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Cooling Foot Spray

Maybe

Search demand grew +588.6% this quarter. But prices span $2.34–$14.93, mostly outside the sweet spot, so Cooling Foot Spray is a Maybe.

Flapen Score
62
62 / 100
Top 6% of 2,035 Health & Personal Care niches · +14 vs the category median of 48
Market size
£17K/yr37K searches / yr
90-day growth
+588.6%search demand this quarter
Competition
49%top-5 click share · 21 brands · 117 sellers

Flapen Score

Cooling Foot Spray against its category

The dotted line is the Health & Personal Care average. Past it, Cooling Foot Spray is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cooling Foot Spray market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cooling Foot Spray 37K times last year and spent an estimated £17K. The top 5 brands take 66% of clicks. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

6.6% of searches ended in a purchase last week.

Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.6% of those searches ended in a purchase. Searches in the last 90 days moved +588.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £17K a year.

Searches, last 12 months
37K
Growth, 90 days vs prior 90
+588.6%
Conversion, latest week
6.6%
Market size, estimated
£17Ka year
Top search term
cooling foot spray13K searches a year

02 · Price

A sale here is worth £7.03.

Listings sell for £7.03 on average, from £2.34 to £14.93. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £7.03 that is £703 to £2K a year per listing.

Average price
£7.03under the $15 to $100 sweet spot
Price range
£2.34–£14.93
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
£703–£2K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

59% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #420 within Foot Care. It carries 1,075 reviews at 4.02 stars, so a new listing needs social proof before a better product.

Sponsored listings
59%
Prime listings
78%
Out of stock, average day
1.8%
Average rank
#420in Foot Care
Average rating
4.02 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,075per listing
Listings tracked
27

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Cooling Foot Spray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

£0£689£1K£2K£3K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 falling

Sellers

117

Top-5 brand share

66%

Top 20: 99%

Top-5 click share

49%

Top 20: 95%

Open market

29%

  • DD teck32%
  • Salt Of the Earth11%
  • XBC11%
  • IZBEAUVO7%
  • FOOTNESS6%
  • Reliance Medical5%

Search terms

Top Cooling Foot Spray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cooling foot spray13K/yr
  • foot cooling spray6K/yr
  • peppermint foot spray6K/yr
  • cooling foot spray for hot feet4K/yr
  • foot spray refreshing4K/yr
  • foot spray for tired feet4K/yr

FAQ

Common Cooling Foot Spray questions

Answered from the same tracked data.