- Flapen Score
- 44 / 100Ranks 1,348 of 2,035 Health & Personal Care niches · −4 vs the category median of 4844
- Market size
- £133K/yr75K searches / yr
- 90-day growth
- -21.1%search demand this quarter
- Competition
- 77%top-5 click share · 6 brands · 40 sellers
Flapen Score
Clif Bloks against its category
The dotted line is the Health & Personal Care average. Past it, Clif Bloks is stronger. Inside it, weaker.
Market
The Clif Bloks market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Clif Bloks 75K times last year and spent an estimated £133K. The top 5 brands take 99% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 44 out of 100, a Fail.
01 · Demand
12.1% of searches ended in a purchase last week.
Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 12.1% of those searches ended in a purchase. Searches in the last 90 days moved -21.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £133K a year.
- Searches, last 12 months
- 75K
- Growth, 90 days vs prior 90
- -21.1%
- Conversion, latest week
- 12.1%
- Market size, estimated
- £133Ka year
- Peak month
- April6.8× the quietest month
- Top search term
- cliff blocks24K searches a year
02 · Price
A sale here is worth £14.66.
Listings sell for £14.66 on average, from £4.19 to £36.26. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £14.66 that is £4K to £7K a year per listing.
- Average price
- £14.66under the $15 to $100 sweet spot
- Price range
- £4.19–£36.26
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £4K–£7K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
23% of listings pay for placement with sponsored ads. 62% ship with Prime. On an average day, 26.7% of listings are out of stock. The average listing ranks #256 within Diet & Nutrition. It carries 267 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 23%
- Prime listings
- 62%
- Out of stock, average day
- 26.7%
- Average rank
- #256in Diet & Nutrition
- Average rating
- 4.55 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 267per listing
- Listings tracked
- 13
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Clif Bloks products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Clif Bloks Energy Chews Tropical Punch with Caffeine Sports Supplements 60 g (Tropical - 3 Packs)
- Price
- £11.57
- Rating
- 4.5/5
- Reviews
- 130
- Age
- 4y ago

Clif Bloks Energy Chews Strawberry - Sports Supplements 60 g (Strawberry - 3 Packs)
- Price
- £11.35
- Rating
- 4.6/5
- Reviews
- 123
- Age
- 4y ago

CLIF Bloks Energy Chews Margarita Citrus - 60g Per Pack - Shot Bloks (Margarita Citrus - 3 Packs)
- Price
- £10.76
- Rating
- 4.4/5
- Reviews
- 77
- Age
- 4y ago

Clif Bloks Strawberry Sports Supplements 60 g
- Price
- £5.63
- Rating
- 4.7/5
- Reviews
- 22
- Age
- 6y ago

CLIF BLOKS Energy Chews | Strawberry | Plant Based | Quick Energy for Running Cycling & Marathon Training | Endurance Workout Snack | 18 x 60 g
- Price
- £33.14
- Rating
- 4.4/5
- Reviews
- 112
- Age
- 6y ago
Trending
90-day click momentum
Clif Bar Shot Bloks Black Cherry 60g (6 Pack)
- Price
- £22.16
- Rating
- 4.6/5
- Reviews
- 144
- Age
- 12y ago

Clif Bar Shot Bloks 60g Caffeine Black Cherry 6 Chews (3 Pack)
- Price
- £10.83
- Rating
- 4.6/5
- Reviews
- 356
- Age
- 11y ago

Clif Bloks Energy Chews Tropical Punch with Caffeine Sports Supplements 60 g (Tropical - 3 Packs)
- Price
- £11.57
- Rating
- 4.5/5
- Reviews
- 130
- Age
- 4y ago

Clif Bloks Strawberry Sports Supplements 60 g
- Price
- £5.63
- Rating
- 4.7/5
- Reviews
- 22
- Age
- 6y ago

CLIF BLOKS Energy Chews | Strawberry | Plant Based | Quick Energy for Running Cycling & Marathon Training | Endurance Workout Snack | 18 x 60 g
- Price
- £33.14
- Rating
- 4.4/5
- Reviews
- 112
- Age
- 6y ago
Newest
by launch date
CLIF Bar Energy Bar Mixed Flavour Variety-Pack 12 bars x 68g
- Price
- £18.92
- Rating
- 4.4/5
- Reviews
- 1,659
- Age
- 2y ago

Precision Fuel PF30 Energy Chews - Carb Lightweight Snack for Endurance Sports 30g Carbs per Serving Ideal for Running & Cycling No Artificial Ingredients - Mint & Lemon Flavour (4 x 34g Chews)
- Price
- £7.48
- Rating
- 4.6/5
- Reviews
- 177
- Age
- 2y ago

Clif Bloks Energy Chews Strawberry - Sports Supplements 60 g (Strawberry - 3 Packs)
- Price
- £11.35
- Rating
- 4.6/5
- Reviews
- 123
- Age
- 4y ago

CLIF Bloks Energy Chews Margarita Citrus - 60g Per Pack - Shot Bloks (Margarita Citrus - 3 Packs)
- Price
- £10.76
- Rating
- 4.4/5
- Reviews
- 77
- Age
- 4y ago

Clif Bloks Energy Chews Tropical Punch with Caffeine Sports Supplements 60 g (Tropical - 3 Packs)
- Price
- £11.57
- Rating
- 4.5/5
- Reviews
- 130
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.
Brands
6 rising
Sellers
40
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
0%
- CLIF Bar69%
- Clif Bloks15%
- Generic11%
- Precision Hydration2%
- Clif @ WOWOOO2%
- Science in Sport1%
- Open — no brand owns it (0%)
Demand
Clif Bloks search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May · busiest ÷ quietest = 6.8×
Search terms
Top Clif Bloks search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cliff blocks24K/yr
- clif bloks19K/yr
- bloks energy chews11K/yr
- clif shot bloks8K/yr
- clif bloks energy chews7K/yr
- cliff bloks3K/yr
- bloks3K/yr
Reviews and returns
What reviews say buyers love and hate about Clif Bloks
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
this is grossly excessive in price
So expensive
Not great value for money in my opinion
Not as advertised
Not one box as per product image
very sticky too
Too Sticky
They are too chewy
Not sure what the sugar content is
Love
Brilliant energy bar
easy to carry good for energy great taste
Great energy pick me up
I use them for my long runs and races, and theyre really nice as they sort of melt in the mouth rather than requiring lots of chewing
Easy to chew
Good chews
The bloks taste nice
taste very nice
tasty
Brilliant product
Excellent item
Awesome product
Very nice flavour
They taste like Turkish delight
Favourite flavour they go down really easy and I felt like they worked well on long distance runs
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Clif Bloks questions
Answered from the same tracked data.









