Colgate Battery Toothbrush
a concentrated shelf (top 5 take 100% of clicks) — Colgate Battery Toothbrush doesn't clear our bar today.
Flapen Score
Is Colgate Battery Toothbrush profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Colgate Battery Toothbrush is a £70K/yr Amazon United Kingdom market (74K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 29/100.
Colgate Battery Toothbrush: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -18.7% over the last 90 days and 15.7% of searches end in a purchase.
£70K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 5 products
Top Colgate Battery Toothbrush products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
ORAL-B PRO-Clean Pulsar Battery-Powered Toothbrush Superior 5-Way Plaque Removal Medium Bristles 2X
- Price
- £6.29
- Rating
- 4.7/5
- Reviews
- 244
- Age
- 8mo ago
ORAL-B PRO-3DWHITE Pulsar Battery-Powered Toothbrush for Whitening & Plaque Removal Medium Bristles 2X
- Price
- £7.09
- Rating
- 4.7/5
- Reviews
- 63
- Age
- 6mo ago
Colgate Max White Sonic Power Toothbrush
- Price
- £2.99
- Rating
- 4.5/5
- Reviews
- 2,360
- Age
- 13y ago
Colgate 360 Sonic Max White Battery Powered Toothbrush Cleans in 4 Ways and Polishes Teeth Surface for a Healthy Whole Mouth Clean with a Replaceable Head and a Battery
- Price
- £7.64
- Rating
- 4.5/5
- Reviews
- 11,778
- Age
- 4y ago
ORAL-B PRO-CLEAN PULSAR Battery-Powered Toothbrush Superior 5-Way Plaque Removal 1
- Price
- £5.86
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 1y ago
Trending
90-day click momentumORAL-B PRO-3DWHITE Pulsar Battery-Powered Toothbrush for Whitening & Plaque Removal Medium Bristles 2X
- Price
- £7.09
- Rating
- 4.7/5
- Reviews
- 63
- Age
- 6mo ago
ORAL-B PRO-Clean Pulsar Battery-Powered Toothbrush Superior 5-Way Plaque Removal Medium Bristles 2X
- Price
- £6.29
- Rating
- 4.7/5
- Reviews
- 244
- Age
- 8mo ago
Colgate Max White Sonic Power Toothbrush
- Price
- £2.99
- Rating
- 4.5/5
- Reviews
- 2,360
- Age
- 13y ago
Colgate 360 Sonic Max White Battery Powered Toothbrush Cleans in 4 Ways and Polishes Teeth Surface for a Healthy Whole Mouth Clean with a Replaceable Head and a Battery
- Price
- £7.64
- Rating
- 4.5/5
- Reviews
- 11,778
- Age
- 4y ago
ORAL-B PRO-CLEAN PULSAR Battery-Powered Toothbrush Superior 5-Way Plaque Removal 1
- Price
- £5.86
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 1y ago
Newest
by launch dateORAL-B PRO-3DWHITE Pulsar Battery-Powered Toothbrush for Whitening & Plaque Removal Medium Bristles 2X
- Price
- £7.09
- Rating
- 4.7/5
- Reviews
- 63
- Age
- 6mo ago
ORAL-B PRO-Clean Pulsar Battery-Powered Toothbrush Superior 5-Way Plaque Removal Medium Bristles 2X
- Price
- £6.29
- Rating
- 4.7/5
- Reviews
- 244
- Age
- 8mo ago
ORAL-B PRO-CLEAN PULSAR Battery-Powered Toothbrush Superior 5-Way Plaque Removal 1
- Price
- £5.86
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 1y ago
Colgate 360 Sonic Max White Battery Powered Toothbrush Cleans in 4 Ways and Polishes Teeth Surface for a Healthy Whole Mouth Clean with a Replaceable Head and a Battery
- Price
- £7.64
- Rating
- 4.5/5
- Reviews
- 11,778
- Age
- 4y ago
Colgate Max White Sonic Power Toothbrush
- Price
- £2.99
- Rating
- 4.5/5
- Reviews
- 2,360
- Age
- 13y ago
Competition: brands, sellers & click share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
Brands
2 flat
Sellers
66
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Oral-B80%
- Colgate20%
Colgate Battery Toothbrush demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.3×
Top Colgate Battery Toothbrush search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- pulsar toothbrush21K/yr
- oral b pulsar toothbrush20K/yr
- colgate battery toothbrush10K/yr
- oral b pulsar10K/yr
- vibrating toothbrush9K/yr
- vibrating toothbrush adult4K/yr
What reviews say buyers love and hate about Colgate Battery Toothbrush
What buyers mention most, as a share of all reviews.
What buyers love
90% of reviews“Clean teeth always”
“Excellent value”
“Good Quality”
“battery life good”
“Easy to Use”
What buyers complain about
71% of reviews“Short battery life”
“Didn't Work”
“Hard bristles”
“so found it a bit big”
“Dissatisfied”
Colgate Battery Toothbrush return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
20%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Colgate Battery Toothbrush questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
