Coconut Toothpaste
prices mostly outside the sweet spot ($2.91–$13.17) — Coconut Toothpaste doesn't clear our bar today.
Flapen Score
Is Coconut Toothpaste profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Coconut Toothpaste is a £105K/yr Amazon United Kingdom market (230K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in May–Jun. Verdict: Skip it — 47/100.
Coconut Toothpaste: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +29.0% over the last 90 days and 7.0% of searches end in a purchase.
£105K
revenue / yr
Who owns the niche?
The top 5 brands hold 92% of demand, so 8% of the market is open.
8%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 23 products
Top Coconut Toothpaste products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Biomed Superwhite 97% Natural Whitening Toothpaste | Enamel Strengthening | Coconut Flavour Vegan SLES Free 100g (Pack of 3)
- Price
- £8.15
- Rating
- 4.4/5
- Reviews
- 13,311
- Age
- 6y ago
Biomed Superwhite 97% Natural Whitening Toothpaste | Enamel Strengthening | Coconut Flavour Vegan SLES Free 100g
- Price
- £2.91
- Rating
- 4.4/5
- Reviews
- 13,311
- Age
- 9y ago
Biomed Coconut Oil 97% Natural Whitening Toothpaste | Gentle Whitening & Enamel Strengthening | Vegan SLES Free with FLOURIDE 100g
- Price
- £3.24
- Rating
- 4.5/5
- Reviews
- 233
- Age
- 1y ago
Boka Fluoride Free Nano Hydroxyapatite Toothpaste - Adult & Kids - Appropriate for Sensitive Teeth - No Sulfates & Parabens - Natural Flavors & Vegan - Mild Ela Mint (113g) 1pk
- Price
- £9.20
- Rating
- 4.3/5
- Reviews
- 37,418
- Age
- 4y ago
Regenerate Advanced Toothpaste to repair tooth enamel for strong healthy teeth 75ml
- Price
- £6.18
- Rating
- 4.4/5
- Reviews
- 9,060
- Age
- 12y ago
Trending
90-day click momentum
Biomed Triple Charcoal 98% Natural Whitening Toothpaste | Gum Care Bamboo Charcoal | Vegan SLES Free 100g
- Price
- £4.04
- Rating
- 4.2/5
- Reviews
- 1,569
- Age
- 8y ago
Biomed Coconut Oil 97% Natural Whitening Toothpaste | Gentle Whitening & Enamel Strengthening | Vegan SLES Free with FLOURIDE 100g
- Price
- £3.24
- Rating
- 4.5/5
- Reviews
- 233
- Age
- 1y ago
Grin Pro Enamel Repair Toothpaste - Fluoride Free Nano-Hydroxyapatite Toothpaste Designed for Sensitive Teeth Helps Remineralize 4 oz Natural Ingredients New Zealand Manufactured
- Price
- £7.78
- Rating
- 4.1/5
- Reviews
- 361
- Age
- 8mo ago
Boka Fluoride Free Nano Hydroxyapatite Toothpaste - Adult & Kids - Appropriate for Sensitive Teeth - No Sulfates & Parabens - Natural Flavors & Vegan - Mild Ela Mint (113g) 1pk
- Price
- £9.20
- Rating
- 4.3/5
- Reviews
- 37,418
- Age
- 4y ago
Grin Pro Enzyme Whitening Toothpaste | Nano-Hydroxyapatite Fluoride Free Toothpaste for Sensitive Teeth Enamel Repair & Natural Whitening Reduce Plaque Biofilms SLS Free Peppermint Flavor - 4 oz
- Price
- £7.85
- Rating
- 4.1/5
- Reviews
- 361
- Age
- 8mo ago
Newest
by launch dateGrin Pro Enzyme Whitening Toothpaste | Nano-Hydroxyapatite Fluoride Free Toothpaste for Sensitive Teeth Enamel Repair & Natural Whitening Reduce Plaque Biofilms SLS Free Peppermint Flavor - 4 oz
- Price
- £7.85
- Rating
- 4.1/5
- Reviews
- 361
- Age
- 8mo ago
Grin Pro Enamel Repair Toothpaste - Fluoride Free Nano-Hydroxyapatite Toothpaste Designed for Sensitive Teeth Helps Remineralize 4 oz Natural Ingredients New Zealand Manufactured
- Price
- £7.78
- Rating
- 4.1/5
- Reviews
- 361
- Age
- 8mo ago
Dr. Wolffs Bioniq Repair Toothpaste | Hydroxyapatite Enamel Repair | for Daily Use | for Sensitive Teeth | Fluoride Free | 100 ml
- Price
- £7.82
- Rating
- 4.3/5
- Reviews
- 2,671
- Age
- 8mo ago
9.9% Hydroxyapatite Toothpaste for Enamel Repair and Tooth Strengthening Nano Hydroxyapatite Remineralizing Toothpaste Fluoride Free Gentle Whitening Tooth Paste for Sensitive Teeth Fresh Mint
- Price
- £5.40
- Rating
- 4.2/5
- Reviews
- 1,319
- Age
- 1y ago
Biomed Coconut Oil 97% Natural Whitening Toothpaste | Gentle Whitening & Enamel Strengthening | Vegan SLES Free with FLOURIDE 100g
- Price
- £3.24
- Rating
- 4.5/5
- Reviews
- 233
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
Brands
9 flat
Sellers
55
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
55%
Top 20: 97%
Open market
5%
- BIOMED70%
- Boka7%
- Grin5%
- Regenerate5%
- RoongDuuDll4%
- Dr. Organic3%
- Open — no brand owns it (3 brands, 5%)
Coconut Toothpaste demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: May, Jun · busiest ÷ quietest = 1.8×
Top Coconut Toothpaste search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- zing toothpaste120K/yr
- biomed toothpaste65K/yr
- biomed17K/yr
- coconut toothpaste14K/yr
- biomed superwhite toothpaste4K/yr
- zinc toothpaste2K/yr
- coconut oil toothpaste4K/yr
- coconut toothpaste fluoride free3K/yr
- orl toothpaste405/yr
- orl toothpaste uk32/yr
What reviews say buyers love and hate about Coconut Toothpaste
What buyers mention most, as a share of all reviews.
What buyers love
78% of reviews“A healthy and gentle on my gums”
“Effective whitening”
“Refreshing taste”
“Excellent Quality Product and good value, does the job, tastes amazing, and all natural”
“Great value for money”
What buyers complain about
57% of reviews“Expensive”
“ended up making my teeth worse”
“Not a strong mint taste”
“Didn't work for me”
“Doesnt whiten teeth at all”
Coconut Toothpaste return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
17%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Coconut Toothpaste questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
