Coconut Toothpaste

Shoppers searched for this 230K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved +29.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £105K a year.

Searches, last 12 months

230K

Growth, 90 days vs prior 90

+29.0%

Conversion, latest week

7.0%

Market size, estimated

£105Ka year

Peak month

May1.8× the quietest month

Top search term

zing toothpaste120K searches a year

Listings sell for £6.51 on average, from £2.91 to £13.17. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At £6.51 that is £5K to £7K a year per listing.

Average price

£6.51under the $15 to $100 sweet spot

Price range

£2.91–£13.17

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

750–1,000

Revenue per listing a year

£5K–£7K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #102 within Dental Care. It carries 4,610 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#102in Dental Care

Average rating

4.39 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,610per listing

Listings tracked

23

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

46 months