clif bloks
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible12.1%search→purchase rate — share of searches ending in a sale
Review moat
Great266.77avg incumbent reviews — the moat a new listing must climb
Avg price
Good£14.66avg listing price — sweet spot $15–$100
Price range
Good£4.19–£36.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£133K£133K/yr · 75K searches
Competition
Bad77%top-5 click share — a locked-up shelf
Growth
Bad-21.1%90-day search growth — must beat 0% to launch
Brand share
Bad99%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, clif bloks is a £133K/yr Amazon United Kingdom market (75K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Mar–Apr–May. Verdict: Skip it — 44/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
clif bloks market data
- Units sold / yr
- 8K–10K
- avg 250–500/product
- Revenue / yr
- £117K–£147K
- units × avg price
- Conversion rate
- 12.1%
- Avg BSR
- #256
- Page quality
- 0%
- Prime
- 62%
- Sponsored
- 23%
- Out of stock
- 26.7%
- Avg brand age
- 64 months
- Avg seller age
- 176 days
Competition & brand share
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 rising
Sellers
40
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
0%
- CLIF Bar69%
- Clif Bloks15%
- Generic11%
- Precision Hydration2%
- Clif @ WOWOOO2%
- Science in Sport1%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -21.1% search growth over the last 90 days.Peak months: Mar, Apr, May · busiest ÷ quietest = 6.8×
Top clif bloks search terms
- cliff blocks24K/yr
- clif bloks19K/yr
- bloks energy chews11K/yr
- clif shot bloks8K/yr
- clif bloks energy chews7K/yr
- cliff bloks3K/yr
- bloks3K/yr
Top clif bloks products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Clif Bloks Energy Chews Tropical Punch with Caffeine Sports Supplements 60 g (Tropical - 3 Packs)
CLIF Bar£11.574.5★130 rev
Clif Bloks Energy Chews Strawberry - Sports Supplements 60 g (Strawberry - 3 Packs)
CLIF Bar£11.354.6★123 rev
CLIF Bloks Energy Chews Margarita Citrus - 60g Per Pack - Shot Bloks (Margarita Citrus - 3 Packs)
Generic£10.764.4★77 rev
Clif Bloks Strawberry Sports Supplements 60 g
Clif Bloks£5.634.7★22 rev
CLIF BLOKS Energy Chews | Strawberry | Plant Based | Quick Energy for Running Cycling & Marathon Training | Endurance Workout Snack | 18 x 60 g
CLIF Bar£33.144.4★112 rev
Newest
by launch date
CLIF Bar Energy Bar Mixed Flavour Variety-Pack 12 bars x 68g
CLIF Bar£18.921,659 rev
Precision Fuel PF30 Energy Chews - Carb Lightweight Snack for Endurance Sports 30g Carbs per Serving Ideal for Running & Cycling No Artificial Ingredients - Mint & Lemon Flavour (4 x 34g Chews)
Precision Hydration£7.48177 rev
Clif Bloks Energy Chews Strawberry - Sports Supplements 60 g (Strawberry - 3 Packs)
CLIF Bar£11.35123 rev
CLIF Bloks Energy Chews Margarita Citrus - 60g Per Pack - Shot Bloks (Margarita Citrus - 3 Packs)
Generic£10.7677 rev
Clif Bloks Energy Chews Tropical Punch with Caffeine Sports Supplements 60 g (Tropical - 3 Packs)
CLIF Bar£11.57130 rev
Trending
90-day click momentum
Clif Bar Shot Bloks Black Cherry 60g (6 Pack)
CLIF Bar£22.164.6★
Clif Bar Shot Bloks 60g Caffeine Black Cherry 6 Chews (3 Pack)
CLIF Bar£10.834.6★
Clif Bloks Energy Chews Tropical Punch with Caffeine Sports Supplements 60 g (Tropical - 3 Packs)
CLIF Bar£11.574.5★
Clif Bloks Strawberry Sports Supplements 60 g
Clif Bloks£5.634.7★
CLIF BLOKS Energy Chews | Strawberry | Plant Based | Quick Energy for Running Cycling & Marathon Training | Endurance Workout Snack | 18 x 60 g
CLIF Bar£33.144.4★
What buyers say about clif bloks
What buyers praise and complain about, mined from review topics.What buyers love
“Brilliant energy bar”
“I use them for my long runs and races, and theyre really nice as they sort of melt in the mouth rather than requiring lots of chewing”
“The bloks taste nice”
“Brilliant product”
“Very nice flavour”
“Easy to digest when running”
“Easy to carry”
“dont make my tummy hurt”
“The cost of these on subscription is decent”
“so handy the little blocks you can break off”
What buyers complain about
“this is grossly excessive in price”
“Not as advertised”
“very sticky too”
“They are too chewy”
“Not sure what the sugar content is”
Common questions
- Is clif bloks profitable to sell on Amazon United Kingdom?
- The niche generates £133K/yr across 13 tracked products. 90-day search growth is -21.1%. Flapen's verdict: Skip it (44/100).
- How competitive is the clif bloks niche?
- 6 brands and 40 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 99% of demand.
- What do buyers complain about in clif bloks?
- Top complaints mined from reviews: Value For Money, Advertised Vs Actual Product, Adhesion/Stickiness. The return rate is 0.1%.
- When does demand for clif bloks peak?
- Demand peaks in Mar–Apr–May; the busiest month runs 6.8× the quietest.
- What does it cost to enter the clif bloks niche?
- Listings span £4.19–£36.26; the average listing price is £14.66 (sweet spot $15–$100). The average incumbent carries 267 reviews — the moat a new listing must climb.