Citronella Diffuser

Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.9% of those searches ended in a purchase. Searches in the last 90 days moved +497.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £23K a year.

Searches, last 12 months

29K

Growth, 90 days vs prior 90

+497.5%

Conversion, latest week

8.9%

Market size, estimated

£23Ka year

Peak month

July36.1× the quietest month

Top search term

citronella diffuser10K searches a year

Listings sell for £8.75 on average, from £3.27 to £15.39. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £8.75 that is £875 to £2K a year per listing.

Average price

£8.75under the $15 to $100 sweet spot

Price range

£3.27–£15.39

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

£875–£2K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

91% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #244 within Alternative Medicine. It carries 357 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

91%

Out of stock, average day

5.7%

Average rank

#244in Alternative Medicine

Average rating

4.10 starsAmazon United Kingdom average 4.36 stars

Average reviews

357per listing

Listings tracked

22

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months