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47

condoms ribs and dotted

Skip it

Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.

Market size 34Growth 19Conversion 81Competition 57Returns 100Price range 30Avg price 45Brand share 8Review moat 31Quality gap 65

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great8.5%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Good51%

top-5 click share — leaders hold, buyers still browse

Avg price

Okay£11.36

avg listing price — sweet spot $15–$100

Market size

Okay£161K

£161K/yr · 168K searches

Review moat

Okay3,439.92

avg incumbent reviews — the moat a new listing must climb

Price range

Okay£2.88–£20.14

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-13.0%

90-day search growth — must beat 0% to launch

Brand share

Bad97%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, condoms ribs and dotted is a £161K/yr Amazon United Kingdom market (168K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Feb–Nov. Verdict: Skip it — 47/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

condoms ribs and dotted market data

Units sold / yr
13K–15K
avg 250–500/product
Revenue / yr
£142K–£170K
units × avg price
Conversion rate
8.5%
Avg BSR
#43
Page quality
0%
Prime
88%
Sponsored
83%
Out of stock
1.9%
Avg brand age
99 months
Avg seller age
162 days

Competition & brand share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

Brands

7 falling

Sellers

81

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

51%

Top 20: 95%

Open market

1%

  • Pasante47%
  • Durex41%
  • NOTTY BOY4%
  • Skins3%
  • Milnot2%
  • SKYN2%
  • Open — no brand owns it (1 brand, 1%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -13.0% search growth over the last 90 days.
4K3KSpike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Feb, Nov · busiest ÷ quietest = 1.9×

Top condoms ribs and dotted search terms

  • pasante condoms men33K/yr
  • condoms dots and rims38K/yr
  • ribbed condoms best for her17K/yr
  • pasante14K/yr
  • ribbed condoms11K/yr
  • dotted condoms male9K/yr
  • condoms pasante7K/yr
  • pasante condoms8K/yr
  • condoms ribbed5K/yr
  • durex ribbed dotted condoms for men6K/yr
All search terms

Top condoms ribs and dotted products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£8K10%£16K15%£24K20%£32K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about condoms ribs and dotted

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money23%

“Value for money”

Quality-Overall17%

“the quality has been consistent for me”

Advertised Vs Actual Product13%

“Worked as described”

Contraception11%

“The condoms are of great quality, they feel really comfortable, and they made every moment feel special and exciting”

Durability6%

“Durex are great as always, I hope after 60 years old they will be still so hard and solid”

Ease Of Use4%

“Easy 10/10, me and the mrs both had an excellent time with them”

Soft Feel4%

“I like the feel”

Sleep Quality4%

“Have a lot of good night's”

Allergies4%

“may be helpful to some 1 who is expressing dryness irritation and uncomfortable”

Comfort-Overall2%

“I found them comfortable”

What buyers complain about

Quality-Overall13%

“Cheap for a reason”

Thickness12%

“Very thick, feeling bad”

Size-Overall12%

“Extra Extra small”

Sexual Wellness12%

“Bad experience, it broke during the sex, never happened before with me”

Durability8%

“Broke”

Age Suitability5%

“No babies so far”

Satisfaction/Pleasure5%

“Not impressed”

Smell5%

“Moved to these when Pleasuremax added a strong perfume smell which I found distracting”

Lubrication5%

“Not great lubricant”

Comfort-Overall2%

“Uncomfortable”

Top return reasons

Size-Overall25%
Durability19%
Quality-Overall17%
Value For Money11%
Pain Relief-Overall8%
Smell6%
Advertised Vs Actual Product6%
Ease Of Use6%
Functionality-Overall3%

Common questions

Is condoms ribs and dotted profitable to sell on Amazon United Kingdom?
The niche generates £161K/yr across 24 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -13.0%. Flapen's verdict: Skip it (47/100).
How competitive is the condoms ribs and dotted niche?
7 brands and 81 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 97% of demand.
What do buyers complain about in condoms ribs and dotted?
Top complaints mined from reviews: Quality-Overall, Thickness, Size-Overall. The return rate is 0.1%.
When does demand for condoms ribs and dotted peak?
Demand peaks in Feb–Nov; the busiest month runs 1.9× the quietest.
What does it cost to enter the condoms ribs and dotted niche?
Listings span £2.88–£20.14; the average listing price is £11.36 (sweet spot $15–$100). The average incumbent carries 3,440 reviews — the moat a new listing must climb.