Cod Liver Oil

Shoppers searched for this 984K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 17.6% of those searches ended in a purchase. Searches in the last 90 days moved -15.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.6M a year.

Searches, last 12 months

984K

Growth, 90 days vs prior 90

-15.0%

Conversion, latest week

17.6%

Market size, estimated

£1.6Ma year

Peak month

January1.4× the quietest month

Top search term

cod liver oil capsules high strength365K searches a year

Listings sell for £9.22 on average, from £4.61 to £18.81. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 8,000 to 10,000 of them. At £9.22 that is £74K to £92K a year per listing.

Average price

£9.22under the $15 to $100 sweet spot

Price range

£4.61–£18.81

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

150K–200K

Units per listing a year

8,000–10,000

Revenue per listing a year

£74K–£92K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

87% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #96 within Diet & Nutrition. It carries 4,478 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

93%

Out of stock, average day

5.9%

Average rank

#96in Diet & Nutrition

Average rating

4.68 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,478per listing

Listings tracked

15

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 81 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

81 months