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contour plus test strips

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 15Growth 24Conversion 95Competition 3Returns 99Price range 24Avg price 47Brand share 0Review moat 92Quality gap 8

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Incredible12.7%

search→purchase rate — share of searches ending in a sale

Review moat

Great162.5

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay£11.67

avg listing price — sweet spot $15–$100

Growth

Bad-1.3%

90-day search growth — must beat 0% to launch

Price range

Bad£9.98–£16.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad£61K

£61K/yr · 41K searches

Quality gap

Bad4.9★

avg incumbent rating — lower means beatable quality

Competition

Bad97%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, contour plus test strips is a £61K/yr Amazon United Kingdom market (41K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 35/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

contour plus test strips market data

Units sold / yr
5K–6K
avg 750–1,000/product
Revenue / yr
£58K–£70K
units × avg price
Conversion rate
12.7%
Avg BSR
#127
Page quality
0%
Prime
33%
Sponsored
50%
Out of stock
10.3%
Avg brand age
83 months
Avg seller age
193 days

Competition & brand share

The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 flat

Sellers

26

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • DOCLOGE54%
  • Bayer Contour20%
  • Generic15%
  • generc12%

Demand & seasonality

Weekly Amazon search volume, last 79 weeks — -1.3% search growth over the last 90 days.
900700Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.3×

Top contour plus test strips search terms

  • contour plus test strips22K/yr
  • contour plus blue test strips10K/yr
  • contour plus5K/yr
  • contour plus blue4K/yr
All search terms

Top contour plus test strips products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%£9K30%£18K45%£27K60%£37K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

What buyers say about contour plus test strips

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall40%

“Great producl”

Advertised Vs Actual Product23%

“They do what they need to do”

Size-Overall13%

“Good purchase, fit for purpose”

Ease Of Use10%

“Handy & Essential”

Efficiency7%

“Worked perfectly in my wifes machine”

Value For Money3%

“Good value”

Compatibility-Overall3%

“work well in my machine”

What buyers complain about

Error Popup100%

“Hopeless, none of them worked, just kept getting error messages”

Top return reasons

Compatibility-Overall54%
Functionality-Overall13%
Size-Overall8%
Defective Material/Parts8%
Accuracy-Overall4%
Shape/Style4%
Error Popup4%
Measurement/Reading Accuracy2%
Blood Sugar Level2%

Common questions

Is contour plus test strips profitable to sell on Amazon United Kingdom?
The niche generates £61K/yr across 6 tracked products. 90-day search growth is -1.3%. Flapen's verdict: Skip it (35/100).
How competitive is the contour plus test strips niche?
4 brands and 26 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in contour plus test strips?
Top complaints mined from reviews: Error Popup. The return rate is 0.2%.
When does demand for contour plus test strips peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the contour plus test strips niche?
Listings span £9.98–£16.58; the average listing price is £11.67 (sweet spot $15–$100). The average incumbent carries 163 reviews — the moat a new listing must climb.