches products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 9 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
KOOL N SOOTHE Migraine Cooling Gel Sheets - 4 Pack
Kool 'n' Soothe£1.774.6★11,895 rev
KOOL N SOOTHE Migraine Cooling Gel Sheets - 14 Pack
Kool 'n' Soothe£6.574.8★177 rev
KOOL N SOOTHE Migraine Cooling Gel Sheets - 6 Pack
Kool 'n' Soothe£4.284.7★2,553 rev
KOOL N SOOTHE Fever Cooling Gel Sheets - 4 Pack
Kool 'n' Soothe£1.624.7★1,499 rev
KOOL N SOOTHE Roller Ball - 100ml
Kool 'n' Soothe£3.224.4★2,202 rev
Newest
by launch date
SOL 24pk Migraine Cooling Patches for Adults Immediate Relief Cool and Soothe Headache Strips Gentle Non-Medicated Care Soft on Skin Long-Lasting Multi-Purpose Convenient and Travel-Ready
SOL£6.7135 rev
KOOL N SOOTHE Migraine Cooling Gel Sheets - 14 Pack
Kool 'n' Soothe£6.57177 rev
20 Pieces Fever Cooling Patch Migraine Headache Soothing Gel Pads Up to 8 Hours of Continuous Cooling Cool Pads Relieve Headaches Migraine Toothache Relieve Fatigue Sunstroke
YUANYUU£9.27108 rev
Koolpak Migraine Cooling Patch Pack of 4 Gel Sheets Instant Migraine Relief and Headache Relief Non-Medicinal Cooling Patches for Adults Forehead Strips for Soothing Comfort 8 Hour Cooling
Koolpak£2.5135 rev
KOOL N SOOTHE Migraine Cooling Gel Sheets - 6 Pack
Kool 'n' Soothe£4.282,553 rev
Trending
90-day click momentumKoolpak Migraine Cooling Patch Pack of 4 Gel Sheets Instant Migraine Relief and Headache Relief Non-Medicinal Cooling Patches for Adults Forehead Strips for Soothing Comfort 8 Hour Cooling
Koolpak£2.514.1★
SOL 24pk Migraine Cooling Patches for Adults Immediate Relief Cool and Soothe Headache Strips Gentle Non-Medicated Care Soft on Skin Long-Lasting Multi-Purpose Convenient and Travel-Ready
SOL£6.714.2★
KOOL N SOOTHE Migraine Cooling Gel Sheets - 14 Pack
Kool 'n' Soothe£6.574.8★
KOOL N SOOTHE Roller Ball - 100ml
Kool 'n' Soothe£3.224.4★
KOOL N SOOTHE Fever Cooling Gel Sheets - 4 Pack
Kool 'n' Soothe£1.624.7★
What buyers say about cooling patches
What buyers praise and complain about, mined from review topics.What buyers love
“Affordable”
“Quality cool strips”
“Easy to use”
“Sticks Great”
“Done the trick”
“It really does soothe”
“size is perfect”
“Effective for fever outburst”
“there is nerve damage which takes months apparently to reduce this patch in conjunction with painkillers really does help you can use them a few times before they lose their stickiness”
“Last for hours”
What buyers complain about
“I would say it dont last long”
“Don't stick to your forehead very well”
“It comes with a slight scent”
“Not worth it”
“These are bigger”
“my skin has become too sensitive for them”
“Poor Quality Product”
“Did not work”
“the cold doesn't last long”
“The gel is thinner”
Top return reasons
Common questions
- Is cooling patches profitable to sell on Amazon United Kingdom?
- The niche generates £153K/yr across 9 tracked products. 90-day search growth is +30.7%. Flapen's verdict: Skip it (42/100).
- How competitive is the cooling patches niche?
- 4 brands and 32 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in cooling patches?
- Top complaints mined from reviews: Durability, Adhesion/Stickiness, Smell. The return rate is 0.0%.
- When does demand for cooling patches peak?
- Demand peaks in Jun; the busiest month runs 1.8× the quietest.
- What does it cost to enter the cooling patches niche?
- Listings span £1.62–£9.27; the average listing price is £4.34 (sweet spot $15–$100). The average incumbent carries 2,272 reviews — the moat a new listing must climb.