Citronella

Shoppers searched for this 143K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +460.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £96K a year.

Searches, last 12 months

143K

Growth, 90 days vs prior 90

+460.3%

Conversion, latest week

7.6%

Market size, estimated

£96Ka year

Peak month

July18.4× the quietest month

Top search term

citronella135K searches a year

Listings sell for £8.87 on average, from £3.79 to £19.00. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £8.87 that is £887 to £2K a year per listing.

Average price

£8.87under the $15 to $100 sweet spot

Price range

£3.79–£19.00

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

£887–£2K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

72% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #71 within Alternative Medicine. It carries 2,674 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings

72%

Prime listings

97%

Out of stock, average day

0.5%

Average rank

#71in Alternative Medicine

Average rating

4.12 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,674per listing

Listings tracked

29

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

4Amazon's first-year sales bar

Average brand age

50 months