Cold and Flu Tablets
soft demand (-53.0% this quarter) — Cold and Flu Tablets doesn't clear our bar today.
Flapen Score
Is Cold and Flu Tablets profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Cold and Flu Tablets is a £425K/yr Amazon United Kingdom market (967K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jan–Feb–Oct–Nov–Dec. Verdict: Skip it — 38/100.
Cold and Flu Tablets: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -53.0% over the last 90 days and 11.3% of searches end in a purchase.
£425K
revenue / yr
Who owns the niche?
The top 5 brands hold 98% of demand, so 2% of the market is open.
2%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 18 products
Top Cold and Flu Tablets products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Lemsip Max Cold and Flu Lemon 10 Sachets Paracetamol Headache Relief Sore Throat Relief Nasal Congestion Relief Max Strength Fast-Acting Medication
- Price
- £3.48
- Rating
- 4.7/5
- Reviews
- 7,541
- Age
- 19y ago
Lemsip Max Cold and Flu Paracetamol Capsules Lemon 16 Total Fever Headache Nasal Congestion Relief Max Strength Effective Relief Medication
- Price
- £3.36
- Rating
- 4.7/5
- Reviews
- 4,107
- Age
- 17y ago
Beechams Flu Plus Caplets Cold & Flu Relief Medicine for adults with Paracetamol 16s
- Price
- £1.90
- Rating
- 4.7/5
- Reviews
- 2,054
- Age
- 17y ago
Lemsip Max Cold And Flu Sachets Blackcurrant 10 Total Paracetamol Cold And Flu Headache Blocked Nose Relief Sore Throat Reduces Fever Pain Relief Full Relief Cold And Flu Medication
- Price
- £4.35
- Rating
- 4.7/5
- Reviews
- 2,955
- Age
- 18y ago
Lemsip Cold and Flu Sachets Lemon 8 Sachets Headache Relief Nasal Chesty Cough Sore Throat Relief Paracetamol Maximum Strength Multi-Symptom Relief Medication
- Price
- £4.31
- Rating
- 4.7/5
- Reviews
- 601
- Age
- 7y ago
Trending
90-day click momentum
Lemsip Max Honey & Ginger Sachets Pack of 10
- Price
- £5.51
- Rating
- 4.7/5
- Reviews
- 1,022
- Age
- 13y ago
Beechams Flu Plus Hot Drink Sachets Cold & Flu Medicine for adults with Paracetamol Lemon flavoured 10s
- Price
- £3.86
- Rating
- 4.6/5
- Reviews
- 679
- Age
- 19y ago
Lemsip Cold and Flu Sachets Lemon 8 Sachets Headache Relief Nasal Chesty Cough Sore Throat Relief Paracetamol Maximum Strength Multi-Symptom Relief Medication
- Price
- £4.31
- Rating
- 4.7/5
- Reviews
- 601
- Age
- 7y ago
Lemsip Max Day & Night Capsules Paracetamol Cold and Flu 16s
- Price
- £6.09
- Rating
- 4.5/5
- Reviews
- 252
- Age
- 7y ago
Beechams Cold and Flu Liquid Sore Throat Relief & Cough Medicine for Adults with Paracetamol All in One Liquid 160 ml
- Price
- £5.50
- Rating
- 4.7/5
- Reviews
- 1,559
- Age
- 19y ago
Newest
by launch date
Sudafed Mucus Relief Triple Action Cold & Flu Tablets (Pack of 16) Helps Fight Cold and Flu and Unblocks the Nose Reduces Mucus Works in 15 Minutes
- Price
- £3.50
- Rating
- 4.5/5
- Reviews
- 3,826
- Age
- 5y ago
Sudafed Congestion & Headache Relief Day & Night Capsules (Pack of 16) Relieves Congestion and Helps Fight Blocked Nose and Headache Specifically Formulated for Use During the Day and Night
- Price
- £3.89
- Rating
- 4.6/5
- Reviews
- 1,159
- Age
- 5y ago
Morrisons Max Strength Cold & Flu Relief All in One Capsules 16 Capsules
- Price
- £3.21
- Rating
- 4.6/5
- Reviews
- 628
- Age
- 6y ago
Lemsip Max Day & Night Capsules Paracetamol Cold and Flu 16s
- Price
- £6.09
- Rating
- 4.5/5
- Reviews
- 252
- Age
- 7y ago
Lemsip Cold and Flu Sachets Lemon 8 Sachets Headache Relief Nasal Chesty Cough Sore Throat Relief Paracetamol Maximum Strength Multi-Symptom Relief Medication
- Price
- £4.31
- Rating
- 4.7/5
- Reviews
- 601
- Age
- 7y ago
Competition: brands, sellers & click share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.
Brands
6 falling
Sellers
41
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
0%
- Lemsip60%
- Beechams24%
- Nurofen7%
- Benylin4%
- Sudafed4%
- Morrisons2%
Cold and Flu Tablets demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 5.2×
Top Cold and Flu Tablets search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- flu84K/yr
- lemsip183K/yr
- cold and flu tablets171K/yr
- cold and flu137K/yr
- lemsip cold and flu sachets83K/yr
- beechams all in one44K/yr
- cold and flu medicine23K/yr
- lemsip max26K/yr
- lemsip cold and flu capsules18K/yr
- beechams powders22K/yr
What reviews say buyers love and hate about Cold and Flu Tablets
What buyers mention most, as a share of all reviews.
What buyers love
78% of reviews“good value”
“Good Quality Product arrived on time”
“Easy to Use”
“Very good for colds and flu”
“As advertised”
What buyers complain about
55% of reviews“Did not work”
“It had a bit of an aftertaste”
“Short shelf life & poor smell”
“Failed to disclose in the listing that it contains Aspartame which I avoid at all costs”
“Not cheap”
Common Cold and Flu Tablets questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
